SoBirds Agency
We help brands grow in Poland.
We help brands enter and grow in the Polish market – through social media, influencer marketing, and digital PR that drive real business results. Sobirds is a creative marketing agency based in Poland and Spain, working with clients from Poland and far beyond – including Europe, China, the US, India, and more. We support ambitious brands entering new markets or scaling fast – with bold creative ideas, deep market understanding, and agile execution. Our core focus areas: Influencer Marketing – strategy, sourcing, creative briefs, campaign management Social Media – content planning, channel management, community building Digital PR – brand visibility, media coverage, online reputation We also offer performance-driven support (Meta/Google), content consulting, and e-commerce growth services – always tailored to the project’s real needs. Our campaigns have reached audiences in Poland, Germany, France, Italy, the UK, China, India, and the US – proving that we deliver locally while thinking globally. In 2025, Favikon recognized Sobirds as one of the top influencer marketing agencies in Poland, validating our creative quality, process reliability, and ability to build campaigns that connect. We’re a team of strategists, creators, PR minds, and social media experts who work fast, think sharp, and deliver with style. From content to community, we help brands stay relevant and grow with purpose. We also run custom training and workshops to upskill in-house teams in influencer marketing and digital communication. Ready to build your presence in Poland or scale across borders with impact? Let’s talk. Contact us: info@sobirds.com 10 people in their team
Speaks English, Polish, Spanish
4 projects in their portfolioWorks remotely across the globe
Sortlist member since 2024
Founded in 2018
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Services
9 services offered by SoBirds Agency
Description Influencer Marketing in Poland – Strategic, Local, Scalable At Sobirds, we specialize in influencer marketing for brands that want to connect with Polish audiences – whether they’re global names or emerging local businesses. We create and manage influencer campaigns for clients across various sectors, including travel, fashion, e-commerce, culture, technology, and more. Our experience spans both large-scale international activations – such as airline promotions, major sponsorship campaigns, and global event visibility – and localized partnerships for startups, niche products, or regional events. We handle the entire process: identifying the right creators, managing contracts and communication, developing creative briefs tailored to the brand and audience, coordinating content approvals, publishing, and reporting. We focus on authenticity, clarity, and results – adapting each campaign to the tone, scale, and goals of the client. Whether you want to reach millions across platforms like TikTok and Instagram, or build credibility through trusted micro-influencers, we ensure every activation feels relevant and delivers value. Sobirds supports both international brands entering Poland and Polish companies looking to grow through creative, strategic influencer work.Skills in Influencer Marketing (15) B2B Influencer MarketingInfluencerInstagram InfluencerCelebrity MarketingSocial Media InfluencerInfluencer RecruitmentYoutube InfluencersMicro InfluencersInfluencer StrategyLinkedIn Influencers+5Works in Influencer Marketing (3) Clients in Influencer Marketing (3) CozycozyTravel & Leisure | internationalMedia MZE-commerce | internationalJozkaBeauty | local
Learn more about Influencer MarketingDescription Social Media Marketing – Strategy, Content & Growth for the Polish Market and Beyond We manage social media for brands that want to grow their presence in Poland – with relevant content, consistent communication, and measurable results. At Sobirds, we support both international companies entering the Polish market and Polish brands expanding abroad. Whether it's promoting a coffee brand from Poland in the UK, or launching a Polish beverage brand in India, we help clients localize their message and grow their audience – globally. Our work covers platforms like Instagram, TikTok, LinkedIn, and YouTube, with a focus on long-term brand building, engagement, and conversion. We offer: Strategic planning and channel setup Editorial calendars and content production Community management and moderation Platform-specific campaigns (e.g. TikTok trends, Reels, carousels) Localized tone of voice and cultural adaptation Performance monitoring and optimization Whether you need a full-service solution or flexible support for an internal team, we create social media that feels natural, reflects your brand values, and gets noticed – by the right people in the right market.Skills in Social Media (8) SM AnalyticsSocial Media StrategySocial Media ManagementSocial Media MarketingSocial Media Video ProductionFacebook Reach OptimizationInstagram Filter CampaignSocial Media ContentWorks in Social Media (2) Clients in Social Media (2) DRINK IDBeverage | internationalJozkaBeauty | local
Learn more about Social MediaDescription Digital PR in Poland – Visibility, Credibility, Local Relevance We help brands build strong, lasting reputations in Poland through digital PR that connects with the right people, in the right context. Our PR support is designed for both international brands entering the Polish market and Polish companies looking to strengthen their positioning. We work at the intersection of media, influence, and culture – making sure your brand is seen, trusted, and talked about. What we offer: PR strategy tailored to your sector and goals Media outreach to relevant Polish publications and journalists Online coverage in lifestyle, tech, business, and trade outlets Thought leadership positioning – interviews, expert commentary Campaign amplification – combining PR with influencer content and social media Monitoring and reporting – so you know what’s working We understand the nuances of Polish media and digital culture. Whether you're launching a new product, opening a local office, or rebranding for a new audience – we craft the story that will resonate. Our digital PR campaigns support long-term brand growth, awareness, and trust – both online and offline.Skills in Public Relations (PR) (5) Online Public RelationsPress KitPublic RelationsPress RelationsMedia Relations
Learn more about Public Relations (PR)Description Content Strategy – Smart Messaging for the Right Market At Sobirds, we create content strategies that help brands communicate with purpose – especially when entering or growing in the Polish market. We work with both international companies adapting to Polish audiences and local brands scaling to new platforms or countries. Every strategy is tailored to your business goals, cultural context, and target audience. Our content strategy services include: Brand tone of voice development Messaging frameworks for campaigns and product launches Platform-specific content planning (IG, TikTok, LinkedIn, YouTube) Localization strategy for entering Poland or going abroad Cross-channel consistency and creative concepting Collaboration with internal teams, PR, and influencers We combine business insight, creative thinking, and real audience behavior to make sure your content is not only engaging – but effective. Whether you're launching a new product, repositioning your brand, or scaling internationally – we’ll define the content direction that connects and converts.Skills in Content Strategy (3) Social Content StrategyBlogging StrategyPR Consulting
Learn more about Content StrategyDescription No description provided for this service.
Skills in Advertising (5) Advertising CampaignB2B AdvertisingCreative AdvertisingSocial AdvertisingWeb Advertising
Learn more about AdvertisingDescription Photography & Video – Visual Content That Tells the Right Story At Sobirds, we produce photo and video content that supports influencer campaigns, social media strategy, product launches, and brand storytelling – always aligned with your business goals and visual identity. We work with experienced photographers and videographers, including talents who have shot for publications like Vogue, Elle, and top fashion, lifestyle, and beauty brands. This gives our clients access to world-class visuals with local execution. Our content production includes: Lifestyle & campaign photography Social-first video (Reels, TikToks, YouTube Shorts) Product & packshot photography Behind-the-scenes and event coverage Visual concepts and creative direction Studio and on-location shoots (Poland & EU) We support both international brands localizing their visual identity for the Polish market, and Polish brands elevating their content for export and global positioning. With Sobirds, your content doesn’t just look good – it feels relevant, refined, and ready to perform.Skills in Photography (6) Photo RetouchPhoto ShootingDrone PhotographyEvent PhotographyOutdoor PhotographyPhotoshoot
Learn more about PhotographyDescription We create high quality images and video for social media, websites etc.Skills in Video Production (3) Video MarketingVideo EditingVideo Recording
Learn more about Video ProductionDescription No description provided for this service.
Learn more about SEODescription No description provided for this service.
Work in Online Advertising (1) Client in Online Advertising (1) JozkaBeauty | local
Learn more about Online Advertising
Team
10 members in SoBirds Agency's team
StorySobirds is a marketing agency built around expertise, precision, and relevance. We focus on helping brands succeed in Poland – whether they are growing local companies or international businesses entering the market.
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Contact
Contact details of SoBirds Agency
Details
- Headquarteraleja Jana Pawła II 43a/37b, Warsaw, Poland