The Marketplace Guys
Bielefeld-based Amazon agency for manufacturers and D2C brands
The Marketplace Guys is an Amazon agency from Bielefeld for manufacturers and D2C brands, as well as an Amazon Ads Partner. We take over a brand’s Amazon business in full or in part: advertising, listings, content, international expansion and additional marketplaces such as OTTO and TikTok Shop. Our areas of expertise: Amazon PPC and Retail Media with Sponsored Products, Sponsored Brands, Sponsored Display and Amazon DSP; Amazon SEO with keyword research, titles, bullet points and backend keywords; A+ Content, Brand Store and product images that turn visitors into buyers; expansion to Amazon UK, FR, IT, ES, NL and BE; plus OTTO Market and TikTok Shop. We manage advertising according to TACoS, meaning the share of advertising costs in total revenue. This means what matters is what a campaign contributes to a brand’s overall revenue, not just advertising revenue. Strategy and execution are handled by one team, and the founders are directly available for every engagement. We charge fixed monthly retainers: Amazon PPC from 2,500 euros, Full-Service from 3,500 euros per month, with no percentage-based share of the advertising budget. Founded in 2022 by Alexander Schnelle and Bhavesh Tailor, we are now responsible for more than 45 million euros in marketplace revenue and more than 5 million euros in advertising budget, and have scaled more than 15 consumer brands. Two examples: in the quarter up to the reporting date, Blumeideal achieved 83.9% revenue growth (317,076 euros) and 104.1% growth in units sold (10,817 units). Following a complete relaunch, Vonmählen generated more than 450,000 euros in revenue with over 13,000 units sold. Alexander Schnelle was previously Group Head of E-Commerce at SNOCKS (40 million euros in marketplace revenue) and is the author of the Amazon FBA Praxishandbuch (2026). Bhavesh Tailor is responsible for account management, content optimisation and internationalisation. For OTTO, we built our own tool with marginly and are an official OTTO Service Partner on the OTTO Ads API. The first step is a free Amazon audit or an initial consultation via our website. No review yetBe the first to write one
Services
2 services offered by The Marketplace Guys
Description Amazon PPC und Retail Media: Sponsored Products, Sponsored Brands, Sponsored Display und Amazon DSP, gesteuert nach TACoS statt nach Klickzahlen. Ab 2.500 Euro im Monat.
Learn more about AdvertisingDescription Amazon SEO und Listings: Keyword-Recherche, Titel, Bullet Points, Backend-Keywords und Beschreibungen, damit Produkte für die relevanten Suchbegriffe gefunden und gekauft werden.
Learn more about Digital Strategy
Team
3 members in The Marketplace Guys's team
Story2025 gründeten Alexander Schnelle, zuvor Group Head of E-Commerce bei SNOCKS, und Bhavesh Tailor in Bielefeld The Marketplace Guys: eine Amazon-Agentur, die Werbung am Gesamtumsatz misst statt an Klicks. Heute verantworten wir über 45 Mio. Euro Marketplace-Umsatz und die Gründer sind in jedem Mandat direkt ansprechbar.
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Contact details of The Marketplace Guys
Details
- HeadquarterRitterstraße 8, Bielefeld, Germany
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