Both
Wir gestalten die Identität, zu der Marken heranwachsen, und die Präsenz, um sie zum Leben zu erwecken.
www.globalboth.com Both ist ein globales Kreativstudio, das Markenstrategie, visuelle Identität, Design und Produktion in einem kontinuierlichen Prozess vereint. Wir helfen Unternehmen, ihre Identität zu formen, ihre Präsenz zu definieren und ihre Marke durch kohärente visuelle Systeme und hochwertige Inhalte zum Leben zu erwecken. Unsere Arbeit verbindet Marken-Denken mit realer Umsetzung, von der Identitätsentwicklung und visuellen Sprachen bis hin zu Fotografie, Video, Motion und Marketingmaterialien. Indem wir Strategie und Produktion gemeinsam entwickeln, stellen wir sicher, dass Marken nicht nur theoretisch und konzeptionell gut aussehen, sondern über alle Touchpoints hinweg konsistent funktionieren. Ob es darum geht, etwas Neues zu starten, eine bestehende Marke weiterzuentwickeln oder laufende Marketinginhalte zu erstellen, wir agieren als kreativer Partner, der die Lücke zwischen der frühesten strategischen Phase und der endgültigen Markteinführung schließt. Viele Marken kämpfen damit, Strategie in eine reale Präsenz zu übersetzen oder großartige Inhalte in ein konsistentes Markenerlebnis zu verwandeln. Both wurde geschaffen, um diese Lücke zu schließen, indem Marken-Denken mit kreativer Umsetzung in Einklang gebracht wird, damit jede Entscheidung, jedes Asset und jede Interaktion in die gleiche Richtung geht. 6 Personen im Team
Spricht Englisch, Hebräisch, Spanisch, Arabisch, Serbisch
5 Projekte in ihrem PortfolioSortlist Mitglied seit 2026
Gegründet 2025
4.91/5
Dienstleistungen
8 Dienstleistungen angeboten von Both
Beschreibung Most companies treat video as a deliverable. A checkbox on the marketing plan. Something to hand off to a production house with a brief and a deadline. The result is content that looks fine and says nothing. We treat video as a brand medium. Every project — whether it's a hero film, a product explainer, a founder story, or a social series — starts with the same question: what does this need to make someone feel, and what does it need to make them do? The creative drives the format, not the other way around. Our scope shifts with what the project actually needs. Sometimes that means leading the full creative and directing on-set with a vetted crew behind us. Sometimes it means coming in as creative directors and shaping the work that a production partner executes. We don't have a fixed model because good production doesn't work that way — what matters is that the creative vision stays intact from brief to final cut, regardless of who's holding the camera. The range covers brand films and hero content, product demos and explainers, founder and team stories, and social-native formats built for how people actually watch. What connects them isn't format — it's that each one is built to do something specific for the brand that commissioned it.Skills in Videoproduktion (14) Drone ShootingVideo MarketingPost ProductionVorproduktionvisueller EffektSpezialeffekte (SFX)VideobearbeitungVideo Shootingkreatives VideoFilmemacher+4Referenzen in Videoproduktion (2) Kunden in Videoproduktion (2) Tokin' JewArzneimittel & Biotech | regionalGoldberg's BagelsLebensmittel | regional
Erfahren Sie mehr über VideoproduktionBeschreibung Both approaches branding as a system, one built from the inside out, starting with what a company actually believes, how it talks, and where it's going. The visual identity follows the thinking, not the other way around. Our branding engagements cover the full range: positioning and messaging, naming and verbal identity, visual identity design, brand guidelines, and the production of everything that makes a brand real Every engagement starts with a deep strategy and discovery session, we slow everything down before speeding anything up. We ask the questions most design processes skip: real differentiators, actual audience, where the company needs to be in two years. By the time we move into creative development, direction isn't guessed at, it's built together. The phase we live for is when verbal and visual start talking to each other. When a design captures the same tension as the positioning. When the identity stops feeling chosen and starts feeling inevitable. That's when a brand gets a point of view, and that's the only outcome worth delivering.Skills in Markenbildung & Positionierung (16) Brand DesignBrand IdentityMarkenbenennungCorporate IdentityCorporate Identity DesignDigital BrandingVisual IdentityMarkenbildung & PositionierungMarkenaufbauMarkenstrategie+6Referenzen in Markenbildung & Positionierung (4) Bewertungen in Markenbildung & Positionierung (3) Lin CohenDaniel FieldsMendy ShalomKunden in Markenbildung & Positionierung (4) Tokin' JewArzneimittel & Biotech | regionalMetropolineTransport | regionalCafe RothschildRestaurants | nationalArxionSoftware & Computerservice | international
Erfahren Sie mehr über Markenbildung & PositionierungBeschreibung A company's visual library is one of the most underestimated brand assets it has. The wrong photography — generic stock, inconsistent lighting, portraits that look like passport photos — quietly undermines everything the brand is trying to say. The right photography does the opposite. We work across brand and campaign shoots, product photography, founder and team portraits, and editorial and lifestyle content. Sometimes we're directing on set with a photographer we've brought in. Sometimes we're shooting directly. What stays constant is creative ownership — we art direct every shoot, and we don't hand that off. Before we talk locations, lighting, or talent, we establish what the images need to communicate. Photography that isn't rooted in brand strategy just becomes content. We're not interested in content for its own sake.Skills in Fotografie (9) Photo EditingFotoshootingProduktfotografieWerbefotografiekreative FotografieEventfotografieFoodfotografieOutdoor-FotografieUmweltfotografieReferenzen in Fotografie (3) Kunden in Fotografie (3) Tokin' JewArzneimittel & Biotech | regionalCafe RothschildRestaurants | nationalGoldberg's BagelsLebensmittel | regional
Erfahren Sie mehr über FotografieBeschreibung Für diese Dienstleistung ist keine Beschreibung vorhanden.
Skills in Grafische Identität (1) Identity DesignReferenzen in Grafische Identität (4) Bewertungen in Grafische Identität (2) Sahar TzurLivnat DanKunden in Grafische Identität (4) Tokin' JewArzneimittel & Biotech | regionalMetropolineTransport | regionalCafe RothschildRestaurants | nationalArxionSoftware & Computerservice | international
Erfahren Sie mehr über Grafische IdentitätBeschreibung Most companies show up on social because they feel like they have to. They post inconsistently, recycle the same formats, and measure success by likes instead of what actually moves the business. We treat social as a brand channel, not a content treadmill. Strategy comes first — what the brand should stand for in this space, who it's talking to, and what it should make people do. Then we handle the full picture: content creation, campaign execution, and the ongoing work of building an audience that converts. We write, design, and produce — and we build systems that actually hold up over time. Growth is the outcome. Consistency and creative quality are how you get there.Skills in Social Media (3) Social-Media-StrategieSocial Media MarketingSocial-Media-InhalteReferenzen in Social Media (3) Kunden in Social Media (3) Tokin' JewArzneimittel & Biotech | regionalCafe RothschildRestaurants | nationalGoldberg's BagelsLebensmittel | regional
Erfahren Sie mehr über Social MediaBeschreibung Good design isn't decoration — it's communication with intention. Whether it's a logo that anchors a brand, a pitch deck that closes a deal, or an illustration that makes a concept land, every piece of graphic design we produce is built to do something specific. Our work spans the full creative range: logo and visual identity design, typography, illustration, icon design, print, merchandise, corporate design, mockups, presentations, and everything in between. The medium changes. The standard doesn't. What sets our graphic design work apart is that it never exists in isolation. Every deliverable is considered within the larger brand context — how it looks alongside everything else, what it communicates on its own, and whether it holds up over time. Design that's just visually impressive is easy to find. Design that's visually impressive and strategically grounded is what we're here to make.Skills in Grafikdesign (22) 2D DesignCanvas DesignKonzeptionelles DesignIllustrationKreatives DesignMockup DesignLogo-Grafik-DesignPrint DesignCorporate DesignGrafisches Diagramm-Design+12Referenzen in Grafikdesign (4) Kunden in Grafikdesign (4) Tokin' JewArzneimittel & Biotech | regionalMetropolineTransport | regionalCafe RothschildRestaurants | nationalArxionSoftware & Computerservice | international
Erfahren Sie mehr über GrafikdesignBeschreibung Most companies don't have a volume problem — they have a clarity problem. No defined point of view, no real audience, no connection between what they publish and what they're trying to build. We start with the brand and work outward: messaging pillars, channel strategy, content formats, and the editorial systems that make consistent execution actually possible. Long-form and short-form, written and visual, organic and campaign-driven. Not a strategy doc that lives in a folder — a system the company can run.Skills in Content-Strategie (4) StorytellingSoziale InhaltsstrategieSpezifikation SchreibenZielgruppe DefinitionReferenzen in Content-Strategie (3) Kunden in Content-Strategie (3) MetropolineTransport | regionalCafe RothschildRestaurants | nationalArxionSoftware & Computerservice | international
Erfahren Sie mehr über Content-StrategieBeschreibung Having a presence across digital channels isn't a strategy — it's a starting point. Most companies show up online without a clear answer to why, where, or for whom. The result is scattered effort and no real traction. We build digital strategies that connect the dots: where the brand should show up, what it should say in each space, and how every channel works together toward something measurable. Paid and organic, website and social, content and campaign — aligned around a single north star instead of running in parallel and hoping for the best. The deliverable isn't a deck. It's a direction the whole team can execute against.Skills in Digitale Strategie (5) Digitale TransformationDigitale BeratungDigitale TransitionDigitale Marketing StrategieDigitales MarketingReferenzen in Digitale Strategie (3) Kunden in Digitale Strategie (3) Tokin' JewArzneimittel & Biotech | regionalMetropolineTransport | regionalCafe RothschildRestaurants | national
Erfahren Sie mehr über Digitale Strategie
Team
6 Mitglieder in Both's Team
GeschichteWe've known each other for years. Long enough to have real opinions about each other's work, and enough trust to say so. When we finally decided to build something together, it wasn't a business plan that started it. It was a shared conviction: that strategy and creativity belong in the same room, from day one.
Bewertungen
5 Bewertungen für Both
4.91/5
(5 Bewertungen)
LD
Livnat DanCMO bei Metropoline
DienstleistungGrafische Identität
SektorTransport
Team5001 - 10000
Was war das Ziel Ihrer Zusammenarbeit?Both studio helped me to understand better our values and go-to-market strategy
Was hat Ihnen während Ihrer Zusammenarbeit am meisten Spaß gemacht?The pixel-perfect visual identity and the detailed brand book
Livnat Dan empfiehlt diese Agentur
LC
Lin CohenFounder bei Lin Cohen
DienstleistungMarkenbildung & Positionierung
Was war das Ziel Ihrer Zusammenarbeit?Both helped to deliver a top-class brand-to-market project, that was exactly what we needed for us.
Was hat Ihnen während Ihrer Zusammenarbeit am meisten Spaß gemacht?out of the box thinking, creativity and a strategy approach!
Boths Antwort:Thanks a lot
Lin Cohen empfiehlt diese Agentur
MS
Mendy ShalomCEO & Founder bei Arxion
DienstleistungMarkenbildung & Positionierung
SektorSoftware & Computerservice
Team51 - 200
Was war das Ziel Ihrer Zusammenarbeit?Both has a rare ability to translate strategy into a clear and compelling visual language. A true partner in the process.
Was hat Ihnen während Ihrer Zusammenarbeit am meisten Spaß gemacht?Reflecting the strategy with a coherent visual identity
Boths Antwort:Thanks for your kind review, Mendy :)
Mendy Shalom empfiehlt diese Agentur
Haben Sie mit Both gearbeitet?
Teilen Sie Ihre Erfahrungen mit uns.
Eine Bewertung schreiben
Kontakt
Kontaktdetails von Both
Details
- HeadquarterLeonard St, Brooklyn, NY, USA