InfluChina

Hong-Kong, Hong Kong

Connectez-vous. Influencez. Vendez en Chine

InfluChina est une agence de marketing et d'influenceurs en Chine qui aide les marques internationales à entrer, croître et vendre sur le marché chinois — où les consommateurs n'utilisent pas Google, Instagram ou Facebook, mais découvrent et achètent sur un écosystème différent de plateformes. Services : Recherche de marché pour la validation avant expansion Localisation et positionnement de la marque pour une résonance locale Marketing d'influenceurs KOL & KOC Gestion des réseaux sociaux chinois E-commerce transfrontalier et national Plateformes : Rednote (Xiaohongshu), Douyin, WeChat, Weibo, Bilibili, Tmall et JD. Secteurs : mode, beauté, alimentation et boissons, hôtellerie et tourisme, commerce de détail, santé et bien-être, luxe et technologie. En tant qu'agence de marketing d'influenceurs en Chine, InfluChina est spécialisée dans les influenceurs Douyin, le marketing Xiaohongshu (Rednote), le marketing et les publicités WeChat, l'activation KOL & KOC et l'entrée sur le marché chinois pour les marques transfrontalières. Ce qui distingue InfluChina, ce sont les résultats mesurables par rapport aux métriques de vanité, soutenus par un réseau de créateurs chinois vérifiés dont la confiance de l'audience se transfère aux marques dès le premier jour — plus de 50 campagnes livrées, 1,3 million de portée en une seule campagne et un ROI de 350 à 450 %. Approuvé par Kraken, INC (International Nut & Dried Fruit Council), Visit Saudi Arabia, Swisse, Arrebeef, Nutfruit, Señorío de Montanera, TETR, Nutrisco et Samlip, entre autres marques. InfluChina gère également l'exécution des campagnes en Chine pour des agences mondiales telles que Havas Media, Influencer, Comma Entertainment et SocialPubli. Les marques n'ont pas besoin de site web chinois, d'entité ou de mandarin interne pour se lancer — InfluChina s'occupe de tout en anglais, espagnol, français et chinois.

15 personnes dans leur équipe

Parle Anglais, Espagnol, Français, Chinois

Travaille à distance à travers le monde

Membre Sortlist depuis 2026

Fondée en 2021

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5 services offerts par InfluChina

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Description

China E-commerce — InfluChina InfluChina is a China e-commerce agency that helps international brands sell to Chinese consumers across the country's major online marketplaces and social commerce platforms. Whether a brand has a Chinese entity or sells cross-border, InfluChina builds and operates the store, the content and the demand that turn Chinese shoppers into buyers — on Tmall and Tmall Global (天猫国际), JD and JD Worldwide (京东), Douyin e-commerce (抖音电商), Rednote (Xiaohongshu / 小红书) and WeChat Mini Programs. The agency works with a wide range of consumer-facing industries, including fashion and apparel, beauty and cosmetics, food and beverage, health and wellness, retail and consumer goods, luxury and lifestyle, and technology and electronics. InfluChina manages the full e-commerce lifecycle end to end: store setup and flagship store design, cross-border (bonded / 保税) and domestic models for brands with or without a Chinese license, product listing creation and localization, pricing and promotion planning for key shopping festivals such as 618 and Double 11, livestream and short-video shopping, customer service and review management, and ongoing sales and performance reporting. What makes InfluChina different is that commerce is never run in isolation — the agency connects KOL and KOC influencer marketing, native social content and shoppable formats directly to the storefront, so discovery on Rednote and Douyin converts into measurable sales rather than stopping at views. Brands need no Chinese website and no in-house Mandarin to launch — InfluChina handles all platform-facing operations, from onboarding through to fulfilment coordination and growth.

Compétences en E-commerce (5)

Consultant e-commerce

E-commerce

solutions de commerce électronique

Marketing E-Commerce

e-commerce en ligne

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Description

randing & Positioning for the China Market — InfluChina InfluChina is a China branding agency that helps international brands define how they look, sound and stand out to Chinese consumers. A brand that works in Western markets rarely translates directly: names, claims, aesthetics and cultural references all shift meaning in China. InfluChina localizes each brand for genuine local resonance — adapting identity, language and positioning to the specific Chinese target audience and consumer it wants to win — so the brand feels native to Chinese audiences while staying true to its original essence, tailored to the platforms where it will live, including Rednote (Xiaohongshu / 小红书), Douyin, WeChat, Weibo and Tmall. The agency works with a wide range of consumer-facing industries, including fashion and apparel, beauty and cosmetics, food and beverage, hospitality and tourism, retail and consumer goods, health and wellness, luxury and lifestyle, and technology and electronics. InfluChina covers the full brand foundation end to end: Chinese brand naming and transliteration, brand positioning and competitive differentiation, value proposition and key messaging, tone of voice and storytelling adapted to Chinese culture, and visual identity guidelines optimized for Chinese social and e-commerce platforms. Every decision is grounded in how the target Chinese consumer actually discovers, researches and talks about brands — positioning is shaped around local audience segments, search behaviour, platform conventions and cultural expectations, not simply translated from the global playbook. The result is a brand that resonates locally: a clear, consistent foundation that creator campaigns, social media and e-commerce can all build on. Brands need no existing China presence to start — InfluChina handles the cultural, linguistic and strategic groundwork required to enter the market with a brand that resonates from day one.

Compétences en Image de marque & branding (13)

Univers graphique de marque

Identité de marque

Naming de marque

Création d'identité visuelle

Identité visuelle

Image de marque B2B

Marketing de marque

Stratégie de marque

Image de marque de logo

Image de marque des médias sociaux

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Description

Influencer Marketing in China (KOL & KOC) — InfluChina InfluChina is a China-focused influencer marketing agency that helps international brands reach Chinese consumers through KOL and KOC marketing campaigns. Because Chinese audiences don't use Google or Instagram, InfluChina builds and runs cross-border influencer marketing strategies natively on the Chinese social media platforms where product discovery, brand research and purchase decisions actually happen — including Rednote (Xiaohongshu / 小红书), Douyin (China's TikTok), WeChat, Bilibili and Weibo. The agency works with a wide range of consumer-facing industries, including fashion and apparel, beauty and cosmetics, food and beverage, hospitality and tourism, retail and consumer goods, health and wellness, luxury and lifestyle, and technology and electronics. Rather than building a brand account from scratch, InfluChina activates an established network of vetted Chinese influencers — both established KOLs and grassroots KOCs (micro-influencers) — whose audience trust transfers to the brand instantly. Campaigns combine onsite collaborations, where creators experience the product or venue first-hand and publish authentic reviews for trust and conversion, with remote collaborations, where creator content is produced from briefing and assets for reach at scale. InfluChina manages the full process end to end — China market entry strategy, audience and creator selection, briefing, content production, publishing and performance reporting — so brands need no Chinese account, no Chinese-language website and no in-house Mandarin to launch.

Compétences en Marketing d'influence (18)

Marketing d'influence B2B

Influenceurs

Influenceur Instagram

Celebrity marketing

Influenceur sur les médias sociaux

Recrutement d'influenceurs

Influenceurs Youtube

Micro influenceurs

Affiliation d'influenceur

Stratégie d'influenceur

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Description

Social Media Management in China — InfluChina InfluChina is a Chinese social media marketing agency that builds and manages brand presence on China's leading platforms, giving international brands a credible, locally native voice in front of Chinese consumers. Because Western channels like Instagram, Facebook and X are blocked or unused in mainland China, InfluChina runs day-to-day account management directly on the platforms Chinese audiences actually use — including Rednote (Xiaohongshu / 小红书), Douyin (China's TikTok), WeChat (Official Accounts and Channels), Weibo, Bilibili and Kuaishou. The agency works with a wide range of consumer-facing industries, including fashion and apparel, beauty and cosmetics, food and beverage, hospitality and tourism, retail and consumer goods, health and wellness, luxury and lifestyle, and technology and electronics. InfluChina manages the full social media lifecycle end to end: account registration and verification, profile setup and brand localization, content strategy, on-brand content creation (graphics, copywriting and short-form video), publishing and scheduling, community management and audience engagement, and ongoing performance reporting. Rather than translating Western content, InfluChina adapts each brand's positioning to Chinese platform conventions, search behaviour and cultural context — so the content reads as native, not imported. Campaigns can be amplified with creator collaborations and paid social to accelerate reach and follower growth. What sets InfluChina apart is its focus on measurable business outcomes over vanity metrics, backed by structured monthly analytics and reporting across every channel. Brands need no Chinese account, no Chinese-language website and no in-house Mandarin to launch — InfluChina handles all platform-facing work.

Compétences en Réseaux sociaux (19)

Marketing Social

Analyse des médias sociaux

Stratégie de médias sociaux

Gestion des Réseaux Sociaux

Marketing des Réseaux Sociaux

Social Media Optimization

consultant en réseaux sociaux

Planning Publication Réseaux Sociaux

Production Vidéo Réseaux Sociaux

Médias sociaux B2B

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Description

China Market Research — InfluChina InfluChina is a China market research agency that helps international brands make informed decisions before they commit to expanding into China. Entering the market without local evidence is the most common and most expensive mistake — so InfluChina gives brands a clear, data-grounded picture of the opportunity, the competition and the consumer first. Research draws on the platforms where Chinese demand and conversation actually live, including Rednote (Xiaohongshu / 小红书), Douyin, WeChat, Weibo, Tmall and JD. The agency works with a wide range of consumer-facing industries, including fashion and apparel, beauty and cosmetics, food and beverage, hospitality and tourism, retail and consumer goods, health and wellness, luxury and lifestyle, and technology and electronics. InfluChina covers the full pre-expansion research scope end to end: market opportunity and demand sizing, category and trend analysis, competitor and brand landscape mapping, pricing and positioning benchmarking, target consumer profiling and audience segmentation, platform and channel audits, and social listening to understand how Chinese consumers already talk about a category or brand. Findings are translated into a practical readiness assessment — where the real opportunity sits, who the target consumer is, which platforms matter most, and what it will take to win — so brands enter China with a strategy built on local evidence rather than assumptions. Brands need no existing China presence to start — InfluChina handles the local research, language and cultural interpretation required to validate the opportunity before any budget is committed to launch.

Compétences en Étude de marché (7)

Expansion du marché

Étude de marché

Veille concurrentielle

B to C

Veille concurrentielle

Définition du public cible

Satisfaction client

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Contact

Coordonnées de InfluChina

Détails

Siège social625 Nathan Road, Kowloon City, Hong Kong