Critical Mass

London, United Kingdom

We design experiences for brands we love. Anywhere we go, digital is our home.

Critical Mass was founded when a design visionary and a successful entrepreneur came together with a focus on digital experiences in a rapidly evolving space. Over the next 20 years, we helped global brands reimagine digital and transform their businesses though strategic consulting, innovative creative ideas and cutting-edge technology thinking. Today, we are 950 employees across 11 global offices. Even though we’re much bigger than when we started out in Calgary, we remain true to our roots—we’re transparent, honest, passionate, and have a can-do attitude that our clients notice and appreciate. Our executive and global leadership team use an open and accessible management style to drive our success on all fronts: innovating our work and services, mentoring our talent, and ensuring we deliver of industry-leading work. We believe this is core to our success as a digital leader. We are now majority-owned (99%) by Omnicom Group Inc. (NYSE: OMC). Omnicom is one of the largest holding companies for global advertising, marketing, digital and communications services firms. Their global revenue is over $15 billion, and they have more than 5,000 clients in over 100 countries.

60 people in their team

Speaks English

5 projects in their portfolio

Sortlist member since 2020

Founded in 1996

1 award conferred

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Services

16 services offered by Critical Mass

Description
No description provided for this service.
Skills in Digital Strategy (20)
omnichannel marketingdigital identitytechnical strategyMarketing ResearchCustomer ExperienceGrowth HackingSocial StrategyEcommerceData AnalyticsDigital Marketing+10
Works in Digital Strategy (4)
Clients in Digital Strategy (4)
Willow BiosciencesPharmaceuticals & Biotech | national
BMWAutomotive | international
INFINITIAutomotive | international
INFINITIAutomotive | international
Learn more about Digital Strategy
Description
No description provided for this service.
Skills in Ergonomy (UX/UI) (23)
Immersive ExperienceBrandingWeb DesignDesignSpatial DesignUsabilityWebMobile appResponsive DesignEcommerce+13
Work in Ergonomy (UX/UI) (1)
Client in Ergonomy (UX/UI) (1)
BMWAutomotive | international
Learn more about Ergonomy (UX/UI)
Description
No description provided for this service.
Skills in Social Media (6)
Instagram AdvertisingSocial Media StrategyContent DevelopmentcampaignsMarketing Commuincationsocial creative
Works in Social Media (3)
Clients in Social Media (3)
Lactaid - Johnson & JohnsonBeverage | national
INFINITIAutomotive | international
INFINITIAutomotive | international
Learn more about Social Media
Description
No description provided for this service.
Learn more about Content Strategy
Description
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Work in E-commerce (1)
Client in E-commerce (1)
BMWAutomotive | international
Learn more about E-commerce
Description
No description provided for this service.
Skills in Web analytics/Big data (5)
customer insightsDigital MarketingData AnalyticsAnalyticsJourney Mapping
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Description
No description provided for this service.
Skills in Website Creation (7)
DevelopmentWeb DevelopmentWeb DesignWebsite RedesignImplementationTechnology ConsultingArchitecture
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Description
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Skills in Web Application (2)
Software ArchitectureProduct Design
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Description
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Skills in Copywriting (1)
Technical Writing
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Description
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Skills in Branding & Positioning (3)
Brand CreationBrand AwarenessBrand Identity
Learn more about Branding & Positioning