Oops Agency
Design thinking to define, craft and communicate your brand
About Oops Agency
Oops Agency is a Geneva-based branding agency founded in 2016. The team uses design thinking as its guiding framework to generate creative solutions that help organisations define and express their brand. Combining curiosity with structured methods, Oops Agency focuses on clear, purposeful branding and practical communication strategies tailored to each client’s needs.
Core services
At the heart of Oops Agency’s offer is brand definition: helping clients discover their positioning, values and visual voice. Working from insight to idea, the agency shapes identities and builds the communication strategies that make those identities understood and felt. Their work centers on creative problem solving rather than one-size-fits-all templates.
Method and approach
Design thinking informs every step of Oops Agency’s process. They prioritise empathy to understand audiences, run collaborative ideation to surface original concepts, and prototype direction to test clarity and impact. This iterative approach ensures that creative solutions are validated and aligned with strategic goals before they are finalised.
Why clients choose Oops Agency
Clients appreciate the agency’s blend of creative energy and structured thinking. Oops Agency emphasises practical creativity — ideas that are imaginative but grounded in insight and deliverable through concrete communication strategies. The team’s collaborative workshops and hands-on facilitation help internal stakeholders converge around a shared brand direction.
Value proposition
By focusing on brand definition and communication strategy through design thinking, Oops Agency helps organisations move from uncertainty to clarity. The agency’s work aims to create brands that are coherent, memorable and ready to communicate with purpose.
Get in touch
For organisations seeking a thoughtful, idea-driven partner to define and communicate their brand, Oops Agency offers a principled, creative approach rooted in design thinking and practical execution. No review yetBe the first to write one
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Services
1 service offered by Oops Agency
Description We, a Geneva-based agency, use design thinking-led workshops to define positioning, values and a clear visual voice, turning insights into pragmatic brand strategies ready for communication.Skills in Branding & Positioning (4) Brand DesignBrand ConsultingBrand Identity DesignBranding Graphic Design
Learn more about Branding & Positioning
Team
2 members in Oops Agency's team
StoryWe founded Oops Agency in Geneva in 2016 because we believed branding could be clearer, braver and more useful. From day one we leaned on design thinking to untangle complex identities and turn messy ideas into purposeful messages. We’ve sat in workshops where a single sketch or reframed question unlocked a brand’s direction, and we’ve learned to balance playful creativity with rigorous strategy. Day-to-day we help clients define who they are, sharpen their voice and translate that into communication strategies that work. It’s the challenge of turning insight into something visible and memorable that keeps us going — and we still get excited every time a concept moves from a whiteboard to a confident brand story.
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Contact
Contact details of Oops Agency
Details
- Headquarter9 Avenue François Mitterrand, 35135 Chantepie, France