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Thibault Fayol Consulting

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Montpellier, France
You pay an agency to optimize its ROAS. I optimize your net margin.
Thibault Fayol Consulting, that's me: independent SEA and SEO consultant based in Montpellier, on a 100% remote mission throughout France. Former accountant and treasurer, I manage your advertising campaigns like a treasury: every euro is tracked to its real impact on your net margin. Independent since 2019, I have managed over €4 million in advertising budgets and generated €40 million in revenue for my clients, with a cost per lead 45% lower than agency benchmarks. Current Google rating: 5.0/5 on 5 verified reviews. My playground: Google Ads (Search, Shopping, Performance Max, Display, DSA, Demand Gen), Microsoft Ads, Meta Ads, YouTube, Local Ads for physical retail. On the data side, I configure and debug tracking with GA4, Google Tag Manager (including server-side), Matomo, Clarity, Looker Studio. On the e-commerce side, I work on Google Merchant Center, Shopify, PrestaShop, WooCommerce. And I also intervene in SEO: technical, semantic, link building. They trusted me: Dimo, Jaqe, La Solution Auto, QiiRO, Éminence, and a dozen other companies in the automotive, construction, and B2B sectors. Response within 24 hours, 100% your advertising accounts, free audit before any mission, 30-day notice period with no long-term commitment. More Google Ads and SEO case studies at https://thibaultfayol.com
1 person in their team
Speaks French, English
6 projects in their portfolio
Works remotely across the globe
Sortlist member since 2026
Founded in 2019
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5 services offered by Thibault Fayol Consulting

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  • Description
    Google Ads / SEA Microsoft Ads / Bing Ads PPC Management E-commerce advertising Lead generation Audit & consulting Marketing automation
    Skills in Digital Strategy (8)
    Bing AdsGoogle AdvertisingSearch MarketingLinkedIn AdsTraffic AcquisitionDigital AnalyticsDigital MarketingWeb Marketing

    Learn more about Digital Strategy


  • Description
    Spécialiste Google Ads, Microsoft Ads et YouTube Ads, 7 ans d'expérience terrain. Ex-comptable et trésorier, je pilote vos campagnes comme une trésorerie : chaque euro investi est suivi jusqu'à son impact sur votre marge nette, pas seulement sur le ROAS affiché. Audit de compte, structuration de campagnes, optimisation des enchères, A/B testing des annonces, tracking et attribution (GA4, GTM). Plus de 4M€ de budget publicitaire piloté, 40M€ de chiffre d'affaires généré pour mes clients et un coût par lead inférieur de 45% aux benchmarks agence.
    Skills in Online Advertising (9)
    Performance MarketingDigital AdDisplay MarketingOnline AdPaid MediaRetargetingROI OptimizationSEO AdvertisingSearch Engine Advertising
    Works in Online Advertising (6)
    Clients in Online Advertising (4)
    ÉminenceOthers
    QiiROOthers
    JaqeOthers
    DimoOthers

    Learn more about Online Advertising


  • Description
    SEO technique, sémantique, netlinking : audit d'indexation, Search Console, redirections, schema.org, optimisation du contenu, maillage interne, acquisition de liens qualifiés. Objectif : du trafic organique qui convertit, suivi jusqu'à son impact sur votre marge nette.
    Skills in SEO (7)
    SEO BacklinkingOn-Page SEOSEO AnalyseTech SEOOff Page SEOSEO ConsultingKeyword Research

    Learn more about SEO


  • Description
    Gestion de campagnes publicitaires sur Meta (Facebook, Instagram) et YouTube Ads, pilotées avec le même objectif que mes campagnes Google Ads : la marge nette, pas seulement le reach ou le nombre de clics. Suivi des conversions via Facebook Business Manager, GA4 et Looker Studio.
    Skills in Social Media (4)
    SM AnalyticsSocial Media MarketingFacebook Business ManagerFacebook Reach Optimization

    Learn more about Social Media


  • Description
    Accompagnement des e-commerçants sur Google Merchant Center, Google Shopping, Shopify et WooCommerce : configuration des flux produits, feeds supplémentaires, et pilotage des campagnes Performance Max et Shopping avec un objectif de marge nette plutôt que de simple ROAS affiché.
    Skills in E-commerce (4)
    Shopify MarketingPrestashop DevelopmentGoogle ShoppingWooCommerce

    Learn more about E-commerce

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Team

1 member in Thibault Fayol Consulting's team

Thibault Fayol Consulting cover
StoryFondé par Thibault Fayol, ex-comptable et trésorier, indépendant depuis 2019. Basé à Montpellier, missions 100% remote en France. Je pilote vos campagnes Google Ads, Microsoft Ads et Meta Ads comme une trésorerie : l'objectif est votre marge nette, pas le ROAS affiché.
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Contact

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  • HeadquarterRue Franceze de Cezelli, Montpellier, France