POARTA 9
POARTA 9 is a branding and communication studio based in Bucharest, Romania. With over 14 years of experience and a background in psychology, we build brands with strategy, not just aesthetics, for startups and growing companies. Our work covers naming, brand strategy, visual identity, and communication, grounded in how people actually think and decide. We work with teams who want more than a logo: a brand built to lead, not to blend in.
2 people in their team
Speaks Romanian, English
Works remotely across the globe
Sortlist member since 2026
Founded in 2022
Services
3 services offered by POARTA 9
Service name
Experience level
Related reviewsStarting fromTeam
2 members in POARTA 9's team
Story
POARTA 9 is a branding and communication studio in Bucharest, founded by Andrei Lasc and Mihaela Joita. With over 14 years of experience and a background in psychology, we build brands from strategy out, not aesthetics in. For startups and growing companies that want a brand built to lead, not blend in.
Reviews
3 reviews for POARTA 9
5/5
(3 reviews)LB
Luciana BaiceaProject Manager at Mind Architect
- Service
- Branding & Positioning
- Sector
- Education
- Team
- 11 - 50
We had reached a point where both the brand and we, the team behind it, had gone through processes of transformation and arrived at a new level of maturity. So we needed this to be reflected in the way we communicated, especially in the visual component.
There were two main elements:
When the brand was first created, it was a deliberate decision to build it around one person, Paul Olteanu. Over time, however, the team grew, and so did the areas of expertise and the skills each member brought to the project. Given this context, and because it was important to us to make clear that the project is a team effort, we needed that to come through.
We needed a facelift of the visual identity, one that looked more mature, used less icon-style illustration, and relied more on photography.
As for the working process:
We had a strong fit with Andrei and Mihaela from the very first meeting, when it became clear we'd have a lasting collaboration, with them by our side as partners.
We greatly appreciated the rigor with which the project audit was carried out, which brought us a level of clarity about the brand's positioning and how it was perceived by our audience.
At the same time, identifying the concept that would be implemented was far from difficult. This was largely due to the deep understanding Mihaela and Andrei have of the brand, which allowed them to develop proposals very close to what we needed, and to reach the winning version after just two iterations.
Today, more than 2 years later, we still see them as partners with whom we're building a long-term collaboration. That's why they are also the ones who created, together with us, the brand for a project that aims to help more people work with joy and satisfaction.
5/5
CD
Cristina DaleaCo-founder at IM Ready
- Service
- Branding & Positioning
- Sector
- Education
- Team
- 1 - 10
Romania's first management community, IM Ready.ro, came to life and found its public voice through the craft of the team at POARTA 9. We came to them with the idea, the mission, plenty of enthusiasm, but also with many questions and some fear.
Poarta 9 inspired a lot of confidence from the very first moment through the expertise they brought, their wow-worthy creativity, and a coaching approach that resonated with us deeply. Communication throughout the project flowed naturally.
What we appreciated most about the Poarta 9 team was their highly creative approach, which led to our name, a true "love at first sight", and to a launch communication campaign exactly as we'd hoped: different for the leadership space, one that's about people.
On top of that came a structured approach in which we defined very clearly from the start how we'd work together, who's responsible for what, and what the stages and expectations were on both sides. This mix felt unique to us and worked flawlessly. Thank you, Poarta 9! We can't wait to work together again!
5/5
AM
Alexandru MesesanCEO & Co-Founder at IXARIA
- Service
- Branding & Positioning
- Sector
- Software & Computer Services
- Team
- 1 - 10
I had been following POARTA 9's Instagram account with interest for a while, and what I saw there convinced me they were capable of delivering quality services within an agreed timeframe. From our very first conversation, I appreciated their approach to the problem and the fact that they understood exactly what I needed.
Working with Andrei and Mihaela was a great experience. They approached every aspect of the project with care and professionalism, making sure they understood my needs and covered every topic in depth.
The final result exceeded my expectations, and I couldn't be happier with our collaboration. I warmly recommend their services and will definitely work with them again in the future.
5/5
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Contact
Contact details of POARTA 9
Details
- HeadquarterBulevardul Unirii 9, Bucharest, Romania