MAD Kings (+ 3 reviews) | Sortlist

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MAD Kings Auderghem, Belgium

At MAD Kings, we drive growth by truly understanding your target users psychological triggers , leverage those triggers by different growth marketing tactics and focus on translating them into your business goals. To achieve your business goals, we use agile and rapid experimentation approach, while building synergies between your and our team to ensure the best growth rate for you and your organization. Our clients include wonderful companies such as Microsoft, Lampiris, IPM, Toyo Tires, Ardennes-Etape, My Social Book, Formyfit... What makes us different?  1. Marketing meets Technology Marketing has become highly technical. Our team of marketers, developers, designers and data scientists work closely together on projects to annihilate that gap and provide your customers with a wonderful experience across the entire journey.  2. Methodology Marketers spending all their money on campaigns will soon all disappear. Our agile, data-driven, full-funnel process allows us to allocate the right resources on the right actions and quickly decide whether to kill or scale ideas or experiments.  3. ROI If you don't have a clear metrics dashboard with your cost of customer acquisition and your customer lifetime value per persona, chance is high that you're wasting a lot of money. We constantly strive for the highest margins and ROI in everything we do.  Our most important KPI is your growth. 4. Transparency As we're passionate about data, our clients always have a crystal clear view on the latest developments and results.  5. Knowledge Sharing  We strongly believe that by educating your teams, we'll work faster and better together in the long-term. We have no interest in projects, only in long-term and passionate relationships. Let's start growing together, now. 
18 people in their team
Speaks Dutch, English, French
2 projects in their portfolio
5 collaborations started on Sortlist
Works remotely across the globe
Sortlist member since 2016
Founded in 2016


2 services offered by MAD Kings

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  • Description
    At MAD Kings we combine technology, creativity and analytics to elaborate the perfect advertising campaign for your company. This entails establishing business goals, doing an audience analysis and creating the omnichannel advertising content for your company.

    While creating your campaigns, we always rely on an optimisation loop supported by analytics.
    Skills in Digital Strategy (38)
    Creative MarketingAcquisition ClientGrowth HackingCROGrowth Marketinggrowth strategyGénération de LeadsStratégie MarketingStratégieStratégie Web+28
    Works in Digital Strategy (2)
    Marketing Campaign for Lampiris - Digital Strategy
    Mobile Optimisation & Growth - Digital Strategy
    Clients in Digital Strategy (2)
    FormyfitSports | international
    LampirisEnergy & Oil | international

    Learn more about Digital Strategy

  • Description

    No description provided for this service.

    Skills in Content Strategy (11)
    Content StrategyContent WritingInbound MarketingLinkbuildingHubSpotSearch Engine Optimizationtopic clustercontentstrategiepositioneringContentmarketing+1
    Work in Content Strategy (1)
    Mobile Optimisation & Growth - Content Strategy
    Client in Content Strategy (1)
    FormyfitSports | international

    Learn more about Content Strategy

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2 projects performed by MAD Kings

Marketing Campaign for Lampiris
Marketing Campaign for Lampiris

Project made for Lampiris in the Energy & Oil industry for a B2C audience in 2017.Lampiris is the 4th biggest gaz and electricity provider in Belgium. They now belong to the Total Group.

AdvertisingDigital StrategyErgonomy (UX/UI)+3
Read more
Mobile Optimisation & Growth
Mobile Optimisation & Growth

Project made for Formyfit in the Sports industry for a B2C audience in 2017.Formyfit is a mobile application that helps users achieve their running goals by providing them with a customised training plan based on personal information and an endurance test.

Branding & PositioningContent StrategyDigital Strategy+7
Read more
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18 members in 's team

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3 reviews for MAD Kings

(3 reviews)
Alexis- Martial Marketing Manager at internetVista

Dropbox or Airbnb’s massive growth hasn’t come overnight, they set the right methodology to reach it. That’s what you’ll learn from this workshop. What is Growth Hacking and How to implement a framework that’ll make your company grow.

Romain TrigauxFounder at 4senses

Très bon suivi avec MAD Kings. Nous avons bénéficié d'un véritable accompagnement. MAD Kings a été un partenaire puisque tout a été fait en concertation avec nous. A chaque action s'en suivait après un débriefing. C'est aussi une société qui a une bonne réactivité avec plein de bonnes idées et de l'expérience.

Kevin FrançoisseCEO at Sagacify

I followed their Growth Hacking 2 days training. I had zero background in marketing priori to it and this training bootstrapped me with almost everything there is to know about the field. I now know the basics to put in place marketing automation technics from customer awareness and acquisition to customer retention in our SaaS apps.

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Contact details of MAD Kings


  • HeadquarterRue des Pères Blancs 4, 1040 Etterbeek, Belgium

  • Oktrooiplein 1, 9000 Gent, Belgium

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