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Purplewood Limited

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Certifications of Purplewood Limited

Profile verified by its owner

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Location of Purplewood Limited

Show addressNiketan Housing Project, Dhaka 1212, Bangladesh
Purplewood Limited location

Languages spoken by Purplewood Limited

BengaliEnglish

Services (2) offered by Purplewood Limited

Contact info for Purplewood Limited

Team members (1) at Purplewood Limited

Raihan Amin

Industries where Purplewood Limited worked

  • Banking & Financials
  • Management Consulting
  • Non-profit
Purplewood Limited cover picture

Purplewood Limited

About Purplewood Limited

Purplewood (PW) is a brand marketing, behavior change communications & social-marketing consultancy. Setup in 2007, it currently operates out of Dhaka, Bangladesh. PW’s core team has worked together for 17 years and comprises vast experience and expertise in research, branding & marketing an...

Purplewood (PW) is a brand marketing, behavior change communications & social-marketing consultancy. Setup in 2007, it currently operates out of Dhaka, Bangladesh. PW’s core team has worked together for 17 years and comprises vast experience and expertise in research, branding & marketing and creative arts. The team has country experience in Bangladesh, Afghanistan, Uzbekistan and Kenya. At the global level, the agency is affiliated with Weber Shandwick and McCann Health.  

CLIENTS

The agency’s past and present clients or partners include UNICEF, United Nations Foundation, Global Alliance for Clean Cookstoves, AVC/USAID, SNV, Practical Action, Islamic Relief (Kenya), GIZ, BRAC, Social Marketing Company, Bangladesh-CCP etc. PW has also worked on brands like Ericsson (Bangladesh), New Zealand Dairy, Pan Pacific Hotels etc.

SERVICES

Purplewood provides a range of services to public and private sectors, NGO partners and development organizations. This includes research, planning and implementation functions for development and commercial projects. A mid-sized SBCC agency, Purplewood has unique, qualitative research capabilities and field-networks – insights from which, often cater to its projects. Forward integration is achieved in the form of PR, policy-advocacy, field-activation, community-mobilization and capacity-building functions. Purplewood is able to develop/provide:

Knowledge & insights into consumers, markets, supply-chain and the nature of their interaction Qualitative market understanding, consumer behavior and segmentation strategies; insight mining for specific segments, identifying key attitudes, sentiments, practices Devising effective social and behavior change communications (SBCC) strategies based on evidence and insight Strategies for market initiation, development and segmentation Brand strategy development with positioning, personality and visual guidelines Copywriting, graphic design, illustration, photography, animation, outdoor Media planning, media buying and monitoring Rural marketing, community mobilization, field activation, event management

However, Purplewood maintains a fluid resource-base and hierarchy, where academicians, technical experts and consultants can be integrated into project teams. This means, the organization is able to take up new challenges, work on unique situations and come up with innovative, trailblazing solutions.

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Services (2) offered by Purplewood Limited

Public Relations (PR)

From €3000
Press Release CopywritingPress ConferenceContent DevelopmentSpokesperson CoachingMedia RelationsMedia MonitoringMedia DistributionMedia Relations, Content Marketing, Content creation, Communication Advice, Copywriting, Crisis Communication, Change Communication, Internal/External Communication, Customer Cases, Media Training, Social Media Management, Commercial Mailings, Newsletters

Advertising

From €3000
BrandingBrand PositioningBranded ContentGraphic DesignPhotographyLayoutOutdoor AdvertisingBrand ActivationEventsSocial Media Marketing

Works (11) by Purplewood Limited

Campaign on modern kitchenMarch 31, 2019
Campaign for modern kitchenMarch 28, 2019
User Guide for Heat CookerMarch 28, 2019
User Guide for Heat CookerMarch 28, 2019
Campaign for RMG WorkersMarch 28, 2019
Clean Cooking | Safe cooking for women | GACCMarch 28, 2019
SDLGMarch 28, 2019
Program Introduction | Mother@Work | UNICEFMarch 27, 2019
CHAP Project | Clean Cooking AllianceMarch 20, 2019
Behavior Change for Clean Cooking in BangladeshMarch 20, 2019
Maternity Protection & Breastfeeding at WorkDecember 5, 2017
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Clients (11)

Global Alliance for Clean Cooking

Has collaborated with Purplewood Limited in March 31, 2019

GACC

Has collaborated with Purplewood Limited in March 28, 2019

Clean Cooking Alliance

Has collaborated with Purplewood Limited in March 28, 2019

Clean Cooking Alliance

Has collaborated with Purplewood Limited in March 28, 2019

IFC

Has collaborated with Purplewood Limited in March 28, 2019

GACC

Has collaborated with Purplewood Limited in March 28, 2019

USAID

Has collaborated with Purplewood Limited in March 28, 2019

UNICEF

Has collaborated with Purplewood Limited in March 27, 2019

Global Clean Cooking Alliance

Has collaborated with Purplewood Limited in March 20, 2019

Clean Cooking Alliance

Has collaborated with Purplewood Limited in May 14, 2016

UNICEF

Has collaborated with Purplewood Limited in July 14, 2016
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