iMP Experiential & Product Sampling
Award-winning experiential and product sampling agency based in Leeds and London.
As one of the leading experiential agencies and product sampling experts we create targeted effective roadshows, campaigns and brand activations across the UK. We create strategic consumer brand experiences and activations which engage consumers and drive sales. We're a full service, in-house agency with a nationwide reach. From branded promo vehicles to exhibition design and build, event production to staffing, creative ideas to real-life activations we've been delighting consumers with unique and immersive activations since 2008. With a bespoke, imaginative approach, we're the agency that deliver tangible, measurable results for brands. 6 people in their team
Speaks English
31 projects in their portfolioSortlist member since 2022
Founded in 2008
1 award conferredNo review yetBe the first to write one
Services
12 services offered by iMP Experiential & Product Sampling
Description As a UK brand activation agency, iMP plan, produce and deliver brand activations that turn ideas into action. We combine strategy, creative and logistics to put your product into people's hands, your brand in their memory, and your story into their feeds. Whether it's a targeted pop-up, an immersive installation or a nationwide roadshow, our brand activations are built around clear objectives - trials, sign-ups, content and sales uplift.Skills in Branding & Positioning (3) Brand IdentityBrand ExperienceBrand Activation
Learn more about Branding & PositioningDescription A successful experiential event blends immersive storytelling with flawless execution and genuine human interaction. At iMP, we create brand experiences that engage audiences on an emotional level, combining striking creative design with professional experiential staff who bring campaigns to life. From pop-ups in busy shopping centres, to nationwide roadshows, we focus on making every detail count so your brand leaves a lasting impression.Skills in Event (7) Event ProductionEvent ManagementEvent PlanningImmersive ExperienceRoadshow PlanningEvent MarketingEvent ConceptualizationWorks in Event (27) Clients in Event (4) Pure Energy MusicOthersHello KleanBeautyCriteoE-commerceiMPOthers
Learn more about EventDescription As one of the UK's leading experiential marketing companies, iMP brings creative concepts to life; from branded pop-ups and roadshows, to large-scale events and exhibitions. As a specialist brand experience agency, we design activities that audiences don't just see, but actively engage with. This approach drives awareness, loyalty and word-of-mouth, making experiential marketing one of today's most effective tools.Skills in Marketing (3) Marketing StrategyViral MarketingExperiential MarketingWorks in Marketing (26) Clients in Marketing (4) Ritter SportFoodPure Energy MusicOthersCriteoE-commerceiMPOthers
Learn more about MarketingDescription Successful experiential events rely on detailed planning, precise logistics, and seamless delivery. iMP handles every stage of event production, from creative concept development to on-site execution; ensuring your campaign runs smoothly. Our team coordinates suppliers, venues, and resources, delivering premium experiential productions from start to finish without compromising on quality or budget.Skills in Media Planning (1) Strategic PlanningWorks in Media Planning (16) Clients in Media Planning (4) Pure Energy MusicOthersCriteoE-commerceCloettaFoodKith & KindMarketing & Advertising
Learn more about Media PlanningDescription A strong, strategic campaign focuses on several key factors. They may seem obvious, but it's the combination of these elements - the aggregation of marginal gains - that drives meaningful results: Target audience - understanding your target audience is important, but it's not the only factor. The more people who try your product/service, the more potential new customers you create. Clear KPIs - set measurable goals for your campaign. Know how many samples you may want to distribute and their cost to the business. Great logistics - effective logistics are crucial for the smooth delivery of a campaign. While there are many moving parts, a clear, streamlined process ensures success.Skills in Advertising (1) Experiential MarketingWorks in Advertising (4) Clients in Advertising (4) N/AAutomotiveDigitasMarketing & AdvertisingCrosta & MollicaFoodLittle MoonsFood
Learn more about AdvertisingDescription No description provided for this service.
Skills in Influencer Marketing (2) Instagram InfluencerMicro InfluencersWorks in Influencer Marketing (7) Clients in Influencer Marketing (3) iMPOthersKith & KindMarketing & AdvertisingAlt TerrainMarketing & Advertising
Learn more about Influencer MarketingDescription From simple pen and paper, to iPads, tablets, and touchscreens, we provide experienced team of data capture and lead generation staff across the country working with brands to help build and retain their customers' information. Good quality leads and conversations can convert directly to sales so we understand the importance of collecting clean, clear, and accurate consumer data. Whether it's an exhibition, event or product launch, our teams know how to get the right information from customers and consumers. With a positive but gentle approach, our staff work with brands to help build and maintain their customer's information by collecting relevant data on-site and feeding it back to the client. iMP is recognised as one of the UK's leading experiential marketing companies, with teams in Leeds and London supporting campaigns nationwide. Unlike many agencies, we offer a complete in-house service that covers creative design, event production, logistics, promo vehicles and staffing. This approach gives us complete control over quality and consistency, ensuring every activation delivers maximum impact wherever it takes place.Skills in Growth Marketing (1) Growth MarketingWorks in Growth Marketing (13) Clients in Growth Marketing (4) Ritter SportFoodHello KleanBeautyCriteoE-commerceiMPOthers
Learn more about Growth MarketingDescription We know you must start with what you want people to do, feel, remember, and consider how the experience could enable that. Define KPIs from the start and plan for the post-event journey.Skills in Content Strategy (2) Shareable ContentSocial Content StrategyWorks in Content Strategy (8) Clients in Content Strategy (4) iMPOthersHuelOthersStudent ShoppingMarketing & AdvertisingEar to the GroundMarketing & Advertising
Learn more about Content StrategyDescription No description provided for this service.
Skills in Social Media (3) Social Media MarketingSocial Media ManagementSocial Media ContentWorks in Social Media (4) Clients in Social Media (4) iMPOthersStudent ShoppingMarketing & AdvertisingGrind CoffeeBeverageO AgencyMarketing & Advertising
Learn more about Social MediaDescription No description provided for this service.
Works in Outdoor Advertising (6) Clients in Outdoor Advertising (4) Ritter SportFoodHello KleanBeautyiMPOthersESNSports
Learn more about Outdoor Advertising
Team
6 members in iMP Experiential & Product Sampling's team
StoryiMP Experiential and Product Sampling is an award-winning agency based in Leeds and London. As one of the leading experiential agencies and product sampling experts, we create targeted, effective roadshows, campaigns and brand activations across the UK. We create strategic consumer brand experiences and activations.
Awards
iMP Experiential & Product Sampling was awarded 1 time
FMBE2026-01-01
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- HeadquarterLeeds, UK
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