The Vale Co. cover
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The Vale Co.

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Nairobi, Kenia
Google Ads voor servicebedrijven in Nairobi die oproepen nodig hebben, geen klikken. Specialisten in het genereren van oproepen.
The Vale Co. is een in Nairobi gevestigd bureau gespecialiseerd in Google Ads, gericht op één uitkomst: het genereren van directe telefoontjes, gekwalificeerde leads en meetbare verkopen voor servicebedrijven en e-commerce merken in Kenia en heel Oost-Afrika. We beheren geen campagnes. We bouwen systemen voor het genereren van oproepen. Elke campagne die we uitvoeren, is gestructureerd rond hoe uw klanten daadwerkelijk zoeken en beslissingen nemen, niet hoe de meeste bureaus impressies willen rapporteren. Voor servicebedrijven betekent dit een campagnearchitectuur die gericht is op oproepen, targeting van zoekwoorden met hoge intentie en geografische precisie die de exacte gebieden bereikt die uw bedrijf bedient. Voor e-commerce merken betekent dit een herstructurering van Shopping-campagnes, feedoptimalisatie en conversietracking die u de werkelijke kosten per verkoop laten zien. Onze resultaten zijn geverifieerd en openbaar. 608 directe telefoontjes in 90 dagen voor een noodsleepbedrijf in Nairobi voor €0,12 per klik. 455 oproepconversies in 66 dagen voor een industrieel hijs- en logistiekbedrijf voor €0,21 per klik. 286 noodoproepen in 3 weken voor Ksh 18 per oproep. 133% meer e-commerce conversies tegen 21% lagere acquisitiekosten. Elk getal wordt ondersteund door screenshots van het Google Ads-dashboard, geen schattingen. Google Ads Search Certified. Google Conversion Optimisation Certified. Opgericht in Nairobi in 2025. We werken op afstand in heel Kenia en Oost-Afrika, en we beperken het aantal actieve klantpartnerschappen om ervoor te zorgen dat elke account de aandacht krijgt die nodig is om te presteren. Als uw bedrijf reële zoekvraag heeft en u die vraag wilt omzetten in inkomsten; oproepen, boekingen en verkopen, bieden we een gratis Google Ads-accountaudit. We laten u precies zien waar de kans ligt en hoe een gestructureerde campagne eruit zou zien voor uw markt.
1 personen in hun team
Spreekt Engels, Swahili
4 projecten in hun portfolio
Werkt op afstand over de hele wereld
Sortlist lid sinds 2026
Opgericht in 2025
2 awards gewonnen


Diensten

4 diensten aangeboden door The Vale Co.

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  • Beschrijving
    We build Google Ads call-generation systems for service businesses and B2B companies in Nairobi and across Kenya. While most agencies optimise for website traffic, we optimise for the only metric that drives revenue for service businesses: phone calls from people ready to book. Our campaigns are built around how Nairobi customers actually search; with urgency, from mobile, and ready to call. We use call-first campaign architecture, high-intent keyword targeting, geographic precision targeting, and peak-demand ad scheduling to capture buyers at the exact moment they need your service. Verified results: 608 direct phone calls in 90 days for a Nairobi emergency towing company at $0.12 per click. 455 verified call conversions in 66 days for an industrial lifting and logistics company at $0.21 per click. 286 emergency calls in 3 weeks at Ksh 18 per call, 87% below the Kenya market average. Every result is backed by Google Ads dashboard screenshots. Google Ads Search Certified. Conversion Optimisation Certified.
    Skills in Online Advertising (4)
    Digital AdvertisingPerformance MarketingSearch Engine AdvertisingROI Optimization
    Projecten in Online Advertising (4)
    608 Phone Calls in 90 Days for a Nairobi Emergency Towing Business - Online Advertising
    455 Direct Calls in 66 Days For a B2B Lifting & Logistics Company - Online Advertising
    286 Emergency Calls at Ksh18 Each in 3 Weeks Nairobi Emergency Service - Online Advertising
    133% More Conversions, 21% Lower CPA for a Kenyan E-Commerce Store - Online Advertising
    Klanten in Online Advertising (4)
    Elite Towing CompanyAuto | local
    Elite Lifting & Logistics KenyaBouw | national
    Elites Towing ServicesVervoer | local
    Water Heaters Supplies & Interiors KenyaE-commerce | national

    Meer informatie over Online Advertising


  • Beschrijving
    We help Nairobi service businesses grow revenue through structured Google Ads performance systems, not generic campaigns that burn budget on traffic that never converts. Growth, for our clients, is measured in calls answered, jobs booked, and revenue generated, not impressions. Our approach: identify the highest-intent searches in your market, eliminate wasteful clicks through search term pruning and negative keyword management, and build campaigns that scale efficiently as the account matures. Clicks doubled for our towing client over 90 days while cost per click held flat at $0.12. E-commerce conversions grew 133% while cost per acquisition dropped 21%, without increasing total ad budget. We serve service businesses (emergency services, construction, logistics, healthcare, professional services) and e-commerce brands in Kenya and East Africa. Google Ads Search Certified. Conversion Optimisation Certified.
    Skills in Growth Marketing (5)
    Lead GenerationConversion Rate OptimizationCustomer AcquisitionB2B Lead GenerationCTR Optimisation
    Projecten in Growth Marketing (4)
    608 Phone Calls in 90 Days for a Nairobi Emergency Towing Business - Growth Marketing
    455 Direct Calls in 66 Days For a B2B Lifting & Logistics Company - Growth Marketing
    286 Emergency Calls at Ksh18 Each in 3 Weeks Nairobi Emergency Service - Growth Marketing
    133% More Conversions, 21% Lower CPA for a Kenyan E-Commerce Store - Growth Marketing
    Review in Growth Marketing (1)
    Jones K.
    Klanten in Growth Marketing (4)
    Elite Towing CompanyAuto | local
    Elite Lifting & Logistics KenyaBouw | national
    Elites Towing ServicesVervoer | local
    Water Heaters Supplies & Interiors KenyaE-commerce | national

    Meer informatie over Growth Marketing


  • Beschrijving
    Before running a single ad, most Nairobi businesses need a clear Google Ads strategy and a clean account foundation. We audit existing campaigns to find wasted spend, structural problems, and missed conversion opportunities, then build or rebuild the account around what actually drives revenue for your specific business type and market. For service businesses: call-first structure, high-intent local keyword strategy, geographic targeting mapped to your service area, and conversion tracking that shows exactly which ads generate calls. For e-commerce brands: Shopping campaign architecture, product feed quality, ROAS targeting, and clean attribution so you know your true cost per sale. Clients who start with a strategy-first approach see faster results with less wasted spend. Based in Nairobi. Serving Kenya and East Africa. Google Ads Search Certified. Conversion Optimisation Certified.
    Skills in Digital Strategy (5)
    Search Engine MarketingDigital AnalyticsDigital ConsultingDigital Marketing StrategyTraffic Acquisition
    Projecten in Digital Strategy (3)
    608 Phone Calls in 90 Days for a Nairobi Emergency Towing Business - Digital Strategy
    455 Direct Calls in 66 Days For a B2B Lifting & Logistics Company - Digital Strategy
    133% More Conversions, 21% Lower CPA for a Kenyan E-Commerce Store - Digital Strategy
    Klanten in Digital Strategy (3)
    Elite Towing CompanyAuto | local
    Elite Lifting & Logistics KenyaBouw | national
    Water Heaters Supplies & Interiors KenyaE-commerce | national

    Meer informatie over Digital Strategy


  • Beschrijving
    For Kenyan e-commerce stores, Google Shopping and Search campaigns are only as good as the account structure and product feed behind them. Fragmented campaigns, poor feed quality, and weak conversion tracking are the three most common reasons e-commerce Google Ads underperform in the Kenyan market. We restructure Shopping campaigns, optimise product feeds for title relevance and attribute completeness, and implement targeting that prioritises conversion value over impression share. Result: a Kenyan home improvement retailer saw conversions increase 133% from 73 to 170 while cost per acquisition dropped 21% from $0.79 to $0.62, no increase in ad spend required. We serve e-commerce brands across Kenya and East Africa selling via Shopify, WooCommerce, and local platforms. Google Ads Search Certified. Conversion Optimisation Certified.
    Skills in E-commerce (7)
    Google ShoppingEcommerce AnalyticsRevenue TrackingShopify MarketingeCommerce ConsultingeCommerce MarketingWooCommerce
    Project in E-commerce (1)
    133% More Conversions, 21% Lower CPA for a Kenyan E-Commerce Store - E-commerce
    Klant in E-commerce (1)
    Water Heaters Supplies & Interiors KenyaE-commerce | national

    Meer informatie over E-commerce

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Team

1 lid in The Vale Co.'s team

The Vale Co. cover
VerhaalFounded in Nairobi in 2025. Google Ads Search Certified + Conversion Optimisation Certified. We specialise in call-generation campaigns for service businesses across Kenya. 608 calls in 90 days. 455 calls in 66 days. Verified data, plain-language reporting, real results.
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Prijzen

The Vale Co. heeft 2 awards gewonnen

Google Search Ads Certified2025-05-01Certification
Conversion Optimization Certified2025-09-01Certification

Reviews

1 reviews voor The Vale Co.

5/5
(1 reviews)
JK
Jones K.Operations manager bij Amplify Digital Solutions
ServiceGrowth Marketing
5/5
Begroting
Kwaliteit
Plan
Samenwerking

Wat was het doel van de samenwerking?To implement targeted Google Ads that generate high-quality inbound leads for our Nairobi service business. As a local service provider, we struggled with inconsistent lead flow&poor visibility among high-intent Kenyan customers. We collaborated and built an optimized paid search strategy that systematically captured local search traffic, lowered our overall cost-per-acquisition (CPA), and established a predictable pipeline of booked appointments to successfully scale our operations in Nairobi.

Wat vond je het leukst tijdens de samenwerking?What stood out most was their highly data-driven approach to local lead generation. They did not just launch generic Google Ads campaigns; they deeply understood the Nairobi service market dynamics. Their proactive communication, transparent weekly data reporting, and rapid optimization loops gave us full visibility into our ad spend. It was refreshing to work with an agency in Kenya that prioritizes actual business revenue and booked appointments over vanity metrics like impressions or clicks.

Jones K. beveelt dit bureau aan


ServiceGrowth Marketing
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  • HoofdkantoorSunton kasarani, Nairobi, Kenya