Lucy (+ 9 reviews) | Sortlist
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Lucy

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Brussels, Belgium
Lucy is a creative ad agency, specialised in long term strategic brand and audience building. We can help you with your brand strategy, marketing strategy, audiovisual branding, communication and media strategy. Want to strengthen or reposition your brand? Let's talk.  As brand specialist, we take care of every aspect of your brand: the attitude, tone of voice, visual branding, audio branding, copywriting, ... . From scratch, or rebranding based on existing brand guidelines and current challenges and changes.  Advertising: getting your brand in the hearts and minds of your target group, by creative concepting in all existing and yet-to-be-invented touchpoints.  Earned Concept Thinking: creative concepting with earned PR media at the core. 
18 people in their team
Speaks Dutch, English, French
42 projects in their portfolio
4 collaborations started on Sortlist
Works remotely across the globe
Sortlist member since 2017
Founded in 2016
19 awards conferred
4.75/5
(9 reviews)

Services

19 services offered by Lucy

Service name
Experience level
Related reviews
Starting from
  • Description
    Branding
    Visual and audiovisual, copywriting, tone of voice, ...
    Brand book, brand guidelines
    Training your internal team on how to use brand guidelines
    Skills in Branding & Positioning (25)
    Production AudiovisuelleBrandingBrand PositioningCreative ConceptCopywritingPrint AdvertisingBrand StrategyCommunication StrategyArt DirectionOffline & Online Branding+15
    Works in Branding & Positioning (32)
    Suicide prevention - Branding & Positioning
    Toots 100 (for visit.brussels) - Branding & Positioning
    World Choir Games - Branding & Positioning
    IVC Commercial - Imperfection - Branding & Positioning
    Reviews in Branding & Positioning (2)
    Daniel Eycken
    Danny Van der Elst
    Clients in Branding & Positioning (32)
    NewpharmaPharmaceuticals & Biotech | international
    IVCArchitecture & Planning | international
    De StandaardMedia | national
    Stad AntwerpenGovernment & Administration | national
    Learn more about Branding & Positioning
  • Description
    Creative concepting, based on strategy.
    Skills in Advertising (28)
    CopywritingCreatieveGedrukte ReclameDigitale ReclameRadio Reclamecreative ideasOut of HomeCreative CopywritingSocial Media CopywritingCreative Advertising+18
    Works in Advertising (40)
    Suicide prevention - Advertising
    Toots 100 (for visit.brussels) - Advertising
    World Choir Games - Advertising
    IVC Commercial - Imperfection - Advertising
    Reviews in Advertising (6)
    Tessa Rasmussen
    Annemie Verschueren
    Pieter Vermeyen
    Sylvia Van Cauteren
    Clients in Advertising (40)
    KetnetMedia | national
    Stad AntwerpenGovernment & Administration | international
    VRT - KlaraMedia | national
    De StandaardMedia | national
    Learn more about Advertising
  • Description

    No description provided for this service.

    Skills in Graphic Design (2)
    IllustratiesLogo Ontwerp
    Works in Graphic Design (15)
    Toots 100 (for visit.brussels) - Graphic Design
    IVC Commercial - Imperfection - Graphic Design
    De Standaard - Weetlust - Graphic Design
    Bruzelle - Period Poverty - Graphic Design
    Clients in Graphic Design (15)
    VRTMedia | national
    VRTMedia | national
    MediahuisMedia | regional
    BrightfishMedia | national
    Learn more about Graphic Design
  • Description

    No description provided for this service.

    Skills in Motion Design (1)
    Motion Graphic Design
    Works in Motion Design (10)
    Toots 100 (for visit.brussels) - Motion Design
    De Standaard - Schijnbaar vs blijkbaar - Motion Design
    Ketnet Junior - Tik Tak - Motion Design
    Smappee - Silent Consumers - Motion Design
    Clients in Motion Design (10)
    visit.brusselsGovernment & Administration | international
    De StandaardMedia | national
    VRT - KetnetMedia | international
    SmappeeConsumer Electronics | international
    Learn more about Motion Design
  • Description

    No description provided for this service.

    Works in Video Production (26)
    Suicide prevention - Video Production
    Toots 100 (for visit.brussels) - Video Production
    Stad Antwerpen - Efkes serieus - Video Production
    Pink Ribbon & Etam - The 9th Billboard - Video Production
    Clients in Video Production (26)
    Klara & CanvasMedia | national
    SmappeeConsumer Electronics | international
    MoleculeRetail | national
    MoleculeRetail | national
    Learn more about Video Production
  • Description

    No description provided for this service.

    Works in Media Planning (3)
    Toots 100 (for visit.brussels) - Media Planning
    AG Insurance - Vivay - Assurance Budget Mensuel - Media Planning
    VRT - Lang Zullen We Lezen - Media Planning
    Clients in Media Planning (3)
    VRTMedia | national
    AG InsuranceInsurance | international
    visit.brusselsGovernment & Administration | international
    Learn more about Media Planning
  • Description
    We offer all existing digital marketing assets.
    Starting from (online) creative concept, strategy, media strategy, social media approach, customer journey, remarketing plan, creation and production of static and animated banners .
    Social media ads on Facebook, Instagram, LinkedIn.
    Online activation
    Website building
    Skills in Online Advertising (3)
    Publicidad instagramPublicité LinkedinRemarketing
    Works in Online Advertising (24)
    Suicide prevention - Online Advertising
    Toots 100 (for visit.brussels) - Online Advertising
    Stad Antwerpen - Efkes serieus - Online Advertising
    Pink Ribbon & Etam - The 9th Billboard - Online Advertising
    Clients in Online Advertising (24)
    SmappeeConsumer Electronics | international
    De StandaardMedia | national
    Stad AntwerpenGovernment & Administration | international
    KetnetMedia | national
    Learn more about Online Advertising
  • Description
    test
    Works in Content Strategy (14)
    Toots 100 (for visit.brussels) - Content Strategy
    Stad Antwerpen - De Grote Verbinding - Content Strategy
    Brightfish - The Curiosity Click - Content Strategy
    Klara - Woodstock - Content Strategy
    Clients in Content Strategy (14)
    VRTMedia | national
    visit.brusselsGovernment & Administration | international
    Stad AntwerpenGovernment & Administration | international
    AG InsuranceInsurance | international
    Learn more about Content Strategy
  • Description
    Earned Concept Thinking: creative PR concepts with free earned media at the core.
    Works in Public Relations (PR) (5)
    Suicide prevention - Public Relations (PR)
    Toots 100 (for visit.brussels) - Public Relations (PR)
    Stad Antwerpen - Efkes serieus - Public Relations (PR)
    Pink Ribbon & Etam - The 9th Billboard - Public Relations (PR)
    Clients in Public Relations (PR) (5)
    visit.brusselsGovernment & Administration | international
    Vlaams Expertisecentrum SuïcidepreventieHospitals & Healthcare | international
    KetnetMedia | national
    Pink RibbonNon-profit | international
    Learn more about Public Relations (PR)
  • Description

    No description provided for this service.

    Work in Event (1)
    Toots 100 (for visit.brussels) - Event
    Client in Event (1)
    visit.brusselsGovernment & Administration | international
    Learn more about Event
In need of one of those services?

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Team

18 members in Lucy's team

Lucy cover
StoryWe are a young creative agency with an old soul, 3.2 million years old to be exact. That's when it all started with the first creative: Lucy. The start of human creativity and strategic thinking.
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Send them a message and get a reply in no time.

Awards

Lucy was awarded 19 times

Epica 2021 - Bronze2021-10-31Craft & imagery
De Standaard Solidariteitsprijs 2021 - Goud2021-8-31Winner
Creative Belgium Award 2020 - Silver2020-5-31PR
Creative Belgium Award 2020 - Bronze2020-4-30PR
Creative Belgium Award 2020 - Bronze2020-5-31Integrated
Creative Belgium Award 2020 - Bronze2020-4-30PR
Creative Belgium Award 2020 - Bronze2020-4-30Film
Webby Award 2020 - Gold2020-1-31People's Voice
Merit Awards 2019 - Newcomer Agency of the Year2019-1-1
IAB Mixx Awards 2019 - Most Promising Agency2019-9-30Most Promising Agency
IAB Mixx Awards 2019 - Silver2019-9-30Best commercial campaign
IAB Mixx Awards 2019 - Bronze2019-9-30Best commercial campaign
IAB Mixx Awards 2019 - Bronze2019-8-31Best consumer engagement
BtoB Awards 2019 - Special Jury Awards2019-7-31Overall
BtoB Awards 2019 - Gold2019-8-31Best use of Interactive
BtoB Awards 2019 - Gold2019-9-30Best Use of Direct
BtoB Awards 2019 - Bronze2019-9-30Best use of Radio/Audio
BtoB Awards 2018 - Bronze2018-9-30Best Use Of Content
Creative Belgium Award 2019 - Bronze2019-4-30Media - Online

Reviews

9 reviews for Lucy

4.75/5
(9 reviews)
AV
Annemie VerschuerenDirector Media at visit.brussels
ServiceAdvertising
Team51 - 200
5/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?The agency created a 360° campaign for the 100th anniversary of Toots Thielemans.

What did you enjoy the most during your collaboration?Great creation, great account team, very flexible and efficient.

Annemie Verschueren recommends this agency

ServiceAdvertising
Team51 - 200
TR
Tessa RasmussenVolunteer Coordination Flemish Community at BruZelle
ServiceAdvertising
SectorNon-profit
5/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?To help us win a competition in press advertisement, as a non-profit.

What did you enjoy the most during your collaboration?Lucy agency is filled with innovative and creative people and has an open mindset towards their customers/collaborations. They take the time for their clients to properly get to common goals. Moreover, they truly care about their delivery.

Tessa Rasmussen recommends this agency

ServiceAdvertising
SectorNon-profit
SD
Sophie DetremmerieFestival Manager at Toen: World Choir Games 2021 Flanders - nu: Festival van Vlaanderen Gent
SectorGovernment & Administration
5/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?Lucy zette voor de World Choir Games de hele campagne op: van strategie over campagnebeeld over alle lay-outwerk tot radio- en tv-spot en online campagne.

What did you enjoy the most during your collaboration?De open communicatie en hun empathie! Lucy houdt en goeie interne & externe communicatie met de klant gaande. En uiteraard hun creatieve ideeën, die allemaal wel iets hadden. Een luxe om zo te kunnen kiezen!

Sophie Detremmerie recommends this agency

SectorGovernment & Administration
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Contact

Contact details of Lucy

Details

http://www.lucyagency.com
  • HeadquarterHandelskaai 48, 1000 Brussel, Belgium