Small Town Folk (+ reviews) | Sortlist
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Small Town Folk

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Bengaluru, India
We design businesses and brands for a more human future.
We're a brand strategy & design consultancy that carries expertise in creating brand narratives, core messaging, and design strategy. We define your purpose (Why) & turn it into tangible communication - both visually & written. (How)
12 people in their team
Speaks English, Hindi
22 projects in their portfolio
1 collaboration started on Sortlist
Works remotely across the globe
Sortlist member since 2021
Founded in 2018
1 award conferred

Services

22 services offered by Small Town Folk

Service name
Experience level

Related reviews
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  • Description
    Brand Strategy (Setting strategic direction for the brand) -

    - Discovery session to align with the founder's vision
    - Ecosystem mapping to understand industry & referencing for relevant examples across the globe
    - 3-4 Co-creation workshops with the founder to define brand strategy
    - Creating a brand strategy deck with the purpose, positioning, brand architecture, values, messaging, and communication (voice & tone) directions
    Skills in Branding & Positioning (61)
    MessagingBrand GuidelinesB2C PositioningB2B PositioningProduction Design CompanyCreative Graphic DesignSports BrandingInteractive BrandingCo-brandingBrand Positioning+51
    Works in Branding & Positioning (6)
    My Fishing Boat - Branding & Positioning
    Beckn - Getting the internet back to its roots - Branding & Positioning
    Dubki - Dawn to Dusk Bar - Branding & Positioning
    Dhiway - Reshaping the digital future - Branding & Positioning
    Reviews in Branding & Positioning (2)
    Manish Garg
    Sahana Jose
    Clients in Branding & Positioning (6)
    DubkiRestaurants | international
    AmintiriRestaurants | local
    BecknInternet |
    LotmoreE-commerce | national

    Learn more about Branding & Positioning


  • Description
    We approach all UI/UX projects with the below process -

    Discover - In this phase, we will understand a ground reality so we can estimate the delta to our final objectives.
    Define - In this phase, we distil the learnings from the previous phase into key directions for the brand.
    Design - In this phase, we will execute the agreed strategy and share the deliverables in a phased manner for feedback.
    Deliver - In this phase, we will prototype, test and hand over the project deliverables.
    Skills in Website Creation (36)
    Website DesignWeb DesignUI DesignLanding Page DesignMagento Web DevelopmentWebflowWixSquarespace DevelopmentHomepage DesignDark Mode Design+26
    Works in Website Creation (5)
    Araku Coffee - E-commerce Website Design - Website Creation
    My Fishing Boat - Website Creation
    Dhiway - Reshaping the digital future - Website Creation
    Lotmore - Space Saving Furniture - Website Creation
    Clients in Website Creation (5)
    DhiwaySoftware & Computer Services | international
    LotmoreE-commerce | national
    AmintiriRestaurants | local
    My Fishing BoatE-commerce | regional

    Learn more about Website Creation


  • Description
    We approach all UI/UX projects with the below process -

    Discover - In this phase, we will understand a ground reality so we can estimate the delta to our final objectives.
    Define - In this phase, we distil the learnings from the previous phase into key directions for the brand.
    Design - In this phase, we will execute the agreed strategy and share the deliverables in a phased manner for feedback.
    Deliver - In this phase, we will prototype, test and hand over the project deliverables.
    Skills in Mobile App (12)
    App DesigningWeb App DesignUI DesignConsumer AppiOS AppAndroid AppResponsive DesignWeb ApplicationApplication DevelopmentAndroid App Development+2
    Work in Mobile App (1)
    My Fishing Boat - Mobile App
    Client in Mobile App (1)
    My Fishing BoatE-commerce | regional

    Learn more about Mobile App


  • Description
    We approach all projects with the below process -

    Discover - In this phase, we will understand a ground reality so we can estimate the delta to our final objectives.
    Define - In this phase, we distil the learnings from the previous phase into key directions for the brand.
    Design - In this phase, we will execute the agreed strategy and share the deliverables in a phased manner for feedback.
    Deliver - In this phase, we will prototype, test and hand over the project deliverables.
    Skills in Motion Design (24)
    IllustrationMotion Design2D AnimationCharacter AnimationExplainer Video3D AnimationMotion Design 3DMotion Graphicmotion pictureanimation design+14
    Works in Motion Design (13)
    My Fishing Boat - Motion Design
    Dubki - Dawn to Dusk Bar - Motion Design
    Dhiway - Reshaping the digital future - Motion Design
    Lotmore - Space Saving Furniture - Motion Design
    Clients in Motion Design (13)
    DubkiRestaurants | international
    WeworkReal Estate | national
    HotelHubTravel & Leisure | international
    WeworkReal Estate | national

    Learn more about Motion Design


  • Description
    We approach all UI/UX projects with the below process -

    Discover - In this phase, we will understand a ground reality so we can estimate the delta to our final objectives.
    Define - In this phase, we distil the learnings from the previous phase into key directions for the brand.
    Design - In this phase, we will execute the agreed strategy and share the deliverables in a phased manner for feedback.
    Deliver - In this phase, we will prototype, test and hand over the project deliverables.
    Skills in Ergonomy (UX/UI) (26)
    Interface DesignUX DesignUI DesignDesign ThinkingUsability TestingUser ResearchUser JourneyUX ResearchInteraction DesignMobile App UI Design+16
    Works in Ergonomy (UX/UI) (4)
    Araku Coffee - E-commerce Website Design - Ergonomy (UX/UI)
    My Fishing Boat - Ergonomy (UX/UI)
    Dhiway - Reshaping the digital future - Ergonomy (UX/UI)
    Lotmore - Space Saving Furniture - Ergonomy (UX/UI)
    Clients in Ergonomy (UX/UI) (4)
    DhiwaySoftware & Computer Services | international
    LotmoreE-commerce | national
    Araku CoffeeBeverage | international
    My Fishing BoatE-commerce | regional

    Learn more about Ergonomy (UX/UI)


  • Description
    We help our clients create brand communication in all forms of applications like Annual Reports, Brochures, Catalogues, Print Collaterals, Event Collaterals, Presentation Decks etc.
    Skills in Graphic Design (64)
    identity designicon designBrand Identity DesignUser Centric Designprint materialcreative book cover design ideasart book designPitch Deck DesignGraphic ArtCorporate Identity Design+54
    Works in Graphic Design (18)
    Araku Coffee - E-commerce Website Design - Graphic Design
    My Fishing Boat - Graphic Design
    Beckn - Getting the internet back to its roots - Graphic Design
    Dubki - Dawn to Dusk Bar - Graphic Design
    Clients in Graphic Design (18)
    DhiwaySoftware & Computer Services | international
    My Fishing BoatE-commerce | regional
    LotmoreE-commerce | national
    Societal ThinkingEducation | international

    Learn more about Graphic Design


  • Description
    We are a bunch of folks who believe in evocative storytelling. Our team uses the visual medium to create lasting impressions. With no detail too small, and no challenge too big — we truly believe in the marriage of production and design.
    Skills in Photography (20)
    Photo PortraitCreative ConceptStorytellingFood PhotographyProduct PhotographyPhotoshootCreativePhoto EditingCommercial PhotographyFashion Photography+10
    Works in Photography (7)
    Tilt - Micro-content - Photography
    Everpret | Product Photography - Photography
    Wework Embassy Quest - Digital Ad - Photography
    Embassy Leisure - Micro Content - Photography
    Clients in Photography (7)
    Embassy LeisureRestaurants | local
    WeworkReal Estate | national
    EverpretClothing & Accessories | national
    AmintiriRestaurants | local

    Learn more about Photography


  • Description
    We are a bunch of folks who believe in evocative storytelling. Our team uses the visual medium to create lasting impressions. With no detail too small, and no challenge too big — we truly believe in the marriage of production and design.
    Skills in Video Production (23)
    Sound EffectsMarketing Video ProductionCreative VideoStory TellingLive ActionVoiceover IntegrationVideo EditingAftermovieVideo MarketingPost Production+13
    Works in Video Production (16)
    My Fishing Boat - Video Production
    Dhiway - Reshaping the digital future - Video Production
    Lotmore - Space Saving Furniture - Video Production
    Tilt - Micro-content - Video Production
    Clients in Video Production (16)
    DhiwaySoftware & Computer Services | international
    My Fishing BoatE-commerce | regional
    LotmoreE-commerce | national
    Teenasai BalamuMusic | international

    Learn more about Video Production


  • Description
    We are a bunch of folks who believe in evocative storytelling. Our team uses the visual medium to brand experiences. With no detail too small, and no challenge too big — we truly believe in the marriage of production and design. Right from creating a design system for the packaging to the final execution of the packaging experience with our network of print partners, we take care of everything.
    Skills in Packaging (20)
    Packaging SystemE-Commerce PackagingEco-friendly PackagingRFID LabelsProtective PackagingBeverage PackagingPackaging LabelsDurable LabelsCreative PackagingPharmaceutical Packaging+10
    Works in Packaging (3)
    My Fishing Boat - Packaging
    Wework - On Demand - Digital Ad - Packaging
    Amintiri - Packaging
    Clients in Packaging (3)
    My Fishing BoatE-commerce | regional
    WeworkReal Estate | national
    AmintiriRestaurants | local

    Learn more about Packaging


  • Description
    We will create an identity for the brand based on visual direction. This will include lock-ups & wordmark.
    Skills in Graphic Identity (18)
    Brand NamingBrand ExperienceBrand CommunicationBrand Identity DesignCorporate Identity DesignBrand CreationBrand BuildingVisual CommunicationCreative & VisualBranding Graphic Design+8
    Works in Graphic Identity (6)
    My Fishing Boat - Graphic Identity
    Beckn - Getting the internet back to its roots - Graphic Identity
    Dubki - Dawn to Dusk Bar - Graphic Identity
    Dhiway - Reshaping the digital future - Graphic Identity
    Clients in Graphic Identity (6)
    DubkiRestaurants | international
    My Fishing BoatE-commerce | regional
    DhiwaySoftware & Computer Services | international
    AmintiriRestaurants | local

    Learn more about Graphic Identity

In need of one of those services?

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Team

12 members in Small Town Folk's team

Small Town Folk cover
StoryWe started this journey because we believe in honest storytelling. Just like individuals, brands are meant to be unique. We help them find their voice and work with them to express it through strategy and design.
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Awards

Small Town Folk was awarded 1 time

India's Best Design Awards2023-9-30Brand Identity Design


Reviews

2 reviews for Small Town Folk

4.88/5
(2 reviews)
SJ
Sahana JoseIndependent Communications Consultant at Indian Development Sector
ServiceBranding & Positioning
4.75/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?I have worked with them on multiple projects. This includes explainer videos, website redesign and report designs. I have also recommended them to others for website creation, and have received great feedback. The objective has been to communicate an idea through a powerful visual story and be a partner (instead of a vendor) to co-create the messaging and final outcome. My work with them has been from a social sector angle, and they have been deeply sensitive to the nuanced asks of the sector.

What did you enjoy the most during your collaboration?The team intentionally spends quality time understanding the need and the audience. They do not provide template-based solutions but rather go the extra mile to discuss and deliberate over the apt deliverable. They pay keen attention to the process of ideation as much to the final outcome - their brainstorming exercises have helped me uncover my own asks better. They are passionate about working on social causes & bring great energy to the discussions. Also, they are really fun to chat with. :)

Sahana Jose recommends this agency


ServiceBranding & Positioning

MG
Manish GargGeneral Manager at Hilton and Hilton Garden Inn Embassy Manyata Business Park
ServiceBranding & Positioning
SectorRestaurants
5/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?Small Town Folks were engaged to create the identity of our Food & Beverage Offering.

What did you enjoy the most during your collaboration?The creativity and the timeliness of response.

Manish Garg recommends this agency


ServiceBranding & Positioning
SectorRestaurants
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Contact

Contact details of Small Town Folk

Details



  • Headquarter5/1, Milton St, D Costa Layout, Cooke Town, Bengaluru, Karnataka 560005, India