Theoria

Milan, Italy

Communication, Marketing and Events

Theoria is organized into 3 divisions - Public Relations, Marketing & Events, Digital - which operate in synergy to offer Clients support for communication projects capable of reaching and engaging the target audience at all touchpoints. Our services range from public relations to the organization of traditional and hybrid events, from brand identity building to social and influencer marketing campaigns. Thanks to our diverse skills, combined with solid experience, we can offer clients strategic advice that helps them identify the best tools for achieving their business objectives.

15 people in their team

Speaks Italian, English

32 projects in their portfolio

3 collaborations started on Sortlist

Works remotely across the globe

Sortlist member since 2022

Founded in 1998

4 awards conferred

4.88/5

(18 reviews)

Open website

Services

3 services offered by Theoria

Service name

Experience level

Related reviews

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Description

Ogni evento è prima di tutto un Progetto di Comunicazione, che parte da un'idea creativa. Il nostro lavoro è declinare questa idea in emozioni e contenuti diversi per ogni obiettivo e ogni target. Il risultato? un evento di contenuto, non fine a se stesso, curato in ogni dettaglio dall'inizio alla fine. Organizziamo eventi tailor-made, creativi e out-of-the-box seguendo una metodologia precisa che ci permette di supportare il Cliente a 360 gradi in ogni fase dell'organizzazione, dal brief al raggiungimento degli obiettivi, dalla location alla spettacolarizzazione, dall'agenda agli speaker, dalla realizzazione grafica alla produzione di contenuti tradizionali e digitali/social, dalla logistica alla presenza onsite.

Skills in Event (27)

Event

Conference Planning

Event Management

Immersive Experience

Event Marketing

Team Building Organization

Event Conceptualization

Charity Event Management

Conference Organisation

Congress Organisation

Works in Event (17)

EVENTO & PR | Reveal Esclusivo per Stéphane Humbert Lucas - Event

EVENTO | Evento corporate esperienziale a Milano - Event

EVENTO | Lancio veicolo F-MAX | FORD TRUCKS - Event

EVENTO | Salone dei Pagamenti | ION Group - Event

Reviews in Event (4)

Silvia Macchi

Francesca De Mola

Silvia Molinari

Pamina Vitta

Clients in Event (4)

EssensesLuxury Goods & Jewelry

LedvanceConsumer Electronics

Ford Trucks ItaliaAutomotive | national

ION GroupBanking & Financials | international

Learn more about Event

Description

Media Relations, Relazioni istituzionali, Executive positioning

Skills in Public Relations (PR) (14)

Online Public Relations

PR Campaigns

PR Strategy

Press Kit

public communication

Public Relations

B2B Public Relations

Digital Public Relations

PR Coaching

PR Consulting

Works in Public Relations (PR) (21)

EVENTO & PR | Reveal Esclusivo per Stéphane Humbert Lucas - Public Relations (PR)

PR & EVENTI | Barefoot Walk: iniziativa benefica - Public Relations (PR)

EVENTO | Presentazione rebranding portale a centri media | PAZIENTI.IT - Public Relations (PR)

PR, DIGITAL & EVENTO| Non è mai colpa tua - Sextortion | META - Public Relations (PR)

Reviews in Public Relations (PR) (4)

Carlo Capalbo

Giulia Castoldi

Marco De Crescenzio

Valeria Martinetti

Clients in Public Relations (PR) (4)

EssensesLuxury Goods & Jewelry

Mother's CallNon-profit | international

P. by pazienti.itMedia

MetaMedia | national

Learn more about Public Relations (PR)

Description

No description provided for this service.

Skills in Branding & Positioning (19)

Brand Identity

Brand Management

Brand Naming

Corporate Identity

Employer Branding

Corporate Branding

B2B Influencer Marketing

Brand Storytelling

B2B Branding

Brand Narrative

Learn more about Branding & Positioning

Team

15 members in Theoria's team

StoryUn team affiatato di professionisti con diverse competenze, per seguire con la massima attenzione ogni cliente, dalla grandi multinazionali alle piccole startup.

Awards

Theoria was awarded 4 times

“The PRize”, il premio dedicato alle Relazioni Pubbliche promosso da UNA – Aziende della Comunicazione Unite2026-04-01Consumer PR Campaign

“The PRize”, il premio dedicato alle Relazioni Pubbliche promosso da UNA – Aziende della Comunicazione Unite2022-05-01Oro nella categoria influencer marketing

Touchpoint Awards Engagement2020-06-30Digital PR and Social Media Relation

16° Press Outdoor, Promotion Key Award2019-08-31Eventi B2B

Reviews

18 reviews for Theoria

4.88/5

(18 reviews)

Review summary

AI Generated

Proactivity and flexibility
Professionalism and reliability
Client-centric approach
Effective communication and responsiveness
Event and PR expertise

Proactive and Flexible

Clients consistently praise Theoria's proactive attitude and flexibility in adapting to changing needs, ensuring smooth project execution and effective problem-solving.

Professional and Reliable

Theoria is recognized for its professionalism, reliability, and attention to detail, delivering high-quality results and building trust with clients across various sectors.

Client-Centric Collaboration

The agency fosters a collaborative, client-focused environment, making clients feel like true partners and responding promptly to requests and feedback.

Liliya DimitrovaDirettrice editoriale at P. by Pazienti.it

Sector: Media
Team: 11 - 50

Liliya Dimitrova recommends this agency

What was the objective behind your collaboration?

Evento di lancio per rebranding a Milano

What did you enjoy the most during your collaboration?

La propositività e in generale la positività del team

4.5/5

Budget
Quality
Schedule
Collaboration

Vladimir KvavadzeResponsabile comunicazione at API - Associazione Piscicoltori Italiani

Sector: Farming

Vladimir Kvavadze recommends this agency

What was the objective behind your collaboration?

Seguire canali social associativi con una cadenza quasi quotidiana

What did you enjoy the most during your collaboration?

La disponibilità dei collaboratori e la pronta risposta, spesso immediata, nel caso delle necessità

5/5

Budget
Quality
Schedule
Collaboration

Claudia TessaroDirettore at vigilius mountain resort

Service: Public Relations (PR)
Sector: Travel & Leisure

Theoria ha rappresentato per noi un eccellente consulente di comunicazione, un vero e proprio partner che, attraverso un piano capace di mettere in campo media relation e influencer marketing, ha saputo sottolineare gli elementi distintivi del vigilius affermando e valorizzando le suggestioni legate al soggiorno presso il resort. Il lavoro svolto dall’agenzia ha contribuito efficacemente a una crescita di oltre il 40% di ospiti dall’Italia"

5/5

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Contact

Contact details of Theoria

Details

https://www.theoria.it

HeadquarterVia Lodovico Settala, 41, 20124 Milano MI, Italy