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The Brand Aid

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Melbourne, Australia
Big business marketing. Without the price tag.
Big business marketing. Without the price tag. The Brand Aid builds and runs marketing functions for businesses across Australia. From a fractional Marketing Manager to a mini marketing team or a complete outsourced marketing department, we build the capability around what needs doing. We're the fixers. We work inside your business, bringing the experience, ownership and hands-on delivery to launch products, enter new markets, build brands, win customers and keep them coming back. Our work spans marketing strategy, brand positioning, go-to-market planning, integrated campaigns, PR, events, sponsorships and partnerships. We build lead generation, referral programs, local area marketing, reputation management and sales support into the mix. Backed by creative and video production, websites, SEO, paid advertising, social media, content, email marketing and CRM automation. And we manage the work behind the work. The budgets. The suppliers. The priorities. The people. Making sure everything connects and someone is accountable for getting it done. Founder Amy de Groot brings more than 20 years' experience, including roles with Mastercard, WWE, Sony Pictures and DAZN. Our experienced marketers and specialist bench bring that same combination of commercial thinking and sleeves-rolled-up delivery. Start with one embedded marketer. Add the skills you need. Or put us in charge of the whole marketing function. Serious capability, without hiring an entire department. One team. One invoice. Zero excuses. Stop waiting for a bigger budget. Put us to work.
3 people in their team
Speaks English
3 projects in their portfolio
Sortlist member since 2026
Founded in 2018
3 awards conferred
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Services

14 services offered by The Brand Aid

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  • Description

    No description provided for this service.

    Learn more about Digital Strategy
  • Description
    Big business marketing. Without the price tag. The Brand Aid provides fractional marketing managers teams across Australia. We build and run your marketing, from strategy and brand to launches, lead generation, digital marketing, PR, events and partnerships. One experienced marketer or a full team, built around what needs doing. Clear ownership. Hands-on delivery. Stop waiting for a bigger budget. Put us to work.
    Works in Marketing (3)
    Embedded Marketing Team to Australian-owned luxury tapware brand - Marketing
    Launched Australia's 1st e-commerce car sales - Marketing
    Social Media Management to a Dental Clinic - Marketing
    Clients in Marketing (3)
    MeirConstruction | international
    Cars24 AustraliaE-commerce | international
    Berwick Orthodontic SpecialistsHospitals & Healthcare | local
    Learn more about Marketing
  • Description

    No description provided for this service.

    Work in Branding & Positioning (1)
    Embedded Marketing Team to Australian-owned luxury tapware brand - Branding & Positioning
    Client in Branding & Positioning (1)
    MeirConstruction | international
    Learn more about Branding & Positioning
  • Description

    No description provided for this service.

    Works in Content Strategy (2)
    Embedded Marketing Team to Australian-owned luxury tapware brand - Content Strategy
    Social Media Management to a Dental Clinic - Content Strategy
    Clients in Content Strategy (2)
    MeirConstruction | international
    Berwick Orthodontic SpecialistsHospitals & Healthcare | local
    Learn more about Content Strategy
  • Description

    No description provided for this service.

    Works in Social Media (3)
    Embedded Marketing Team to Australian-owned luxury tapware brand - Social Media
    Launched Australia's 1st e-commerce car sales - Social Media
    Social Media Management to a Dental Clinic - Social Media
    Clients in Social Media (3)
    MeirConstruction | international
    Cars24 AustraliaE-commerce | international
    Berwick Orthodontic SpecialistsHospitals & Healthcare | local
    Learn more about Social Media
  • Description

    No description provided for this service.

    Work in Event (1)
    Launched Australia's 1st e-commerce car sales - Event
    Client in Event (1)
    Cars24 AustraliaE-commerce | international
    Learn more about Event
  • Description

    No description provided for this service.

    Works in Public Relations (PR) (2)
    Embedded Marketing Team to Australian-owned luxury tapware brand - Public Relations (PR)
    Launched Australia's 1st e-commerce car sales - Public Relations (PR)
    Clients in Public Relations (PR) (2)
    MeirConstruction | international
    Cars24 AustraliaE-commerce | international
    Learn more about Public Relations (PR)
  • Description

    No description provided for this service.

    Works in SEO (2)
    Embedded Marketing Team to Australian-owned luxury tapware brand - SEO
    Launched Australia's 1st e-commerce car sales - SEO
    Clients in SEO (2)
    MeirConstruction | international
    Cars24 AustraliaE-commerce | international
    Learn more about SEO
  • Description

    No description provided for this service.

    Work in Advertising (1)
    Embedded Marketing Team to Australian-owned luxury tapware brand - Advertising
    Client in Advertising (1)
    MeirConstruction | international
    Learn more about Advertising
  • Description

    No description provided for this service.

    Work in Email Marketing (1)
    Embedded Marketing Team to Australian-owned luxury tapware brand - Email Marketing
    Client in Email Marketing (1)
    MeirConstruction | international
    Learn more about Email Marketing
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Team

3 members in The Brand Aid's team

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Awards

The Brand Aid was awarded 3 times

Bronze - Campaign Asia - Pacific Awards2023-06-14Experiential Marketing Activation of the Year
Winner - Campaign Asia - PR Awards2023-06-14PR Stunt of the Year
Highly Commended - B&T Women Leading Tech Marketing Award2023-03-24

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Contact

Contact details of The Brand Aid

Details

  • Headquarter3 William St, Brunswick VIC 3056, Australia