NovaStory
Creating new stories of growth for service brands
NovaStory is a performance advertising agency for service brands across hospitality, healthcare, property, coworking and professional services. We deliver both brand-building and purchase-focused campaigns, driving predictable leads, bookings, sales and revenue through paid media on Meta, Google, TikTok and multi-channel strategies. With weekly optimisation, agile testing and end-to-end delivery - from planning and creative to tracking and reporting – we focus on one thing: turning ad spend into measurable commercial growth. 5 people in their team
Speaks English
2 projects in their portfolioWorks remotely across the globe
Sortlist member since 2025
Founded in 2023
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Services
7 services offered by NovaStory
Description At NovaStory, we design and manage high-performing advertising campaigns built for service brands. Whether it’s Search, Social, Display & Programmatic, our team of specialists blends planning and strategy with performance to drive real commercial outcomes that matter most to businesses. We work closely with clients to build forward-moving campaign that convert against you're true business goals - combining deep channel expertise with weekly status calls, agile testing, and crystal-clear reporting through our NovaDeck dashboards. From media planning to tracking and optimisation, everything we do is engineered to move your business from click to customer, faster.Skills in Advertising (17) Facebook AdsGoogle Tag ManagerAdvertising CampaignGoogle AdsDisplay MarketingBrand AdvertisingTikTok AdvertisingInstagram AdvertisingFull-ServiceGlobal Advertising+7Works in Advertising (2) Clients in Advertising (2) KnotelOffice/Room/Space Renting | internationalConsultus Care and NursingHospitals & Healthcare | national
Learn more about AdvertisingDescription We build digital strategies that turn ambition into action. At NovaStory, we help service-led brands cut through noise and complexity by designing channel-specific plans that drive measurable outcomes. From paid media strategy and search growth to full-funnel performance mapping, we align your goals with the digital activity that will deliver results that align with commercial goals. Our approach blends deep performance insights with clarity, collaboration, and weekly feedback loops, ensuring your digital presence evolves in lockstep with your business goals.Skills in Digital Strategy (6) Digital TransformationSearch Engine MarketingDigital Media MarketingTraffic AcquisitionDigital MarketingWeb MarketingWorks in Digital Strategy (2) Clients in Digital Strategy (2) KnotelOffice/Room/Space Renting | internationalConsultus Care and NursingHospitals & Healthcare | national
Learn more about Digital StrategyDescription We help service and B2B and B2C brands scale through data-driven customer acquisition, rigorous conversion rate optimisation, and CRM-integrated lead generation that allows you to see the value your advertising generates easily.. Our speciality is building predictable pipelines that convert, not just traffic or leads.Skills in Growth Marketing (10) Lead GenerationLead NurturingConversion Rate OptimizationCustomer AcquisitionB2B Lead GenerationInbound Lead GenerationLead AcquisitionLead QualificationGrowth AuditCTR Optimisation
Learn more about Growth MarketingDescription We deliver data-driven media planning for performance-led brands, combining audience research, channel architecture, budget modelling and attribution planning to build scalable, measurable media frameworks.Skills in Media Planning (5) Media BuyingMedia StrategyStrategic PlanningOffline MediaNew Media
Learn more about Media PlanningDescription At NovaStory, we specialise in performance-driven online advertising for service and B2B brands across Google Ads, Meta, and YouTube. Our focus is on turning paid media into qualified demand and predictable pipeline through rigorous optimisation, full-funnel tracking, and commercially grounded performance reporting.Skills in Online Advertising (7) RetargetingDigital AdvertisingPerformance MarketingPaid MediaROI OptimizationWebsite AdvertisingSocial Media Advertising
Learn more about Online AdvertisingDescription NovaStory specialises in digital out-of-home advertising for brands operating at both lean and large-scale budgets. We plan and activate DOOH campaigns that balance reach, frequency, and location strategy with measurable performance, ensuring every pound works hard whether you’re testing a market or scaling nationally.Skills in Outdoor Advertising (1) Out Of Home Advertising
Learn more about Outdoor AdvertisingDescription NovaStory specialises in paid social advertising across Meta, LinkedIn, TikTok, and YouTube, focused on driving qualified demand and measurable pipeline for service and B2B brands. Our approach is built around full-funnel strategy, creative testing, and rigorous performance optimisation.Skills in Social Media (5) Social Media MarketingSocial Media GrowthFacebook Reach OptimizationSocial Media PlanningSocial Media Certification
Learn more about Social Media
Team
5 members in NovaStory's team
StoryNovaStory was born from a simple but powerful belief: service brands deserve advertising partners who understand that selling a service is different. Where most agencies focus on clicks and impressions, we focus on outcomes - like booked appointments, filled diaries, and qualified leads that drive real business growth.
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- Headquarter133a Rye Lane, London, UK
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