Interactic Media

Paid acquisition on Meta and Google for ecommerce and lead-generation brands. We take over account architecture, offer and creative testing, audience and placement testing, and scaling - and we judge all of it on net contribution margin, never on platform-reported ROAS. The typical engagement starts by reading your unit economics (AOV, COGS, fees, LTV), then rebuilding the account around the margin that actually stays in the business. Verified results: net contribution margin up 55% year-on-year for a Hungarian ecommerce retailer on slightly lower ad spend, and 5,383 B2B leads over two years at roughly EUR 1.6 per lead for a manufacturer.

Full-funnel paid media on Meta and Google for ecommerce and lead-generation brands. We own the account architecture, the offer and creative testing (statics, UGC and creator video, plus Meta partnership ads), and the scaling - with profit as the only KPI that decides. Every engagement runs on Margyn, the profit-analytics platform we built, so net contribution margin per product, channel and order is visible daily to you and to us. We do not optimise to platform-reported ROAS.

Budget planning across Meta and Google, built from your unit economics rather than reach or impressions. We model what each channel and placement can carry at your actual margin, set targets your P&L can support, and reallocate as real profit data comes in through Margyn - daily, not in a monthly report. This is where a scaling decision gets made or refused: if the next euro of spend does not hold contribution margin, it does not get spent.

Growth partnership for brands that need more than a media buyer. We start with a free profit audit: we take apart your unit economics (AOV, COGS, fees, LTV) and your ad accounts to show where margin leaks, where spend is wasted, and what is genuinely scalable - yours to keep either way. From there we restructure the accounts, build the media plan and creative angles, and set targets your P&L can actually carry. Then we own those numbers with you, quarter after quarter, on Margyn.