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Propaganda Group

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Zaventem, Belgium
Driven by Data, Connected by Content
The Propaganda Group brings together a variety of agencies in the communications and marketing spectrum. Our common ground: communication and marketing as a long-term effort, with a content-first mindset and driven by data. Together we can rely on a joint team of +100 experts, working for +100 active clients. Our agencies: Propaganda, Cypres, We Are Digital, f-twee and Content Makers. We tell inspiring stories for top national and international brands and organizations from various sectors. We offer an end-to-end service, categorized in eight working domains, both for B2C and B2B, as well as B2E. Our domains of expertise: research and insights, strategy, content marketing, performance marketing, marketing automation, tracking and reporting, creation & production and marketing governance. Some of our clients: Proximus, Carrefour, Santander, Cera, Engie, Foodmaker, Pfizer, Voka, ...
85 people in their team
Speaks English, Dutch, French
22 projects in their portfolio
Works remotely across the globe
Sortlist member since 2015
Founded in 1994
14 awards conferred
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Services

20 services offered by Propaganda Group

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  • Description
    We use effective on-brand storytelling, in various content formats, to help you realize your marketing and communication goals. We advise you on how you can start leveraging content in your marketing and communication strategies.
    Skills in Content Strategy (8)
    StorytellingShareable ContentSocial Content StrategyBlogging StrategyContent AdvertisingTarget Audience DefinitionMultilingual ContentSpecification Writing
    Works in Content Strategy (18)
    Van Roey Vastgoed Digital Campaign - Content Strategy
    Campaign with the feelgood factor - Content Strategy
    Communication shapes the labour market of tomorrow - Content Strategy
    Cypres helps Immoweb search for dream content - Content Strategy
    Clients in Content Strategy (4)
    Van Roey VastgoedReal Estate | regional
    KomosieNon-profit | regional
    AgoriaTechnology Hardware & Equipment | national
    ImmowebReal Estate | national
    Learn more about Content Strategy
  • Description
    .
    Skills in Social Media (12)
    Social Media MarketingSocial Media ManagementSocial Media ContentFacebook AdvertisingFacebook Business ManagerSocial Media GrowthSM AnalyticsFacebook Reach OptimizationSocial Media MonitoringSocial Media Planning+2
    Works in Social Media (5)
    Campaign with the feelgood factor - Social Media
    Communication shapes the labour market of tomorrow - Social Media
    Airports land at Graco thanks to content marketing - Social Media
    Guiding tourists to Leuven - Social Media
    Clients in Social Media (4)
    KomosieNon-profit | regional
    AgoriaTechnology Hardware & Equipment | national
    GracoIndustrial Goods & Services | international
    Visit LeuvenTravel & Leisure | national
    Learn more about Social Media
  • Description
    We take a data-driven approach, using data to boost every step of your content marketing journey. We advise you on how you can start leveraging content in your marketing and communication strategies. We rely on trusted tools to collect, analyze, and visualize data, and we report the results in a clear way.
    Skills in Digital Strategy (16)
    Online MarketingInbound MarketingDigital TransformationSearch Engine MarketingDigital AnalyticsDigital Media MarketingDigital ConsultingDigital Marketing StrategyDigital InnovationGamification Strategy+6
    Works in Digital Strategy (5)
    Van Roey Vastgoed Digital Campaign - Digital Strategy
    LeerID: 1 login for multiple learning platforms - Digital Strategy
    Campaign with the feelgood factor - Digital Strategy
    Guiding tourists to Leuven - Digital Strategy
    Clients in Digital Strategy (4)
    Van Roey VastgoedReal Estate | regional
    Onderwijs VlaanderenEducation | national
    KomosieNon-profit | regional
    Visit LeuvenTravel & Leisure | national
    Learn more about Digital Strategy
  • Description
    We set up, plan, and optimize your communication and its performance via a variety of methods and channels.
    Skills in Advertising (17)
    Social AdvertisingAdvertising CampaignDisplay MarketingFull-ServiceAdvertising ProductionBusiness AdvertisingWeb AdvertisingTraditional AdvertisingExternal AdvertisingDigital Media Advertising+7
    Works in Advertising (3)
    Van Roey Vastgoed Digital Campaign - Advertising
    Communication shapes the labour market of tomorrow - Advertising
    Sparkle magazine - Advertising
    Clients in Advertising (3)
    Van Roey VastgoedReal Estate | regional
    AgoriaTechnology Hardware & Equipment | national
    bpostMedia | national
    Learn more about Advertising
  • Description
    We provide content marketing services and marketing automation to maintain efficient and continuous lead generation, scoring, and nurturing.
    Skills in Marketing (19)
    Direct MarketingCommunication StrategyMarketing StrategyMobile MarketingMarketing automationB2B MarketingData Driven MarketingApp MarketingMultichannel MarketingMarketing Consulting+9
    Works in Marketing (3)
    Intelligent Paint Kitchen Benefits - Marketing
    Sparkle magazine - Marketing
    Guiding tourists to Leuven - Marketing
    Clients in Marketing (3)
    GracoIndustrial Goods & Services | international
    bpostMedia | national
    Visit LeuvenTravel & Leisure | national
    Learn more about Marketing
  • Description
    We set up, plan, and optimize your communication and its performance via a variety of methods and channels.
    Skills in Online Advertising (15)
    RetargetingSEADigital AdvertisingPerformance MarketingSocial Media AdvertisingSearch Engine AdvertisingDisplay AdvertisingMobile AdvertisingProgrammatic AdvertisingPaid Media+5
    Works in Online Advertising (4)
    Van Roey Vastgoed Digital Campaign - Online Advertising
    Communication shapes the labour market of tomorrow - Online Advertising
    Airports land at Graco thanks to content marketing - Online Advertising
    Guiding tourists to Leuven - Online Advertising
    Clients in Online Advertising (4)
    Van Roey VastgoedReal Estate | regional
    AgoriaTechnology Hardware & Equipment | national
    GracoIndustrial Goods & Services | international
    Visit LeuvenTravel & Leisure | national
    Learn more about Online Advertising
  • Description
    We rely on trusted tools to collect, analyze, and visualize data, and we report the results in a clear way.
    Skills in Community Management (9)
    Community BuildingInstagram Community ManagementFacebook Community ManagementContent ProductionYoutube Community ManagementLinkedIn Community ManagementMonthly ReportingComment ModerationContent Calendar
    Works in Community Management (3)
    LeerID: 1 login for multiple learning platforms - Community Management
    Guiding tourists to Leuven - Community Management
    Online platform and guidelines for influencers - Community Management
    Clients in Community Management (3)
    Onderwijs VlaanderenEducation | national
    Visit LeuvenTravel & Leisure | national
    Cabinet of Flemish Minister of Youth & Media Benjamin Dalle and the Department of Culture, Youth and MediaGovernment & Administration | regional
    Learn more about Community Management
  • Description
    .
    Skills in SEO (21)
    Search Engine OptimizationLocal SEOLink BuildingOn-Page SEOSEO AuditSEO StrategyTechnical SEOKeyword ResearchSEO ConsultingMobile SEO+11
    Works in SEO (4)
    Van Roey Vastgoed Digital Campaign - SEO
    Cypres helps Immoweb search for dream content - SEO
    Seamless moving, thanks to bpost's digital content - SEO
    Airports land at Graco thanks to content marketing - SEO
    Clients in SEO (4)
    Van Roey VastgoedReal Estate | regional
    ImmowebReal Estate | national
    bpostTransportation | national
    GracoIndustrial Goods & Services | international
    Learn more about SEO
  • Description
    We define and organize the teams and processes needed to maintain your communication and marketing operations.
    Skills in Corporate Communication (2)
    Internal CommunicationCrisis communication
    Works in Corporate Communication (5)
    Campaign with the feelgood factor - Corporate Communication
    Communication shapes the labour market of tomorrow - Corporate Communication
    Intelligent Paint Kitchen Benefits - Corporate Communication
    Seamless moving, thanks to bpost's digital content - Corporate Communication
    Clients in Corporate Communication (4)
    KomosieNon-profit | regional
    AgoriaTechnology Hardware & Equipment | national
    GracoIndustrial Goods & Services | international
    bpostTransportation | national
    Learn more about Corporate Communication
  • Description
    We set up, plan, and optimize your communication and its performance via a variety of methods and channels. We provide marketing automation to maintain efficient and continuous lead generation, scoring, and nurturing.
    Skills in Email Marketing (13)
    RemarketingEmailingNewsletterEmail CopywritingOutbound MailingDirect MailingDirect MailEmail Marketing CampaignEmail Template DesignSendinblue+3
    Works in Email Marketing (3)
    Van Roey Vastgoed Digital Campaign - Email Marketing
    Seamless moving, thanks to bpost's digital content - Email Marketing
    Airports land at Graco thanks to content marketing - Email Marketing
    Clients in Email Marketing (3)
    Van Roey VastgoedReal Estate | regional
    bpostTransportation | national
    GracoIndustrial Goods & Services | international
    Learn more about Email Marketing
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Team

85 members in Propaganda Group's team

Propaganda Group cover
StoryOur team of experts bring years of accumulated knowledge to the table. We constantly monitor developments in our field and stay abreast of best practices. Because we have a passion for content, we love to put our insights and our work out there. Sharing is caring after all!
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Awards

Propaganda Group was awarded 14 times

Grand Prix Content Marketing2018-11-01Content Design
BTOB Press & Communication Awards2018-10-31Best Use of Publishing/Content
BTOB Press & Communication Awards2018-10-31Best Use of Interactive
Best of Content Awards2018-03-31Best Print Publication

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Contact

Contact details of Propaganda Group

Details

  • HeadquarterMinervastraat 4, 1930 Zaventem, België
  • Kolonel Begaultlaan 1a/4, 3012 Leuven, Belgium
  • Kolonel Begaultlaan 1a/4, 3012 Leuven, Belgium