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Una Hora Menos

Las Palmas de Gran Canaria, Spain
Brands with an eye on tomorrow, activated from the Canary Islands
Identity and Purpose Una Hora Menos is a branding agency based in the Canary Islands, founded in 2021. It specializes in creating and activating brands for future-oriented organizations. The agency's proposal stems from a clear vision: a brand is not just a logo, but a coherent set of strategic, visual, and experiential decisions that must align with the organization's medium and long-term goals. Services and Competencies The agency develops brand building and activation processes that combine strategy, identity, and execution. It works with clients looking to define their purpose, shape a distinctive narrative, and bring that identity to market through coherent actions. Its approach includes defining positioning, developing verbal and visual identity, and planning activation to ensure the brand comes to life at every touchpoint. Approach and Methodology Una Hora Menos applies a methodology that prioritizes future vision and practical coherence. It starts with diagnosing the context and client aspirations, translates these inputs into design and communication decisions, and accompanies the implementation to ensure the brand doesn't just remain in a guide but is truly activated. The work is carried out with sensitivity to the local environment of the Canary Islands and with a strategic orientation designed for contemporary markets. Differentiators and Value The agency stands out for its combination of strategic thinking and a vocation for activation: it's not enough to define a brand, it must be put into action. Furthermore, its location in the Canary Islands brings a fresh and calm perspective, useful for projects requiring grounded creativity. It positions itself as an ally for organizations that value future planning and careful execution. Call to Action Una Hora Menos invites organizations with tomorrow in mind to explore how a well-conceived and activated brand can become an engine for growth and coherence. It offers support from definition to launch, with a pragmatic and strategic approach adapted to each challenge.
11 people in their team
Speaks English, Spanish
Sortlist member since 2025
Founded in 2021
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  • Description
    Definimos posicionamiento y arquitectura de marca desde Canarias, traduciendo propósito a decisiones estratégicas y visuales, y acompañando su activación para impacto a medio y largo plazo.
    Skills in Branding & Positioning (5)
    Brand MarketingBrand ConsultingBranding MarketingBusiness BrandingCompany Branding

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Team

11 members in Una Hora Menos's team

StoryNacimos en 2021, en las Islas Canarias, con la convicción de que las marcas deben mirar hacia el mañana. Desde el primer día, nos propusimos acompañar a organizaciones que quieren adelantarse: no solo diseñamos identidades, las activamos para que conecten, evolucionen y se mantengan relevantes. A menudo empezamos con preguntas incómodas: ¿qué queremos ser dentro de cinco años? Ese pulso estratégico nos ha definido: pensar a largo plazo, ejecutar con sentido y adaptar cada marca al contexto real. Trabajamos como un brazo interno de nuestros clientes, con la curiosidad de quienes exploran y la disciplina de quienes entregan resultados tangibles. En Canarias encontramos la perspectiva y la calma para crear con ambición: así nace cada proyecto, con mirada puesta en el futuro.
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  • Headquarter2 y 6 Calle Cano, 35002 Las Palmas de Gran Canaria, España