Luminous Industries Ltd

Branding and positioning, with you in the room from the start. You know your work better than any agency will. We start there. Before anything is designed, we take the time to understand what you actually do, properly, at the level you would explain it to a colleague. Then we work it through together, with you as the expert on your own subject, until we can say why the people you want to reach should care about you specifically rather than about the category you sit in. That answer is your positioning. Everything thereafter follows from it. Name, logo, typography, colour, and the system that holds it together. The research decides those choices. It is not written up afterwards to justify them. What you end up with is your story told in a way your ideal customers can believe in and engage with, and a brand you can hand to a designer, a funder or a new starter and have it come back sounding the same. Over 25 years of working with high-profile organisations, we have delivered for clients across many sectors, including heritage attractions, life sciences, social impact and ethical health & beauty. Their common stance? That they all actively strive to do good in the world.

Webflow websites, designed around what your visitors came to do. Before anything gets designed, we take the time to understand your work and who is arriving at your site looking for it. You lead on the subject, we lead on how people will meet it. UX is the guiding principle throughout, so every layout and interface decision answers to what a visitor is actually trying to do. Then we build it properly in Webflow. The site is made from reusable components rather than one-off pages, so it still holds together after your team has been adding to it. Content runs on the Webflow CMS, so you edit it yourself without waiting on a developer. There are no plugins to patch and nothing that quietly breaks when something stops being maintained. Where you need more than Webflow does on its own, ecommerce through Shopify for example, we connect it rather than starting again. What you end up with is a site somebody can arrive at cold, understand and act on, and that you can keep current yourself. Over 25 years of working with high-profile organisations, we have delivered for clients across many sectors, including heritage attractions, life sciences, social impact and ethical health & beauty. Their common stance? That they all actively strive to do good in the world.