Freshlogic | Fresh Food Industry Market Research

Melbourne, Australië

Freshlogic is a leading provider of fruit and vegetable industry data and analytics.

Freshlogic is a leading provider of fruit and vegetable industry data and analytics. Insights, reporting, and dashboard products help businesses across the horticulture supply chain make better commercial decisions. Freshlogic is a specialist in the highest quality fresh product data analytics across all Australian Horticulture sectors. Freshlogic has built a set of unique data collection analysis tools that inform from household consumption to growth, production, and distribution. Our proprietary systems allow us to deliver detailed analytics solutions for business needs. Our clients include major retailers, leading fruit and veg wholesalers and producers, peak industry bodies, research organisations, and government departments.

7 mensen in hun team

Spreekt Engels

Sortlist lid sinds 2023

Opgericht in 2014

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Diensten

2 diensten aangeboden door Freshlogic | Fresh Food Industry Market Research

Beschrijving
Freshlogic works with some of the largest Fresh Produce institutes and organisations, building a custom stack of Category dashboards and market insights that impact their decision-making on a daily basis.

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Freshlogic’s custom solutions can contain any of the metrics we are analysing on a quarterly basis. They can also include independantly sourced data from beyond our metrics, so tell us what you want to see.

Consumer Insights: Access to a refined set of household purchase metrics that include; household penetration, buying frequency, quantity, value of spend and number of shopping trips.

Purchase Metrics: Access to a refined set of household purchase metrics that include; household penetration, buying frequency, quantity, value of spend and number of shopping trips. In keeping with the Freshlogic approach the metrics align with the total retail market volumes and values. In recent development these metrics are available at state level.

Consumer Attitudes: Access to a set of food shopper attitudes and behaviours informed by our Mealpulse™ food consumer panel. Includes the likes of; Buying frequency, quantity, value & number of trips, Split Shopping, the appeal for Organics and new packaging. Available in online dashboards.

Split Shopping: Access to data and an analysis of shopping trip patterns that profile how many trips shoppers are undertaking to supermarkets each week. Patterns are profiles by each shopper “main supermarkets” and whether they shop 1, 2 or 3 + times per week. It reveals the level of loyalty each supermarkets enjoys and in recent time reflects the influences of social restrictions on the number of shopping trips.
Skills in Data Consulting (4)
Data ProcessingData DiscoveryFresh Produce Market ResearchFood Industry Category Planning Solutions
Meer informatie over Data Consulting
Beschrijving
Freshlogic is a specialist in fresh food research and an analytics firm with deep knowledge of fruit and vegetable market dynamics. The platform of our approach is the THRUchain system that maps supply through all distribution channels to consumption. The system is designed to capture how the influences on perishable products shape the flow to market and enable the volumes and values to be quantified.

THRUchain is informed by a series of targeted datasets, and it’s essential value is in it’s completeness. By investing in maintaining this knowledge base, we can provide commercial insight into all supply chain stages and the markets they serve.
Skills in Web analytics / Big data (7)
Data MonitoringData ScienceData ConsolidationAnalytics ConsultingData MiningData ReportingData Quality
Meer informatie over Web analytics / Big data

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Contact

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Details

https://freshlogic.com.au/

Hoofdkantoor18/50 Palmer St, Richmond VIC 3121, Australia

Freshlogic | Fresh Food Industry Market Research

Diensten

2 diensten aangeboden door Freshlogic | Fresh Food Industry Market Research

Team

7 leden in Freshlogic | Fresh Food Industry Market Research's team

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