Cactix (+ 4 reviews) | Sortlist

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Cactix Dubai, United Arab Emirates

B2B Marketing Agency. HubSpot Partner. Google Partner.
Cactix is a B2B Marketing Agency based in Dubai, UAE, established in 2011 and serving clients worldwide. We help B2B businesses reach their target market by building and growing a successful, profitable, and influential online presence. Cactix functions as both an agency and a consultancy, delivering value to clients through four integrated disciplines; marketing, content, web, and PR. Ensuring that all output is in line with your company’s strategy. Cactix is fully certified as a Google Partner, a HubSpot Solutions Partner and Semrush Partner.
12 people in their team
Speaks Arabic, English, French, Spanish
18 projects in their portfolio
3 collaborations started on Sortlist
Works remotely across the globe
Sortlist member since 2020
Founded in 2011


4 services offered by Cactix

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  • Description
    Attract, win, and keep your ideal clients with the help of Cactix

    Cactix was one of the earliest agencies to adopt the concept of inbound marketing and repurpose traditional digital marketing activities under this powerful methodology. Cactix was also one of the earliest agencies in the region to become a solutions partner for HubSpot, the world’s leading inbound marketing software and in fact the company that coined the ‘Inbound Marketing’ term itself. Cactix is also a partner for Adobe Business Solutions including the Marketo Engage, which is the leading inbound marketing platform for B2Bs. In addition to the HubSpot and Adobe practices, Cactix has in-house capabilities in web, content, and marketing, which are the three major disciplines required to architect, implement and manage strategic and effective inbound marketing projects.

    Some of our digital strategy and marketing capabilities include:
    Inbound Marketing
    Content Marketing
    Search Engine Optimisation
    PPC Advertising
    Social Media Marketing
    Marketing Automation
    Email Marketing
    Account-Based Marketing
    Sales Enablement
    Skills in Digital Strategy (18)
    online marketing campaignb2b advertisingB2B MarketingSocial Media GrowthRedes Sociales MarketingSocial Media ListeningDigitalPpcOnline MarketingInbound Marketing+8
    Works in Digital Strategy (9)
    Sodexo - Digital Strategy
    Imdaad Group - Digital Strategy
    Diligencia - Digital Strategy
    Unifonic - Digital Strategy
    Clients in Digital Strategy (9)
    Penta IT ServicesSoftware & Computer Services | international
    Quest Nutra PharmaPharmaceuticals & Biotech | international
    UAE Ministry of EducationGovernment & Administration | national
    Diligencia ConsultingBanking & Financials | international

    Learn more about Digital Strategy

  • Description
    Content capabilities to help you inform, engage, and inspire your audience.

    The written word remains one of the most powerful ways to deliver messages, tell stories, and inspire thoughts and actions. For businesses, content plays a critical role as it is the basis of all outgoing communications. Through content, businesses can reflect their identity, perspective, expertise, and voice. Using content, businesses can explain their products and services and sell to their target audience. Creating unique, engaging and valuable content is core for every business and it continues to gain importance with the shifts in market dynamics and customer behaviours.
    Skills in Content Strategy (6)
    Content MarketingComunicaciónB2B ContentContent DesignContent LocalisationContent Development
    Works in Content Strategy (8)
    Imdaad Group - Content Strategy
    Diligencia - Content Strategy
    Unifonic - Content Strategy
    Emirates Nature WWF - Content Strategy
    Review in Content Strategy (1)
    Faiza Ali
    Clients in Content Strategy (8)
    NVSSoftSoftware & Computer Services | international
    UAE Ministry of EducationGovernment & Administration | national
    Penta IT ServicesSoftware & Computer Services | international
    Diligencia ConsultingBanking & Financials | international

    Learn more about Content Strategy

  • Description
    Crack the code on what it takes to be on top with the help of Cactix

    When it comes to SEO we combine our long experience with a unique grey-hat approach, proprietary strategies and advanced tools to deliver tangible results to our clients. As a multi-disciplinary agency our SEO solutions are complete and do not require external resources. With our content capabilities we can develop the exact content required by any SEO strategy, and with our web capabilities we can execute any technical requirements. Our PR experts with their connections to the media and content networks are able to carry out effective outreach and digital PR campaigns that yield quality backlinks and klout.

    Our Services
    Some of the services we offer in search engine optimisation include:

    Research (Audiences, Topics, Trends, Keywords, SERPs, Competition)
    Website Audits
    Content Audits
    Content Strategy
    Content Development
    Technical SEO
    Rank Management and Reporting
    Backlink Prospecting and Building
    Outreach Campaigns
    Digital PR
    Local SEO
    International SEO
    Google My Business Optimisation
    Bing SEO
    Baidu SEO
    Website Migrations
    Google Penalty Recovery
    Reputation Management
    Skills in SEO (9)
    Local SEOEcommerce SEOSEO Consultingseo marketingseo rankingB2B MarketingSmall Business SEOSeo ConsultingGoogle Ads
    Works in SEO (7)
    Sodexo - SEO
    Imdaad Group - SEO
    Diligencia - SEO
    Unifonic - SEO
    Clients in SEO (7)
    UnifonicSoftware & Computer Services | regional
    Penta IT ServicesSoftware & Computer Services | international
    NVSSoftSoftware & Computer Services | international
    Imdaad GroupIndustrial Goods & Services | regional

    Learn more about SEO

  • Description
    Make your website your best salesperson with the help of Cactix

    We are not just designers and developers, we are experienced B2B marketers and business people who understand the pivotal role of the website in your business. We know that when your website goes live it is only the beginning of the journey not the end and we understand that your website is an investment not an expense. This premise dictates our approach to providing web design and development services, and because we have the digital marketing and content strategy and development capabilities too, we are able to deliver complete solutions to our clients.

    Our web design and development practice features an experienced full-stack team of consultants, projects managers, UX/UI experts, designers, developers, and deployment professionals. In addition, we operate according to a well documented set of DevOps processes and checklists to ensure 100% reliability and quality control.

    Our Services
    Some of the services we offer in web design and development include:

    Custom Web Design and Development
    Theme-based Design and Development
    Portal / Web Application Design and Development
    Multilingual Web Design and Development
    WordPress Development
    HubSpot COS Development
    Adobe Experience Manager Development
    Laravel Development
    Custom PHP Development
    Angular Development
    Node.js Development
    Front-End Design and Development
    E-Commerce / Custom Cart Development
    Magento / Adobe Commerce Cloud Development
    WooCommerce Development
    AMP/PWA Development
    UX/UI Consulting
    VPS Web Hosting
    Cloud Computing Web Hosting
    Website Maintenance
    DevOps Consulting and Services
    Website Audits
    Performance Optimisation and Enhancements
    Security Optimisation and Enhancements
    Back-End Integrations
    Skills in Website Creation (27)
    NodeJS DevelopmentWeb DesignWeb DevelopmentGrowth Driven DesignWordPress DevelopmentWeb application developmentweb hostingwebsite maintenancecms developmentcustom website+17
    Works in Website Creation (11)
    Sodexo - Website Creation
    Imdaad Group - Website Creation
    Diligencia - Website Creation
    Emirates Nature WWF - Website Creation
    Clients in Website Creation (11)
    Diligencia ConsultingBanking & Financials | international
    GS1Technology Hardware & Equipment | international
    Penta IT ServicesSoftware & Computer Services | international
    Quest Nutra PharmaPharmaceuticals & Biotech | international

    Learn more about Website Creation

In need of one of those services?

Ask Cactix for a quote and get a reply in no time.


18 projects performed by Cactix


Project made for Sodexo Middle East in the Industrial Goods & Services industry for a B2B audience.

CopywritingDigital StrategyE-mailing+5
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Project made for Setec in the Construction industry for a B2B audience.

CopywritingGraphic Design
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Imdaad Group
Imdaad Group

Project made for Imdaad Group in the Industrial Goods & Services industry for a B2B audience in 2021.Imdaad is the Middle East’s leading Integrated Facility Management Company. It is a founding member of the Middle East Facilities Management Association (MEFMA) and employs a multi-cultural workforce of over 7,000 skilled workers from 37 countries. Imdaad is owned by Investment Corporation of Dubai (ICD) and comprises a group of companies providing integrated and sustainable facilities management services.Imdaad Group selected Cactix as its strategic partner to help build a strong thought-leading online presence, increase brand awareness, and drive more business to the group’s various units.We launched new websites for Imdaad Group that best represent the group’s profile and activities. We also developed and implemented a comprehensive inbound marketing strategy to help Imdaad achieve its goals. Our work is ongoing and it includes a number of integrated services including social media, search engine optimization, strategic content research and development, email marketing, and administration of website and HubSpot marketing hub and assets.

AdvertisingContent StrategyCopywriting+8
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Project made for Diligencia Consulting in the Banking & Financials industry for a B2B audience in 2019.Diligencia Consulting uses advanced technology and human insight to extract unstructured data on companies in territories where public domain information is not readily available such as the Middle East and Africa. Their platform ClarifiedBy is used in multiple contexts; for investment planning, business development, due diligence, KYC, dispute resolution and supporting credit assessments.Diligencia was looking for a scalable way to improve customer relationship management and the onboarding processes for new trials and subscribers. In parallel, Diligencia was looking to leverage content marketing to generate quality leads for the business development teams.HubSpot Marketing Hub was a perfect fit for Diligencia’s requirements and Cactix was selected as the agency of choice to onboard Diligencia into the platform and ensure they make the best use of it.Our HubSpot onboarding project kicked off with a strategy phase followed by the technical implementation of HubSpot Marketing Pro, and thorough training sessions for marketing and business development teams in the UAE and the UK.We were engaged again by Diligencia at a later stage to design and implement a campaign on HubSpot for their Sub-Saharan Africa datasets which involved the development and implementation of rich infographics, country fact files, blog posts, email shots, and social media posts. The campaign succeeded in influencing key decision makers and resulted in closed deals.

Content StrategyDigital StrategyE-mailing+3
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Project made for Kaspersky in the Software & Computer Services industry for a B2B audience.

Read more

Project made for Unifonic in the Software & Computer Services industry for a B2B audience.

Content StrategyCopywritingDigital Strategy+1
Read more
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12 members in 's team

Our typical client is a medium to large engineering-driven B2B business (any type of engineering). Engineers are the real value creators, but they struggle when it comes to marketing. We help them reach their target market, communicate and capture the value they create, and grow their business.
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Cactix was awarded 0 times


4 reviews for Cactix

(4 reviews)
Peter PhilpSenior manager, communications at Penta
SectorSoftware & Computer Services
Team11 - 50
What was the objective behind your collaboration?
Marketing and branding outsourcing across the funnel and customer lifecycle.
What did you enjoy the most during your collaboration?
The expertise in digital marketing, understanding our products and services, targeted and well-defined objectives and work.

Peter Philp recommends this agency

SectorSoftware & Computer Services
Team11 - 50

David CookCEO at Project Partners & Contractors.Direct
We appreciate the dedication, patience, and professionalism. Dubai needs more of you!

Christina DSouzaHead Brand & Communications MEA at Sodexo
Team10001 - 10002
What was the objective behind your collaboration?
Our partnership with Cactix was for an Account Based Marketing campaign for our healthcare segment + brand awareness. The objective was mainly acquisition of a large tender we were bidding for as well as creating awareness of our brand and services.
What did you enjoy the most during your collaboration?
The team at Cactix is very professional and flexible. Particularly impressive is the way they combine their knowledge of current trends and adapt these trends to benefit the business. They are structured in their approach and yet flexible when you need changes even last minute ones.

Christina DSouza recommends this agency

Team10001 - 10002

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Contact details of Cactix


  • HeadquarterOffice 211, Building A6, Dubai Digital Park - واحة دبي السيليكونمنطقة صناعية - دبي - United Arab Emirates

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