Lead Flux
Consistent Leads. Real Growth. The marketing agency Australian service businesses hire.
Lead Flux started because we got sick of watching great service businesses pour money into marketing that didn't translate into booked jobs. The pattern was always the same. A plumber, electrician, builder or mortgage broker would sign with a marketing agency. The agency would run ads. Leads would come in. But six months later, revenue hadn't moved. The business owner would assume marketing didn't work for "businesses like theirs". The truth was simpler — the marketing was working fine. The follow-up wasn't. Our mission is to fix that gap — between marketing activity and money in the bank — for Australian service businesses. We build the whole system , not just one piece. The website that converts. The ads that bring qualified buyers. The AI receptionist that catches calls at 11pm. The CRM that holds the lead. The automation that follows up in 30 seconds instead of three days. The review system that keeps the reputation flywheel turning. Everything wired together so nothing falls through the cracks. Our vision is to be the marketing agency Australian service businesses recommend by name to other service businesses — because the work compounds into real, measurable revenue rather than vague "brand growth". What makes our team unique: Outcomes obsession. We measure success in booked jobs and revenue, not impressions and reach. One connected system. Most agencies do one thing — ads, or SEO, or websites. We do the whole stack so the parts actually talk to each other. Plain English, no jargon. If you can't understand what we're doing for you, we're hiding something. Speed-to-lead as religion. Reply in over 5 minutes and you're 21× less likely to book the job. Our systems reply in 30 seconds. 10% of profits to Aussie Frontline Foundation. Supporting Australia's veterans and first responders — the people who back the rest of us. Not a marketing line, an actual line item. Based in Adelaide . Working with service businesses across Australia. Founded by Jerry Lienert. 1 person in their team
Speaks English
4 projects in their portfolioSortlist member since 2026
Founded in 2026
5/5
Services
19 services offered by Lead Flux
Description Paid ads are an instant tap. Turn them on and traffic appears. Turn them off and it disappears. Useful, but rented. SEO is the opposite — slow to build, hard to undo, and once it's working, it compounds. A service business with strong local SEO and a thriving Google Business Profile gets 100–500 high-intent visits a month for free, every month, indefinitely. Those visits convert better than paid traffic because the searcher actively chose to find you. Most service businesses approach SEO badly. They publish 500-word blog posts about generic topics. They hire someone to ‘do SEO’ and never see real ranking movement. They compete head-to-head on the most expensive keywords and lose. Meanwhile their Google Business Profile is half-finished and their suburb-level local pack ranking is dominated by competitors with stronger review momentum and tighter on-page work. Lead Flux SEO is engineered for service businesses specifically. Technical foundations (speed, schema, internal linking) so Google can rank you. Local SEO and Google Business Profile work that wins the suburb-level map pack. Pillar and silo content that ranks for the searches your real customers use. AI search optimisation (FAQ schema, structured Q&A, citation-friendly content) so you appear in ChatGPT, Perplexity and Google AI Overviews. Authority building through real, relevant backlinks. Monthly reporting that ties rankings to actual booked jobs — not vanity traffic. The result is a moat that grows every month, regardless of what happens to ad costs.Skills in SEO (30) Search Engine OptimizationLocal SEOLink BuildingOn-Page SEOSEO AuditSEO StrategyTechnical SEOKeyword ResearchSEO ConsultingMobile SEO+20Works in SEO (4) Clients in SEO (4) Hobart Rubbish RemovalIndustrial Goods & Services | regionalM1R AllianceMedia | nationalHeart of the PackPets | regionalMassages By SarahHospitals & Healthcare | regional
Learn more about SEODescription Sales research is unanimous on this: 80% of deals require five or more follow-ups. Most service businesses do one. Sometimes two. The third reach-out almost never happens, because by then the owner is on another job, distracted, or convinced the lead has gone cold. But the lead almost certainly hasn't gone cold. They're still in the market. They just stopped thinking about your business because nobody nudged them back. That's the follow-up gap — and across an entire pipeline, it's where 30–50% of potential revenue dies quietly. Owners feel it as ‘we just need more leads’, when actually they need to convert the leads they already have. Lead Flux nurture sequences close that gap on autopilot. SMS goes out within 11 seconds of the first enquiry. Email follows within minutes. Voice or AI follow-up triggers if there's no response. A 14–30 day sequence keeps you front of mind — gentle, persistent, on-brand — until the customer either books or formally declines. Most service businesses see a 20–40% lift in quote-to-job conversion within the first 60 days. No new leads. No new ad spend. Just the leads you already paid for, finally getting closed.Skills in Email Marketing (13) RemarketingEmailingNewsletterBulk EmailEmail CopywritingOutbound MailingDirect MailingDirect MailEmail Marketing CampaignEmail Marketing Automation+3Works in Email Marketing (3) Clients in Email Marketing (3) M1R AllianceMedia | nationalHeart of the PackPets | regionalMassages By SarahHospitals & Healthcare | regional
Learn more about Email MarketingDescription Running ads is easy. Running ads that produce booked jobs is something else entirely. Most service businesses spend their first $5–10k on ads with one of three problems: the targeting is too broad (so they pay for clicks from people who'll never buy), the landing page is the homepage (so the visitor gets lost), or the follow-up is non-existent (so leads go cold within hours). Lead Flux campaigns fix all three. Targeting is tight — local intent, real buyer signals, suburb-specific bidding. Landing pages are dedicated to the campaign offer, not a generic homepage. Follow-up triggers within 11 seconds of the form fill, with AI handling the first conversation while the lead is still hot. Every step is measured: cost per click, cost per lead, cost per booked job, ROI by suburb, ROI by ad creative. The result is predictable lead flow you can actually scale. Once we know what a booked job costs through paid traffic — and that the unit economics work — we can spend $1k a week or $10k a week without the wheels falling off. That's the difference between ‘running ads’ and having a customer acquisition machine.Skills in Growth Marketing (14) Lead GenerationLead NurturingConversion Rate OptimizationGrowth HackingCustomer AcquisitionLead ManagementInbound Lead GenerationLead AcquisitionLead OutreachLead Qualification+4Works in Growth Marketing (3) Clients in Growth Marketing (3) M1R AllianceMedia | nationalHeart of the PackPets | regionalMassages By SarahHospitals & Healthcare | regional
Learn more about Growth MarketingDescription There's a difference between a website that exists and a website that works. Most service business websites exist — they have a homepage, a services page, a contact form. They look acceptable. They might even win a design award. But on a Tuesday morning when a homeowner is comparing three roofers on a 4G phone, they fail at the only job that matters: turning that visitor into an enquiry. The reasons are predictable. Six-second loads. Generic headlines like ‘quality workmanship since 1998’. Phone numbers buried in tiny grey text. Twelve-field forms that break on mobile. CTAs that say ‘learn more’ instead of ‘book a free quote’. No social proof above the fold. No obvious next step. Each one feels minor. Together, they cost the business a 1–2% conversion rate when 6–12% is achievable. Lead Flux builds websites engineered for the only metric that matters in service business marketing: booked jobs from real traffic. Every page is structured around customer intent. Every form is short and frictionless. Every CTA is specific. Every load is fast. Every visitor sees social proof and a clear next step in the first 5 seconds. The result isn't a prettier website — it's a salesperson that works 24/7 and never takes a day off.Skills in Website Creation (19) Website DevelopmentShowcase WebsiteWeb ContentLanding Page DesignResponsive WebsiteBlog CreationSmall Business Web DesignWebsite OptimizationWireframe DesignFront End Development+9Works in Website Creation (4) Review in Website Creation (1) Karen GoodrichClients in Website Creation (4) Hobart Rubbish RemovalIndustrial Goods & Services | regionalM1R AllianceMedia | nationalHeart of the PackPets | regionalMassages By SarahHospitals & Healthcare | regional
Learn more about Website CreationDescription No description provided for this service.
Works in Content Strategy (4) Clients in Content Strategy (4) Hobart Rubbish RemovalIndustrial Goods & Services | regionalM1R AllianceMedia | nationalHeart of the PackPets | regionalMassages By SarahHospitals & Healthcare | regional
Learn more about Content StrategyDescription No description provided for this service.
Works in Digital Strategy (4) Clients in Digital Strategy (4) Hobart Rubbish RemovalIndustrial Goods & Services | regionalM1R AllianceMedia | nationalHeart of the PackPets | regionalMassages By SarahHospitals & Healthcare | regional
Learn more about Digital StrategyDescription No description provided for this service.
Works in Market Research (4) Clients in Market Research (4) Hobart Rubbish RemovalIndustrial Goods & Services | regionalM1R AllianceMedia | nationalHeart of the PackPets | regionalMassages By SarahHospitals & Healthcare | regional
Learn more about Market ResearchDescription No description provided for this service.
Works in Marketing (4) Clients in Marketing (4) Hobart Rubbish RemovalIndustrial Goods & Services | regionalM1R AllianceMedia | nationalHeart of the PackPets | regionalMassages By SarahHospitals & Healthcare | regional
Learn more about MarketingDescription No description provided for this service.
Works in Social Media (2) Clients in Social Media (2) M1R AllianceMedia | nationalMassages By SarahHospitals & Healthcare | regional
Learn more about Social MediaDescription No description provided for this service.
Works in Copywriting (4) Clients in Copywriting (4) Hobart Rubbish RemovalIndustrial Goods & Services | regionalM1R AllianceMedia | nationalHeart of the PackPets | regionalMassages By SarahHospitals & Healthcare | regional
Learn more about Copywriting
Team
1 member in Lead Flux's team
StoryJerry founded Lead Flux to fix the gap between marketing spend and booked jobs for Australian service businesses. Adelaide-based, plain-spoken, allergic to agency jargon. Runs every Lead Leak Review call personally — no junior reps.
Reviews
1 review for Lead Flux
5/5
(1 reviews)
KG
Karen GoodrichDirector at Goodrich Home Loans
ServiceWebsite Creation
SectorBanking & Financials
Team1 - 10
Jerry has gone above and beyond with our website creation and ongoing support. He always responds to our many, many questions very clearly and makes us feel as though it's no problem at all. We highly recommend his services.
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- HeadquarterKing William Street, Adelaide SA, Australia
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