Veleration, Kranskop | Sortlist

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Veleration Kranskop, South Africa

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Veleration (Pty) Ltd is an Inbound Marketing and Growth Driven Website Design Agency. We offer the following services. Traditional & Growth Driven Design Depending on your business goals and company needs, there are two different methodologies we adhere to when building your website. The Growth Driven design website approach shortens the time and the upfront cost required to launch your new site. This approach involves focusing on the 20% of the website that will make the most immediate impact and launching as quickly as possible.  Inbound Marketing With inbound marketing, organizations can harness the power of consumer behavior and use it to work for them. Effective inbound marketing starts with the understanding that consumers use search engines, participate in social networks, consume content in all forms, and converge and convert on hub sites. From this basis, organizations can develop and coordinate their search, social and content marketing programs for repeatable, scalable results.  
10 people in their team
Speaks Afrikaans, English, German
3 projects in their portfolio
Works remotely across the globe
Sortlist member since 2018
Founded in 2017
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Services

2 services offered by Veleration

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  • Description
    Inbound Marketing is the process of attracting leads to your product or service by publishing and promoting helpful or entertaining content in the channels where your customers spend time. With Inbound Marketing you educate and inform people about solutions and offers you have for them with problem-solving blogs, helpful hints, educational how-to's, infographics, star-rating reviews, videos, ebooks, whitepapers, etc. Inbound Marketing is about empowering your potential customers to make the right decisions for themselves and is a fundamental shift in the way we do business. Instead of being intrusive and fighting for potential customers attention, Inbound Marketing strives to be part of the every day conversation of people who are searching for information and solutions. Veleration’s inbound marketing strategy begins with an in-depth discovery to determine exactly what challenges and concerns your potential buyers are looking to solve. Based on this discovery process, we create content that helps guide your potential customers through the various stages of the buyer’s journey with helpful content that's educational in nature. By publishing this content throughout your online ecosystem—website, blog, social media channels, etc.—we're able to position your company as the go-to solution for potential buyers. Veleration’s inbound marketing strategy begins with an in-depth discovery to determine exactly what challenges and concerns your potential buyers are looking to solve.
    Skills in Online Advertising (8)
    Social Media MarketingContent MarketingInbound MarketingSocial Media AdvertisingSEO/SEMPay per Click Advertising (PPC)Blog CreationSEO., Search Engine Optimization, Google AdWords Mannagement, PPC, Google Analytics, Retargeting, CRO, Conversion Rate Optimization, Digital Marketing Strategies, Website Traffic Increase, Click Through Rate Increase, Strategic Partnerships/Alliances, Strategic Digital Marketing Plans, Market Research and Analysis, Competitive Market Positioning, Strategic Projects/Initiatives
    Works in Online Advertising (2)
    Inbound Marketing Petite Provence - Online Advertising
    Inbound Marketing for Tugela Mouth Resort - Online Advertising
    Clients in Online Advertising (2)
    Petite ProvenceTravel & Leisure | international
    Tugela Mouth ResortTravel & Leisure | local

    Learn more about Online Advertising


  • Description
    Whereas traditional approaches to website design would involve a new 3-month development cycle every couple of years that results in a new website, Veleration proposes an innovative new approach called Growth Driven Design (GDD). GDD embraces agile methodologies and focuses on developing a data-driven website that is constructed with adaptability and flexibility in mind. One of the principal tenets behind this approach hinges on mitigating the risk associated with designing a non-data driven website that leverages popular trends and that leverages decisions that are, ultimately, based on unproven hypotheses. In many cases, decisions are made based on popular trends without any real visibility into what the impact of those decisions will be. It is not until post-launch that an analysis of results occurs, and at this stage, it is oftentimes too late to bring a project back to the drawing board. The Growth Driven design website approach shortens the time and the upfront cost required to launch your new site. This approach involves focusing on the 20% of the website that will make the most immediate impact and launching as quickly as possible. This approach allows you to save time and resources so that instead of investing a larger one-time fee for your website, you’ll make smaller payments over the course of the year as your website is gradually expanded and enhanced. Once the initial website is launched, expansion is prioritized in order to focus on those areas that will generate the most impact through boosting conversions, improving user experience, personalizing for buyer personas, and building marketing assets.
    Skills in Website Creation (10)
    HTML5PHPPHP Website DevelopmentBootstrapMySQLjQueryGrowth Driven DesignWordPress DevelopmentPHP mySQLht

    Learn more about Website Creation

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Portfolio

3 projects performed by Veleration

Inbound Marketing Petite Provence
Inbound Marketing Petite Provence

Project made for Petite Provence in the Travel & Leisure industry for a B2C audience in 2020.Create Inbound Marketing strategy to draw local tourists and guests through delivering high valued content and PPC campaigns.

Digital StrategyOnline AdvertisingSEO+1
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Inbound Marketing for Tugela Mouth Resort
Inbound Marketing for Tugela Mouth Resort

Project made for Tugela Mouth Resort in the Travel & Leisure industry for a B2B / B2C audience in 2019.Inbound marketing for Tugela Mouth Resort, a holiday resort with caravan sites, holiday homes and wooden chalets about 100m from the beach. Entails SEO, Website Analysis, Blogs, Content Creation, Social Media Management, WP Booking system, etc.

AdvertisingContent StrategyDigital Strategy+8
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SEO and Social Media for Petite Provence
SEO and Social Media for Petite Provence

Project made for Petite Provence in the Travel & Leisure industry for a B2B / B2C audience in 2017.The client requested us to assist them in their SEO and Social Media Management as they were planning to start a Digital Marketing Strategy to acquire more clients. However, due to budgetary constraints and building expansions they only required a short-term solution. We were able to assist them with both SEO and Social Media Management which lead to an increase in Social Followers and an SEO optimized website. They have now approached us for a Full Inbound Marketing Strategy.

SEOSocial Media
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Team

10 members in 's team

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http://www.veleration.co.za

  • Headquarter209 Main Rd, Kranskop, 3268, South Africa

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