SERPIFAI
Evidence-led competitive intelligence for high-stakes B2B decisions.
**The most expensive business decisions often begin with incomplete evidence.** A competitor makes a move. Growth slows. A new market looks promising. Teams disagree about what to do next. The pressure to act increases, but acting on the wrong assumptions can cost far more than taking time to challenge them. **SERPIFAI exists to bring clarity to those moments.** We provide founder-led, evidence-based competitive intelligence and strategic decision support for B2B founders, business owners, and leadership teams facing consequential growth, positioning, and market decisions. Our approach goes beyond conventional competitor comparisons and surface-level digital audits. We investigate competitive positioning, market signals, search visibility, strategic opportunities, and potential risks. We examine conflicting evidence, distinguish supported findings from assumptions, and make important uncertainties explicit. **Our core service is the SERPIFAI Decision Brief:** a structured, founder-reviewed assessment designed to help decision-makers understand what the evidence supports, which risks deserve attention, and what to pursue, test, postpone, or avoid. For businesses that need help translating an established direction into a defined next phase, we also offer Implementation Scope Review as a separate, secondary service. We combine structured research, analytical systems, and human strategic judgment. Our priority is not to overwhelm decision-makers with dashboards or deliver another report full of generic recommendations. **It is to help them make a more informed, defensible decision before committing significant time, resources, or budget.** Based in North Macedonia, SERPIFAI works with an international B2B perspective. **SERPIFAI — Know what the evidence supports before you commit.** No review yetBe the first to write one
Services
3 services offered by SERPIFAI
Description **The pressure to act is real. But what if the evidence doesn't support the decision?** SERPIFAI helps B2B founders and leadership teams make high-stakes digital strategy decisions with evidence, not assumptions. Before you commit significant budget, respond to a competitor, enter a market, or change your growth strategy, we investigate what truly matters. We qualify competitive threats, challenge conflicting claims, identify hidden risks, and separate reliable findings from unanswered questions. Our founder-reviewed Decision Brief translates complex research into practical strategic direction: **what to pursue, test, postpone, or avoid — and why.** From competitive positioning and growth priorities to Search and AI visibility, our focus is simple: **greater clarity before costly commitments, with recommendations you can understand, question, and defend.**Skills in Digital Strategy (12) Digital StrategyWeb StrategySEO AnalyseTech SeoSEO StrategyGoogle SEOSEO ServicesDigital Marketing StrategySEO StrategySEO audit+2
Learn more about Digital StrategyDescription **What if the market opportunity you are preparing to pursue is built on assumptions nobody has challenged?** SERPIFAI helps B2B founders and leadership teams investigate competitive threats, market opportunities, positioning gaps, and strategic uncertainties before committing significant resources. Our evidence-led research examines publicly available competitive information, market signals, search behavior, digital positioning, and relevant industry developments. We distinguish observable facts from claims, surface contradictions, assess evidence limitations, and identify questions requiring further validation. Rather than delivering another competitor spreadsheet or a collection of disconnected findings, we translate research into decision-focused intelligence. Our founder-reviewed Decision Brief is designed to clarify what the evidence supports, which risks matter, and what leadership should consider pursuing, testing, postponing, or avoiding. **The objective is not more information. It is greater confidence in what can be justified — before an expensive decision is made.**Skills in Market Research (10) Growth MarketingSearch MarketingInternet Marketing SEOROI MarketingROI MarketingSearch Engine Optimization MarketingSEO MarketingSEO Online MarketingMarket ResearchWeb Marketing
Learn more about Market ResearchDescription **Your competitors may be shaping buyer decisions long before a prospect reaches your website. Do you know where your visibility is being lost?** SERPIFAI provides evidence-led search visibility and competitive search intelligence for B2B companies evaluating their growth strategy. We assess organic search positioning, technical SEO signals, competitor search presence, content and entity coverage, and relevant AI-search visibility indicators. Our analysis identifies competitive gaps, unsupported assumptions, and opportunities that warrant further investigation or strategic action. We connect search findings to business priorities rather than relying on rankings, traffic estimates, or generic optimization checklists alone. **Understand where the evidence points before committing more budget to search growth.**Skills in SEO (10) SEO AnalyseSEO ConsultingGoogle SEOOrganic SEOSEO KnowledgeSEO ManagementSEO ServicesSEO auditSEOSEO optimization
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Team
1 member in SERPIFAI's team
StorySERPIFAI was founded by Pero Baldjiev to help B2B leaders make high-stakes decisions with stronger evidence. Drawing on experience in SEO, digital strategy and competitive research, we combine structured investigation with founder-reviewed judgment to clarify risks, opportunities and what to do next.
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Details
- HeadquarterKresna 17b, Skopje, North Macedonia