Alpha Agency

Was war das Ziel Ihrer Zusammenarbeit?We were working through a positioning challenge around how to communicate a fairly complex technology offering to different business audiences. Internally, we had a lot of information and several stakeholders involved, so the priority was bringing the message into a form that was easier to understand and use consistently.

Was hat Ihnen während Ihrer Zusammenarbeit am meisten Spaß gemacht?The strategic discussions were the most valuable. The team asked good questions and helped us simplify the messaging.

Gibt es Verbesserungsmöglichkeiten?Nothing specific from my side.

Was war das Ziel Ihrer Zusammenarbeit?We wanted to make a complex financial offering clearer for co-operate audience clearer for corporate audience while keeping the communication accurate and professional.

Was hat Ihnen während Ihrer Zusammenarbeit am meisten Spaß gemacht?I appreciated the amount of thought that went into understanding the audience before developing the work. The useful part wasn't simply producing new material; it was having someone outside the organisation question which points were actually important to the people we were trying to reach.

Gibt es Verbesserungsmöglichkeiten?Overall, the collaboration worked well for us, and i don't have any specific improvements to suggest.

Was war das Ziel Ihrer Zusammenarbeit?The project was intended to make a public-facing communications initiative easier for people to understand. We needed to communicate a fairly complex subject in a way that was accessible to a broad audience while still being accurate and appropriate for a public-sector setting.

Was hat Ihnen während Ihrer Zusammenarbeit am meisten Spaß gemacht?I found the agency's ability to simplify the messaging particularly useful. They were willing to work through the detail of the brief rather than immediately moving towards a creative solution, which helped us identify what information was actually essential for the audience.

Gibt es Verbesserungsmöglichkeiten?One aspect I would have approached differently was the balance between the creative treatment and the formal requirements of the project. Some of the early ideas needed additional consideration before they could fit comfortably within our communications framework.