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Wirelab

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Enschede, Netherlands
Unlock your digital growth
We create engaging digital customer experiences that contribute to business objectives. This way, we strengthen your brand’s impact and build sustainable growth together. --
25 people in their team
Speaks Dutch, English
32 projects in their portfolio
20 collaborations started on Sortlist
Works remotely across the globe
Sortlist member since 2017
Founded in 2008
7 awards conferred
Open website


Services

10 services offered by Wirelab

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  • Description
    The story of a brand cannot come to life without a strong and recognisable identity. The visualisation of your brand increases your company’s value and ensures that it's more than just its product or services. It doesn’t matter if you are aiming for a completely new identity or a existing rebranding, our marketers and creatives love to assist you in creating the head-turning brand you need to reach the next level. To work towards this strong identity, we create resources that help you get noticed, online and offline. By aligning your story with visual assets that show the world who you brand really is, building a consistent brand experience your target audience can't help but fall in love with. Then, to ensure that consistency is maintained across all brand touch points - past and present - we set up a brand book containing all of the assets and information you need to share your brand is the most reliable, effective way possible. We're talking logo, colours, fonts, visualisations and any corresponding rules for their usage is totally covered in this handy guidebook for you and all of your future partners and employees to use. With these brand elements and guidelines in place, we will form the basis of the creation of your brand content from here on out from illustrations, to photography, to your website and beyond. -- Het verhaal van een merk komt niet tot level zonder een sterke en herkenbare identiteit. De visualisatie van je merk vergroot de waarde van de organisatie en zorgt ervoor dat jouw merk meer is dan haar producten of diensten. Het maakt niet uit of je op zoek bent naar een nieuwe identiteit of een volledige rebranding, onze marketeers en creatieven helpen je graag met het ontwikkelen van een sterk merk. Om naar dit sterke merk toe te werken creëren we middelen die je helpen op te vallen in de digitale wereld van vandaag. Door jouw verhaal op één lijn te leggen met visuele uitingen bouwen we een consistente ervaring waar jouw ideale publiek verliefd op wordt. Om er zeker van te zijn dat jij, (toekomstige) partners en (toekomstige) medewerkers de merkidentiteit consistent communiceren, ontwikkelen we een brand book met onder andere het logo, kleuren, lettertypen, visualisaties en bijbehorende regels voor het toepassen. Al deze elementen vormen uiteindelijk de basis voor de creatie van toekomstige content zoals illustraties, fotografie, websites, videos, etc.
    Skills in Branding & Positioning (30)
    BrandingBrand PositioningVisual Identities & BrandingNamingDesignLogo DesignBrand StrategyBrand IdentityVisual DesignBrand Development+20
    Works in Branding & Positioning (13)
    Building Reverse IT’s brand, platform, and go-to-market strategy - Branding & Positioning
    Developing a digital platform for a Financial Lease provider - Branding & Positioning
    Enhancing online and offline visibility for a Global Non-Profit - Branding & Positioning
    Positionering & merkidentiteit voor SmitDeVries - Branding & Positioning
    Reviews in Branding & Positioning (3)
    Nicola Schoeman
    Jeffrey van Tiggelhoven
    Miranda van Tellingen
    Clients in Branding & Positioning (4)
    Reverse ITSoftware & Computer Services | international
    YesleaseAutomotive | national
    AgriterraNon-profit | international
    SmitDeVriesManagement Consulting | national

    Learn more about Branding & Positioning


  • Description
    With our development team being the biggest in the Wirelab family, it's safe to say we have the expertise to match your needs. Together, we can look for the digital solutions you need to seamlessly fit and fulfil your wishes and needs, not to mention smashing your brand goals in the process. With our extensive in-house knowledge of various programming languages, platforms and CMSs, we are ready to create the scalable digital product that will take your brand to the next level. With our designers, developers and marketers onboard, we can zoom in on what you want to achieve and create the online space you need to make it happen. Delivering you with the digital product you need, programmed to grow with your brand and company both now and years into the future - whatever they may bring. -- Met development als het grootste team van de Wirelab familie kun je je voorstellen dat de diversiteit aan expertise breed is. Met kennis in meerdere programmeertalen, platformen en CMS'en weten wij schaalbare oplossingen te creëren die aansluiten bij de wensen en vereisten van jouw bedrijf. Samen met designers en developers bepalen we wat er nodig is. Tijdens de ontwikkeling zorgen wij ervoor dat de digitale oplossing zo wordt neergezet dat het jarenlang mee kan groeien met het merk, de doelgroepen en de snel veranderende technologie.
    Skills in Website Creation (30)
    Web DesignCMSPHPWebsite DevelopmentShowcase WebsiteAPILaravelResponsive Web DesignCustomer JourneyFront-End and Back-End Development+20
    Works in Website Creation (22)
    Building Reverse IT’s brand, platform, and go-to-market strategy - Website Creation
    Developing a digital platform for a Financial Lease provider - Website Creation
    Enhancing online and offline visibility for a Global Non-Profit - Website Creation
    How MCB took back control of its Digital Strategy - Website Creation
    Reviews in Website Creation (4)
    Jaap H. Boerhof
    Katya Lebedeva
    Niels Verhoeven
    Nico Eddelbuettel
    Clients in Website Creation (4)
    Reverse ITSoftware & Computer Services | international
    YesleaseAutomotive | national
    AgriterraNon-profit | international
    MCBBanking & Financials | international

    Learn more about Website Creation


  • Description
    Digital marketing campaigns that contribute to your brand story, reach the right people and measure your success. Always efficient and agile. Our marketers think with you from start to finish. We set your marketing goals and activate, monitor and optimize digital solutions that contribute to your objectives. To continuously deploy them effectively and visibly. You could call that next level marketing objectives. --- Digitale marketing campagnes die bijdragen aan jouw merkverhaal, de juiste mensen bereiken en je succes meten. Altijd efficiënt en agile. Onze marketeers denken van begin tot eind met je mee. We stellen je marketingdoelen op en activeren, monitoren en optimaliseren de digitale producten die bijdragen aan de doelstellingen. Om deze altijd effectief en zichtbaar in te zetten. Wij maken je marketingdoelstellingen next level.
    Skills in Marketing (30)
    Local SEOSEOGoogle AnalyticsGoogle Tag ManagerCommunication StrategySEAGoogle ShoppingGoogle My BusinessGrowth HackingSEO Audit+20
    Works in Marketing (11)
    Building Reverse IT’s brand, platform, and go-to-market strategy - Marketing
    Developing a digital platform for a Financial Lease provider - Marketing
    Enhancing online and offline visibility for a Global Non-Profit - Marketing
    Positionering & merkidentiteit voor SmitDeVries - Marketing
    Review in Marketing (1)
    Marliek ten Thij
    Clients in Marketing (4)
    Reverse ITSoftware & Computer Services | international
    YesleaseAutomotive | national
    AgriterraNon-profit | international
    SmitDeVriesManagement Consulting | national

    Learn more about Marketing


  • Description
    We help a wide range of organizations improve their online visibility. With broad experience across different industries, we know what works and what doesn’t. Whether it’s a small optimization or a larger challenge, we’re happy to think along and create an approach that fits your organization. -------- Wij helpen verschillende soorten organisaties met het verbeteren van hun online vindbaarheid. Met ruime ervaring in uiteenlopende branches weten we wat werkt en wat niet. Of het nu gaat om een kleine optimalisatie of een grotere uitdaging: we denken graag mee en zorgen voor een aanpak die past bij jouw organisatie.
    Skills in SEO (21)
    Search Engine OptimizationOn-Page SEOSEO AuditSEO StrategyTechnical SEOKeyword ResearchSEO ConsultingMobile SEOOff Page SEOWebsite SEO+11
    Works in SEO (6)
    Building Reverse IT’s brand, platform, and go-to-market strategy - SEO
    Developing a digital platform for a Financial Lease provider - SEO
    Enhancing online and offline visibility for a Global Non-Profit - SEO
    How MCB took back control of its Digital Strategy - SEO
    Clients in SEO (4)
    Reverse ITSoftware & Computer Services | international
    YesleaseAutomotive | national
    AgriterraNon-profit | international
    MCBBanking & Financials | international

    Learn more about SEO


  • Description
    With our development team being the biggest of the Wirelab family, you can imagine the variety of expertise among the digital natives. Together we look for ways to create digital solutions that seamlessly fit your goals and requirements. With in-house knowledge of several programming languages like PHP, Next.JS, AWS, React, React native we are able to create fast and scalable digital products. Together with UX/UI designers and developers, we zoom into what you need and how we can add business value. Based on the outcome of a possible digital strategy and/or creative sessions, we start designing the look and feel of your digital product. In a concept and inventory phase, we might’ve already built a technical architecture, in which we define the distinction between the frontend and backend. Based on your wishes and requirements, we select a language and framework that fit what you want to achieve with your digital solution. While we develop your digital product, we make sure to program it in such a way it can grow along with your brand and/or company for years. Onze afdeling Development heeft het grootste team binnen de Wirelab familie. Je kunt je dus voorstellen dat er een grote diversiteit aan expertise is. Met kennis in meerdere programmeertalen, platformen en CMS’en weten wij schaalbare digitale oplossingen te creëren. Uiteraard altijd aansluitend op de wensen en vereisten van jouw bedrijf. Samen met onze designers en developers bepalen we wat er nodig is. Op basis van de uitkomst van een eventuele digitale strategie en/of creatieve sessie(s) gaan we aan de slag met het design en de uitstraling van een digitaal product. In de concept- en inventarisatiefase hebben we meestal al een technische architectuur opgesteld waarin we het onderscheid tussen frontend en backend definiëren. Op basis van de vastgelegde wensen en vereisten selecteren we een programmeertaal en framework dat past bij de te ontwikkelen digitale uiting. Hierbij houden we er rekening mee dat de digitale oplossing nog jarenlang mee kan groeien met het merk, de doelgroepen en de snel veranderende technologie.
    Skills in Web Application (30)
    BrandingWeb DesignUI DesignCMSPHPWebsite DevelopmentDesignWeb DevelopmentMobile Application DevelopmentProgramming+20
    Works in Web Application (9)
    How MCB took back control of its Digital Strategy - Web Application
    Pay. - Web Application
    Autokan - Web Application
    Brickk - Online Campagne - Web Application
    Clients in Web Application (4)
    MCBBanking & Financials | international
    Pay.Banking & Financials | national
    AutokanAutomotive | national
    Brickk - De digitale bakker van nuFood | national

    Learn more about Web Application


  • Description
    We always go the extra mile to create stunning results. Yet, we believe design isn't just about the way something looks. Instead of simply starting a design process, our team digs deeper to create experiences your target audiences love. With insights into your ideal target audiences, their behavior, and wishes, we go beyond expectations and create designs and experiences that boost your brand. Combining visual design with user experience helps us to create eye-catching designs that please and guides visitors of your digital product every step of the way. -- Onze designers gaan altijd een stap verder om tot verbluffende resultaten te komen. Toch geloven we dat design niet alleen draait om hoe iets eruit ziet. In plaats van simpelweg te starten met een designproces gaat ons team een stap verder om ervaringen te creëren waar doelgroepen gek op zijn. Met inzichten in ideale klanten, hun gedrag en wensen creëren we designs en ervaringen die jouw merk een boost geven. De combinatie van visueel ontwerp en user experience helpt ons aantrekkelijke designs te maken die bezoekers van digitale oplossingen bij elke stap in het proces aanspreken en begeleiden.
    Skills in Ergonomy (UX/UI) (29)
    UX DesignDesign ThinkingUsability TestingUser ResearchUser TestingCustomer Journey MappingMobile App UI DesignUser Experienceui uxUX Optimalisatie+19
    Works in Ergonomy (UX/UI) (19)
    Developing a digital platform for a Financial Lease provider - Ergonomy (UX/UI)
    Enhancing online and offline visibility for a Global Non-Profit - Ergonomy (UX/UI)
    How MCB took back control of its Digital Strategy - Ergonomy (UX/UI)
    Autokan - Ergonomy (UX/UI)
    Clients in Ergonomy (UX/UI) (4)
    YesleaseAutomotive | national
    AgriterraNon-profit | international
    MCBBanking & Financials | international
    AutokanAutomotive | national

    Learn more about Ergonomy (UX/UI)


  • Description
    Our Development department is the largest within the Wirelab family — a team of digital natives with diverse expertise. Together, we build digital solutions that seamlessly align with your business goals and processes. With in-house knowledge of PHP, Next.js, AWS, React, and React Native, we develop fast, scalable, and secure digital products. From portals and web applications to integrations with complex data environments — we design, build, and maintain systems that form the backbone of your business. In close collaboration with our UX/UI designers, we translate strategies and creative concepts into intuitive digital experiences that create measurable business value. Examples include the MCB Bank client portal, built to support critical financial processes, and the Autokan dealer platform, which connects sales, credit approval, and logistics in one seamless system. During the concept and inventory phase, we define the technical architecture — distinguishing frontend from backend — and select the right language and framework based on your requirements. We build for long-term scalability, ensuring your digital product grows with your brand and technology. Onze Development-afdeling is de grootste binnen de Wirelab-familie — een team van digitale denkers met uiteenlopende expertises. Samen ontwikkelen we digitale oplossingen die naadloos aansluiten op de doelen en processen van jouw organisatie. Met kennis van PHP, Next.js, AWS, React en React Native bouwen we snelle, schaalbare en veilige digitale producten. Van portalen en webapplicaties tot koppelingen met complexe dataomgevingen — wij ontwerpen, ontwikkelen en onderhouden systemen die de ruggengraat vormen van je bedrijf. In nauwe samenwerking met onze UX/UI-designers vertalen we strategie en creatieve concepten naar intuïtieve digitale ervaringen die tastbare businesswaarde opleveren. Voorbeelden hiervan zijn het MCB Bank-klantportaal, dat bedrijfskritische financiële processen ondersteunt, en het Autokan-dealerplatform, waarin verkoop, kredietbeoordeling en logistiek samenkomen in één geïntegreerd systeem. Tijdens de concept- en inventarisatiefase definiëren we de technische architectuur en maken we de keuze voor het best passende framework en de programmeertaal. Zo zorgen we ervoor dat je digitale product niet alleen vandaag goed functioneert, maar ook toekomstbestendig is en meegroeit met je organisatie.
    Skills in Software Development (18)
    LaravelSoftware DevelopmentHubSpot IntegrationAWS ConsultingHeadlessCMS OntwikkelingCRM ConsultingSoftware ArchitectuurPHP DevelopmentRest API Development+8
    Works in Software Development (6)
    Developing a digital platform for a Financial Lease provider - Software Development
    Pay. - Software Development
    Autokan - Software Development
    Segway Building a CMS & front-end for 88 sites - Software Development
    Clients in Software Development (4)
    YesleaseAutomotive | national
    Pay.Banking & Financials | national
    AutokanAutomotive | national
    SegwayTravel & Leisure | international

    Learn more about Software Development


  • Description
    We help organizations develop a clear and consistent visual identity that reflects who they are and what they stand for. With experience across various industries, we know how to translate ideas into designs that work from logos and color palettes to complete brand systems. Whether you need a refresh or a full rebrand, we’ll help you create something that feels authentic and recognizable. ----- Wij helpen organisaties met het ontwikkelen van een heldere en consistente visuele identiteit die laat zien wie ze zijn en waar ze voor staan. Met ervaring in verschillende sectoren weten we hoe we ideeën kunnen vertalen naar een passend ontwerp, van logo en kleurgebruik tot een complete huisstijl. Of het nu gaat om een kleine update of een volledige rebranding: we zorgen voor een herkenbare en authentieke uitstraling.
    Skills in Graphic Identity (1)
    Identity Design
    Works in Graphic Identity (6)
    Building Reverse IT’s brand, platform, and go-to-market strategy - Graphic Identity
    Developing a digital platform for a Financial Lease provider - Graphic Identity
    Enhancing online and offline visibility for a Global Non-Profit - Graphic Identity
    How MCB took back control of its Digital Strategy - Graphic Identity
    Clients in Graphic Identity (4)
    Reverse ITSoftware & Computer Services | international
    YesleaseAutomotive | national
    AgriterraNon-profit | international
    MCBBanking & Financials | international

    Learn more about Graphic Identity


  • Description
    We create clear and engaging designs that help organizations communicate their message effectively. With experience across different formats and industries, we know how to make visuals that connect. Our work includes print design, logo design, social media designs, billboard design, and digital design. Whether it’s for online or offline use, we make sure every design fits your brand and audience. ---- Wij maken heldere en aansprekende ontwerpen die organisaties helpen hun boodschap goed over te brengen. Met ervaring in verschillende sectoren en formaten weten we hoe we beelden kunnen maken die raken. Ons werk omvat printontwerp, logo-ontwerp, socialmedia-vormgeving, billboardontwerp en digitaal ontwerp. Of het nu gaat om online of offline toepassingen, we zorgen dat elk ontwerp past bij jouw merk en doelgroep.
    Skills in Graphic Design (18)
    Creative ConceptIllustrationLogo DesignVisual DesignConcept DevelopmentTypographyCreative DesignCorporate DesignGraphic FrameConceptual Design+8
    Works in Graphic Design (6)
    Building Reverse IT’s brand, platform, and go-to-market strategy - Graphic Design
    Developing a digital platform for a Financial Lease provider - Graphic Design
    Enhancing online and offline visibility for a Global Non-Profit - Graphic Design
    How MCB took back control of its Digital Strategy - Graphic Design
    Clients in Graphic Design (4)
    Reverse ITSoftware & Computer Services | international
    YesleaseAutomotive | national
    AgriterraNon-profit | international
    MCBBanking & Financials | international

    Learn more about Graphic Design


  • Description
    We help organizations make thoughtful choices in their online presence and communication. With experience in different industries, we create strategies that connect goals with results. Our work covers websites, digital ads, social media, and mobile apps — always tailored to what fits your audience and ambitions. ----- Wij helpen organisaties om doordachte keuzes te maken in hun online aanwezigheid en communicatie. Met ervaring in verschillende sectoren ontwikkelen we strategieën die doelen en resultaten met elkaar verbinden. Ons werk omvat websites, digitale advertenties, social media en mobiele apps, altijd afgestemd op jouw doelgroep en ambities.
    Skills in Digital Strategy (17)
    Online MarketingInbound MarketingDigital TransformationSearch Engine MarketingDigital AnalyticsDigital Media MarketingDigital ConsultingDigital Marketing StrategyDigital InnovationDigital Transition+7
    Works in Digital Strategy (8)
    Building Reverse IT’s brand, platform, and go-to-market strategy - Digital Strategy
    Developing a digital platform for a Financial Lease provider - Digital Strategy
    Enhancing online and offline visibility for a Global Non-Profit - Digital Strategy
    How MCB took back control of its Digital Strategy - Digital Strategy
    Clients in Digital Strategy (4)
    Reverse ITSoftware & Computer Services | international
    YesleaseAutomotive | national
    AgriterraNon-profit | international
    MCBBanking & Financials | international

    Learn more about Digital Strategy

In need of one of those services?

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Team

25 members in Wirelab's team

Wirelab cover
StoryDigital at heart. Strategy in our minds, creation at our fingertips, and technology in our DNA. We build brands that want to move forward. Ambitious brands. Brands that understand growth is no coincidence, but the sum of smart choices, clear insights, and a solid digital foundation. We dig, refine, build, and improve
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Awards

Wirelab was awarded 7 times

Emerce Top 1002023-04-01Digital Agency - Medium sized
HubSpot Platinum Solutions Partner2020-07-31
Sortlist Agency Sales2020-12-31

Trusted Partner Prepr CMS2025-01-01

Reviews

11 reviews for Wirelab

4.89/5
(11 reviews)
Review summary
AI Generated
Collaborative and client-centric approach
Proactive problem-solving and strategic thinking
Strong communication and partnership
High quality and expertise
Flexibility and responsiveness

Collaborative Partnership

Clients consistently highlight Wirelab’s collaborative, client-focused approach, making them feel like true partners rather than just customers.

Proactive & Strategic

Wirelab is praised for anticipating client needs, offering strategic input, and proactively solving problems before they arise.

Excellent Communication

Clear, open, and effective communication is a recurring theme, with clients appreciating the agency’s accessibility and team spirit.

TS
Truus ShoebyOwner at Shoeby
ServiceWebsite Creation
SectorRetail
Team1001 - 5000
5/5
Verified review
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?Our main objective was to modernize our retail website, improve user experience, and create a digital solution that would engage customers better, streamline navigation, and ultimately drive more online sales and profitability

What did you enjoy the most during your collaboration?What I enjoyed most was Wirelab’s collaborative spirit and enthusiasm. They truly understood our retail needs and delivered a seamless, user-friendly website that exceeded expectations while making the process smooth and enjoyable.

Truus Shoeby recommends this agency


ServiceWebsite Creation
SectorRetail
Team1001 - 5000

RG
Robert GeertsAlgemeen Directeur at Autokan.nl
ServiceWebsite Creation
SectorAutomotive
Team11 - 50
5/5
Verified review
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?We wilden een schaalbare, gebruiksvriendelijke en visueel sterke website laten ontwikkelen die perfect aansluit bij onze nieuwe digitale strategie. De agency heeft dit doel niet alleen begrepen, maar ook vertaald naar een resultaat dat boven verwachting presteert – zowel qua performance als qua uitstraling.

What did you enjoy the most during your collaboration?Wat ons het meest beviel, was het meedenken op strategisch én technisch vlak. Ze schakelden snel, waren goed bereikbaar en kwamen vaak zelf met slimme oplossingen voordat wij knelpunten überhaupt opmerkten. Het voelde als een echt partnerschap, geen doorsnee klant-leverancierrelatie.

Are there any areas for improvements?Kleine puntjes op de i rondom documentatie en overdracht zouden nog strakker kunnen. Maar dat valt in het niet bij de kwaliteit en betrokkenheid die ze leveren.

Robert Geerts recommends this agency


ServiceWebsite Creation
SectorAutomotive
Team11 - 50

MV
Miranda van TellingenMarketing coördinator at Reverse IT
ServiceBranding & Positioning
SectorTechnology Hardware & Equipment
Team11 - 50
3.75/5
Verified review
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?Onze merk op een nieuwe manier positioneren met de juiste input en middelen

What did you enjoy the most during your collaboration?Verkennings sessies op locatie om tot een juist beeld te komen + snelle schakeling om zaken te bespreken/overleggen

Are there any areas for improvements?Nog meer inhoud geven aan de toepassing van de strategie na het ontwikkelen

Miranda van Tellingen recommends this agency


ServiceBranding & Positioning
SectorTechnology Hardware & Equipment
Team11 - 50

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Contact

Contact details of Wirelab

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  • HeadquarterWillem Wilminkplein 9, 7511 PG Enschede, Nederland

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