Smudge

Johannesburg, South Africa

There are millions of websites available today. Some look good, some don’t, some are basic DIY options and others are complex and confusing. At smudge, we design smart websites that support our clients’ strategic business objectives effectively. More importantly, our websites give end-users the optimal online experience in terms of search engine prominence, intuitive navigation and responsive usability. As a professional web design company, we offer strategic services including creative web design, custom software development, proactive web maintenance, reliable web hosting and results-driven web coding. We create websites that look good, work well and function as a dynamic sales, marketing and brand-building tool for a client’s business. In addition to creative web design work, we also provide related services, including: Web analytics Strategic adspend consulting Online training modules Search Engine Optimisation Online surveys Digital sound and editing CMS development Online competitor analysis E-commerce sites (online shopping + secure payments + Shipping integration) Copywriting, script writing and blog content Online events (electronic invitations + automated RSVP)

7 people in their team

Speaks English

9 projects in their portfolio

Works remotely across the globe

Sortlist member since 2015

Founded in 2008

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Services

13 services offered by Smudge

Description
No description provided for this service.
Skills in Website Creation (2)
Web HostingCMS Development
Works in Website Creation (9)
Clients in Website Creation (9)
Pan African ResourcesEnergy & Oil | national
Standard Bank CareersBanking & Financials | international
Tritech MediaTelecommunications | national
WalmartRetail | international
Learn more about Website Creation
Description
No description provided for this service.
Works in E-commerce (3)
Clients in E-commerce (3)
TimberlandClothing & Accessories | regional
CieloOthers | regional
Cranbrooke FlavoursE-commerce | national
Learn more about E-commerce
Description
With a team of specialists who have gained valuable experience in the corporate arena over many years, we appreciate the potential marketing and sales value of a truly effective website. When we design and develop a website for a client, we ensure that it’s more than just a good visual online presence. Our starting point is to understand your business strategy clearly and then to start designing your website accordingly.

Search Engine Optimisation
Once we have gotten to grips with your strategic objectives, we undertake an in-depth analysis of your target market and your online competitors. We also research online keywords to develop an effective SEO (search engine optimisation) strategy for your website. This process produces the optimal menu structure and drives the content requirements that will ultimately position your site high on popular search engines like Google.

Pay Per Click Value…
Another important aspect of a good website strategy is ensuring that you drive as much web traffic to your website as possible through select online advertising opportunities. smudge offers key consulting services for online advertising, with a focus on using web analytics to help you get the most out of your marketing budget. Pay per click (PPC) internet advertising is a cost-effective tool we use to help clients direct traffic to their website. We place Google online adverts strategically and clients pay a minimum amount only when an online customer clicks the ad. We can implement limits to ensure that you manage your budget carefully and also target geographical locations best suited to attract your target audience.
smudge has established itself as a leader in web strategy.

Our expertise spans web development, SEO research and analysis, web analytics, menu design, identifying strategic AdWords, placing PPC adverts and monitoring your web traffic carefully. We provide regular feedback and advise you on ways to tweak your site to attract more web hits and more business.

Whether or not you are techno-savvy, our team will talk you through all aspects of the ultimate web strategy to expand your website reach and derive a value-for-money web presence.
Skills in Digital Strategy (1)
Web Strategy
Works in Digital Strategy (8)
Clients in Digital Strategy (8)
TimberlandClothing & Accessories | regional
Cranbrooke FlavoursE-commerce | national
RectronTechnology Hardware & Equipment | national
WalmartRetail | international
Learn more about Digital Strategy
Description
No description provided for this service.
Works in SEO (6)
Clients in SEO (6)
TimberlandClothing & Accessories | regional
Pan African ResourcesEnergy & Oil | national
CieloOthers | regional
RectronTechnology Hardware & Equipment | national
Learn more about SEO
Description
No description provided for this service.
Learn more about Social Media
Description
No description provided for this service.
Works in Ergonomy (UX/UI) (7)
Clients in Ergonomy (UX/UI) (7)
TimberlandClothing & Accessories | regional
Pan African ResourcesEnergy & Oil | national
Standard Bank CareersBanking & Financials | international
Tritech MediaTelecommunications | national
Learn more about Ergonomy (UX/UI)
Description
No description provided for this service.
Skills in Web analytics/Big data (1)
Web Strategy
Works in Web analytics/Big data (7)
Clients in Web analytics/Big data (7)
Tritech MediaTelecommunications | national
Cranbrooke FlavoursE-commerce | national
MassmartRetail | international
CieloOthers | regional
Learn more about Web analytics/Big data
Description
No description provided for this service.
Skills in Video Production (1)
Script Writing
Learn more about Video Production
Description
No description provided for this service.
Learn more about Marketing
Description
No description provided for this service.
Learn more about Advertising