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iMP Experiential & Product Sampling

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Leeds, United Kingdom
Award-winning experiential and product sampling agency based in Leeds and London.
As one of the leading experiential agencies and product sampling experts we create targeted effective roadshows, campaigns and brand activations across the UK. We create strategic consumer brand experiences and activations which engage consumers and drive sales. We're a full service, in-house agency with a nationwide reach. From branded promo vehicles to exhibition design and build, event production to staffing, creative ideas to real-life activations we've been delighting consumers with unique and immersive activations since 2008. With a bespoke, imaginative approach, we're the agency that deliver tangible, measurable results for brands.
6 people in their team
Speaks English
31 projects in their portfolio
Sortlist member since 2022
Founded in 2008
1 award conferred
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Services

12 services offered by iMP Experiential & Product Sampling

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  • Description
    As a UK brand activation agency, iMP plan, produce and deliver brand activations that turn ideas into action. We combine strategy, creative and logistics to put your product into people's hands, your brand in their memory, and your story into their feeds. Whether it's a targeted pop-up, an immersive installation or a nationwide roadshow, our brand activations are built around clear objectives - trials, sign-ups, content and sales uplift.
    Skills in Branding & Positioning (3)
    Brand IdentityBrand ExperienceBrand Activation

    Learn more about Branding & Positioning


  • Description
    A successful experiential event blends immersive storytelling with flawless execution and genuine human interaction. At iMP, we create brand experiences that engage audiences on an emotional level, combining striking creative design with professional experiential staff who bring campaigns to life. From pop-ups in busy shopping centres, to nationwide roadshows, we focus on making every detail count so your brand leaves a lasting impression.
    Skills in Event (7)
    Event ProductionEvent ManagementEvent PlanningImmersive ExperienceRoadshow PlanningEvent MarketingEvent Conceptualization
    Works in Event (27)
    Pure Energy Music Exhibition Stand - Event
    Hello Klean x JENKI Matcha Brand Experience - Event
    Criteo Employee Engagement Activation in London - Event
    Sampling Van Hire - Event
    Clients in Event (4)
    Pure Energy MusicOthers
    Hello KleanBeauty
    CriteoE-commerce
    iMPOthers

    Learn more about Event


  • Description
    As one of the UK's leading experiential marketing companies, iMP brings creative concepts to life; from branded pop-ups and roadshows, to large-scale events and exhibitions. As a specialist brand experience agency, we design activities that audiences don't just see, but actively engage with. This approach drives awareness, loyalty and word-of-mouth, making experiential marketing one of today's most effective tools.
    Skills in Marketing (3)
    Marketing StrategyViral MarketingExperiential Marketing
    Works in Marketing (26)
    Ritter Sport Sampling Tour - Marketing
    Pure Energy Music Exhibition Stand - Marketing
    Criteo Employee Engagement Activation in London - Marketing
    Ice Cream Carts & Sampling Trikes - Marketing
    Clients in Marketing (4)
    Ritter SportFood
    Pure Energy MusicOthers
    CriteoE-commerce
    iMPOthers

    Learn more about Marketing


  • Description
    Successful experiential events rely on detailed planning, precise logistics, and seamless delivery. iMP handles every stage of event production, from creative concept development to on-site execution; ensuring your campaign runs smoothly. Our team coordinates suppliers, venues, and resources, delivering premium experiential productions from start to finish without compromising on quality or budget.
    Skills in Media Planning (1)
    Strategic Planning
    Works in Media Planning (16)
    Pure Energy Music Exhibition Stand - Media Planning
    Criteo Employee Engagement Activation in London - Media Planning
    Jelly Bean Factory Sampling - Media Planning
    Euthymol Toothpaste Experiential Pop Up - Media Planning
    Clients in Media Planning (4)
    Pure Energy MusicOthers
    CriteoE-commerce
    CloettaFood
    Kith & KindMarketing & Advertising

    Learn more about Media Planning


  • Description
    A strong, strategic campaign focuses on several key factors. They may seem obvious, but it's the combination of these elements - the aggregation of marginal gains - that drives meaningful results: Target audience - understanding your target audience is important, but it's not the only factor. The more people who try your product/service, the more potential new customers you create. Clear KPIs - set measurable goals for your campaign. Know how many samples you may want to distribute and their cost to the business. Great logistics - effective logistics are crucial for the smooth delivery of a campaign. While there are many moving parts, a clear, streamlined process ensures success.
    Skills in Advertising (1)
    Experiential Marketing
    Works in Advertising (4)
    Ice Cream Van Hire - Advertising
    Crocs Promotional Vehicle - Advertising
    Crosta & Mollica Ice Cream Van - Advertising
    Little Moons Seaside Sampling Tour - Advertising
    Clients in Advertising (4)
    N/AAutomotive
    DigitasMarketing & Advertising
    Crosta & MollicaFood
    Little MoonsFood

    Learn more about Advertising


  • Description

    No description provided for this service.

    Skills in Influencer Marketing (2)
    Instagram InfluencerMicro Influencers
    Works in Influencer Marketing (7)
    Ice Cream Carts & Sampling Trikes - Influencer Marketing
    Promo Staff - Influencer Marketing
    Euthymol Toothpaste Experiential Pop Up - Influencer Marketing
    Swear Therapy: A Life360 Brand Activation - Influencer Marketing
    Clients in Influencer Marketing (3)
    iMPOthers
    Kith & KindMarketing & Advertising
    Alt TerrainMarketing & Advertising

    Learn more about Influencer Marketing


  • Description
    From simple pen and paper, to iPads, tablets, and touchscreens, we provide experienced team of data capture and lead generation staff across the country working with brands to help build and retain their customers' information. Good quality leads and conversations can convert directly to sales so we understand the importance of collecting clean, clear, and accurate consumer data. Whether it's an exhibition, event or product launch, our teams know how to get the right information from customers and consumers. With a positive but gentle approach, our staff work with brands to help build and maintain their customer's information by collecting relevant data on-site and feeding it back to the client. iMP is recognised as one of the UK's leading experiential marketing companies, with teams in Leeds and London supporting campaigns nationwide. Unlike many agencies, we offer a complete in-house service that covers creative design, event production, logistics, promo vehicles and staffing. This approach gives us complete control over quality and consistency, ensuring every activation delivers maximum impact wherever it takes place.
    Skills in Growth Marketing (1)
    Growth Marketing
    Works in Growth Marketing (13)
    Ritter Sport Sampling Tour - Growth Marketing
    Hello Klean x JENKI Matcha Brand Experience - Growth Marketing
    Criteo Employee Engagement Activation in London - Growth Marketing
    Ice Cream Carts & Sampling Trikes - Growth Marketing
    Clients in Growth Marketing (4)
    Ritter SportFood
    Hello KleanBeauty
    CriteoE-commerce
    iMPOthers

    Learn more about Growth Marketing


  • Description
    We know you must start with what you want people to do, feel, remember, and consider how the experience could enable that. Define KPIs from the start and plan for the post-event journey.
    Skills in Content Strategy (2)
    Shareable ContentSocial Content Strategy
    Works in Content Strategy (8)
    Ice Cream Carts & Sampling Trikes - Content Strategy
    Huel Sampling Roadshow - Content Strategy
    Papa Johns x Tango Campus Sampling Tour - Content Strategy
    Nike x Liverpool FC Ice Cream Van Activation - Content Strategy
    Clients in Content Strategy (4)
    iMPOthers
    HuelOthers
    Student ShoppingMarketing & Advertising
    Ear to the GroundMarketing & Advertising

    Learn more about Content Strategy


  • Description

    No description provided for this service.

    Skills in Social Media (3)
    Social Media MarketingSocial Media ManagementSocial Media Content
    Works in Social Media (4)
    Ice Cream Carts & Sampling Trikes - Social Media
    Papa Johns x Tango Campus Sampling Tour - Social Media
    Grind "Cool and Canned" Ice Cream Van Tour - Social Media
    Fentimans Brand Activation - Social Media
    Clients in Social Media (4)
    iMPOthers
    Student ShoppingMarketing & Advertising
    Grind CoffeeBeverage
    O AgencyMarketing & Advertising

    Learn more about Social Media


  • Description

    No description provided for this service.

    Works in Outdoor Advertising (6)
    Ritter Sport Sampling Tour - Outdoor Advertising
    Hello Klean x JENKI Matcha Brand Experience - Outdoor Advertising
    Ice Cream Carts & Sampling Trikes - Outdoor Advertising
    Sampling at HYROX for ESN - Outdoor Advertising
    Clients in Outdoor Advertising (4)
    Ritter SportFood
    Hello KleanBeauty
    iMPOthers
    ESNSports

    Learn more about Outdoor Advertising

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Team

6 members in iMP Experiential & Product Sampling's team

iMP Experiential & Product Sampling cover
StoryiMP Experiential and Product Sampling is an award-winning agency based in Leeds and London. As one of the leading experiential agencies and product sampling experts, we create targeted, effective roadshows, campaigns and brand activations across the UK. We create strategic consumer brand experiences and activations.
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Awards

iMP Experiential & Product Sampling was awarded 1 time

FMBE2026-01-01


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Contact

Contact details of iMP Experiential & Product Sampling

Details


  • HeadquarterLeeds, UK