Studio Roel van Hoff
Master-certified bespoke sneaker design and manufacturing for brands that want to be remembered.
Agency description Studio Roel van Hoff is a master-certified footwear design and manufacturing studio based in Amersfoort, the Netherlands. We design in the Netherlands and manufacture in Portugal. Roel van Hoff is a multiple gold medallist at the European Cobbler Championships and one of fewer than a hundred master-certified shoemakers in Europe. We work with marketing directors, HR managers, creative agencies, and operations leaders who need footwear that carries a real story. Our clients include Samsung, McLaren, Transavia, Adidas, KNVB, Unilever, MotoGP/REVIT, and TwynstraGudde. What clients can expect: a brief-first process built around five questions — not a mood board. A physical sample before production begins. Full transparency on materials, construction, and timeline. And a result that people wear, photograph, and talk about long after the campaign ends. 2 people in their team
Speaks English, Dutch
1 project in their portfolioSortlist member since 2026
Founded in 2010
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1 service offered by Studio Roel van Hoff
Description Master-certified bespoke sneaker design and manufacturing for brands that want to be remembered. Agency description Studio Roel van Hoff is a master-certified footwear design and manufacturing studio based in Amersfoort, the Netherlands. We design in the Netherlands and manufacture in Portugal. Roel van Hoff is a multiple gold medallist at the European Cobbler Championships and one of fewer than a hundred master-certified shoemakers in Europe. We work with marketing directors, HR managers, creative agencies, and operations leaders who need footwear that carries a real story. Our clients include Samsung, McLaren, Transavia, Adidas, KNVB, Unilever, MotoGP/REVIT and Monster Energy. What clients can expect: a brief-first process built around five questions — not a mood board. A physical sample before production begins. Full transparency on materials, construction, and timeline. And a result that people wear, photograph, and talk about long after the campaign ends. Service descriptions Brand Activation — Sneakers as Campaign Centrepiece We engineer bespoke sneakers that become the story, not the merchandise. From six hand-engineered pairs that controlled a Samsung Galaxy phone (Samsung Europe's second best campaign, zero media budget) to race suit heritage builds for MotoGP x REVIT — we create objects brands talk about for years. For marketing directors and creative agencies with activation briefs that need something that has never been manufactured before. RvH Customs — Production Runs for Brands Custom sneaker production runs on master-engineered RvH silhouettes. Minimum 25 pairs. For corporate gifting, employer branding, onboarding programmes, trade shows, and sales teams. NL design, Portugal manufacturing. Full customisation: materials, colourways, logo placement, packaging. From brief to delivery in 8–16 weeks. Skills: Custom footwear production, corporate gifting, employer branding, branded merchandise, product development RvH Originals — Bespoke Engineering from Scratch For briefs that require something that has never been manufactured before — or functional specifications no existing shoe can meet. We design and build from the last up: custom silhouette, engineered construction, specified materials. Proof cases: Transavia (pressure-adaptive cabin crew footwear), Samsung Galaxy AI Shortcut Sneaker, MotoGP x REVIT heritage build. Skills: Bespoke footwear design, functional footwear engineering, product innovation, heritage manufacturing Studio Events — On-Location Brand Experience A master-certified sneaker studio brought to your venue. Multiple workstations, professional guidance from Roel van Hoff himself, every participant leaves with a wearable professionally finished pair. For team days, Christmas parties, product launches, and brand activations. Minimum 30 participants. We handle all setup and logistics. International — including events for Adidas in London.Skills in Marketing (12) team buildingcorporate eventsB2B Marketingbrand activationLuxe MarketingBrand experiencecorporate giftingexperiential marketingSneaker DesignEmployee gifting+2Work in Marketing (1) Client in Marketing (1) Studio Roel van HoffClothing & Accessories | international
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Team
2 members in Studio Roel van Hoff's team
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Details
- HeadquarterZuiderinslag 8m, Hoevelaken, Nederland