The Idea Consultancy

Phnom Penh, Cambodia

Where positive change begins

The Idea is a design agency working successfully with the private, public and development sectors on profitable and socially positive projects. Our strength is in design, communications and production of digital content, campaigns and solutions that build trust, perform and make an impact. Our production methodologies, staffed with our expert local and international team has given us Cambodia-specific insights to creative production to position brands and organizations as trust-worthy, approachable and human. We have a multi-disciplinary team , of entrepreneurs, science enthusiasts, real estate consultants, communications experts, website builders, designers, event planners and self-proclaimed foodies. Together we channel our skills, experience and passion to help our clients and community do some pretty great things. What can we help you with today? Send us a message to start a conversation!

25 people in their team

Speaks English

3 projects in their portfolio

Works remotely across the globe

Sortlist member since 2019

Founded in 2013

2 awards conferred

4.7/5

(4 reviews)

Services

16 services offered by The Idea Consultancy

Description
Our digital strategies complement your overall business strategies to make sure your reputation and messages are communicated on all the right online platforms. This includes content/concept creation, to photography/videography services to get your audience to stop scrolling and look at your ad or manage your reputation online with bloggers, influencers and press media channels.

Our philosophy is that digital platforms are the gasoline to the fire; where fire is your content, your brand, your product and your overal business vision. Our creative team helps you with creations of viral material to simply making sure your online community is responded on time and being upsold or well managed.
Skills in Digital Strategy (30)
Reputation ManagementGraphic DesignLead GenerationSEOBrandingWeb DesignSocial MediaFacebook AdsDesignWeb Development+20
Works in Digital Strategy (2)
Review in Digital Strategy (1)
Leclercq
Clients in Digital Strategy (2)
SlapreaFood | local
Sulbing CambodiaFood | international
Learn more about Digital Strategy
Description
One of our key services to differentiate your product, services and brand to achieve both TOMA (Top of Mind Awareness) and positive public perception. This service is about creating and marketing an identity for your brand based on your vision, mission and passion for your organization whether it's a company or a non-profit agenda.

We help to stress-test concepts, visual identity and even run feasibility studies for brands to gauge if they will be successful. This involves workshop sessions then stress-testing and acquiring insights from end-user or consumer focus groups before beginning the design and go-to-market plans for your brand, product or service.
Skills in Branding & Positioning (25)
InnovativeDigitalSocial MediaDesignCorporate IdentityVisual IdentityStrategyeffectiveDigital MarketingBrand Identity+15
Works in Branding & Positioning (2)
Reviews in Branding & Positioning (2)
Vireak Chea
Mark Huang
Clients in Branding & Positioning (2)
Fly Phnom PenhEntertainment & Events | local
SlapreaFood | local
Learn more about Branding & Positioning
Description
Visual artists and concept creation. We communicate ideas and messages to inspire, inform and captivate our target audience, whether they be consumers looking to taste a dessert or a school student being taught to wash their hands.

Our design is human-centered and stress-tested. Once we have the brief we conceptualize and work backwards based on functionality then form on how the user will feel, think and do with the artwork or material we have created. This includes all visual items both digital and printed from signage to navigate someone to recycle, to an invitation for someone to RSVP to a namecard which will have guests WOW-ing.

Although we believe that excellent form provides function (especially in the terms of holistic positioning), we are still pragmatists by profession so we stress-test every artwork before our clients see the first drafts thus our success in the design field.
Skills in Graphic Design (20)
Brand IdentityPositioningContentAnimationArt DirectionCorporate IdentityDesignLogoBrandingIdentity+10
Works in Graphic Design (2)
Review in Graphic Design (1)
Brice
Clients in Graphic Design (2)
Sulbing CambodiaFood | international
Fly Phnom PenhEntertainment & Events | local
Learn more about Graphic Design
Description
Social media is the gasoline to your content and encompasses a very large chunk of your digital strategy. It is incredibly important to stay up to date as consumers and users are beginning to shift their time and eyeballs to Facebook, Instagram and even Linkedin for decision-makers!

Our social media strategies have lead to viral content for clients and our own-brands and platforms. We take a PR approach to social media and tie this in with your brand persona, and leverage real-time feedback and analytics to adjust content, strategies and community engagement. What does all that mean? Send us a message and find out :)
Skills in Social Media (22)
Publicité LinkedinFacebook AdvertisingCreativeOnlineBrandSocialmediacampaignscommunicationsstrategies+12
Work in Social Media (1)
Client in Social Media (1)
Sulbing CambodiaFood | international
Learn more about Social Media
Description
We provide a range of innovation methodologies, tools and services to discover new markets, products and campaigns for your organization to achieve your strategic goals.

Outcomes for your brand and organization include improved market positioning, to behaviour change, seamless digital-to-physical brand experience design, to new product and service discovery.

Our approach uses our brand of design-thinking, sustainable development principles empathetic methodologies, first principles and consulting models through the cycle of discovering, designing, planning, executing, delivering and evaluating.

Audience Segmentation
Audience Journey Mapping
Audience Touchpoint Mapping
Value-chain stripping methodology
Contextual Messaging and Graphic Design
Way Finding
Communication Information System - from brochures to websites
Skills in Innovation (7)
Consultingglobal innovationdesign innovationinnovative solutionsstrategic marketinginnovation expertisedisruptive innovation
Learn more about Innovation
Description
No description provided for this service.
Skills in Advertising (1)
Creative
Learn more about Advertising
Description
No description provided for this service.
Skills in Copywriting (1)
Content Writing
Learn more about Copywriting
Description
No description provided for this service.
Skills in Website Creation (2)
Website RedesignCrisis Management
Learn more about Website Creation
Description
No description provided for this service.
Learn more about Video Production
Description
No description provided for this service.
Learn more about Marketing

Team

25 members in The Idea Consultancy's team

StoryWe originally started as a creative agency, hoping to do some social good in the world but learnt just how naive we were in the inception. It took a few years of experimentation to reach where we are now - a design and communications agency who design for social good, profiting from and for the community.

Awards

The Idea Consultancy was awarded 2 times

Green Awards2021-12-1Social Business, Environmental, Industrial

Ministry of Tourism Sustainable Business Award2019-7-31Sustainable Business

Reviews

4 reviews for The Idea Consultancy

4.7/5

(4 reviews)

LeclercqSenior clieny manager at DKSH

4.5/5

Budget

Quality

Schedule

Collaboration

What was the objective behind your collaboration?Full marketing campaign for US F&B franchise launch and Social Media strategy for Healthcare major companies

What did you enjoy the most during your collaboration?Everything! Dynamism, flexibility, creativity, professionalism!

Are there any areas for improvements?Control the ambition! The team is very ambitious, sometimes too much!

Leclercq recommends this agency

ServiceDigital Strategy

SectorHospitals & Healthcare

Team51 - 200

Vireak CheaCEO at Community Pharma

5/5

Budget

Quality

Schedule

Collaboration

What was the objective behind your collaboration?Create digital branding for the company, company staff training and development

What did you enjoy the most during your collaboration?solutions provided by the team are outside the box. The team are full of ideas

Are there any areas for improvements?team are fast to get the job done right. Improvement can be industry expertise but not necessary as the client would be the industry expert

Vireak Chea recommends this agency

ServiceBranding & Positioning

SectorPharmaceuticals & Biotech

Team11 - 50

BriceGM at Gloria Jean's Coffees (Cambodia) Co. Ltd

5/5

Budget

Quality

Schedule

Collaboration

What was the objective behind your collaboration?To create new designs and design ideas at a professional standard

What did you enjoy the most during your collaboration?The talented designers and knowledgeable team

Brice recommends this agency

ServiceGraphic Design

SectorBeverage

Team51 - 200

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Contact

Contact details of The Idea Consultancy

Details

https://www.theideaconsultants.co/

Headquarter4E #148ABC, Preah Trasak Paem Street 63, Phnom Penh 12207, Cambodia