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Play And Perf

Paris, France
Combining Ads and content for measurable digital growth
Play And Perf — a Paris-based marketing agency focuses on combining Ads and content to boost companies' digital growth. Founded in 2023, it blends creativity with a demand for performance. Services : advertising campaigns (Ads), content production, and results-oriented optimization. Method : precise targeting, iterative testing, continuous optimization, and KPI tracking to maximize ROI. Differentiator : pragmatic approach, data transparency, and rapid adjustments to scale growth. Play And Perf supports brands that want to turn their media investments into measurable growth levers.
6 people in their team
Speaks English, French
Sortlist member since 2025
Founded in 2023
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Services

4 services offered by Play And Perf

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  • Description
    Nous concevons et gérons des campagnes Ads orientées performance, combinant contenus pertinents, tests itératifs et optimisation continue pour maximiser le ROI et scaler la croissance.
    Skills in Advertising (1)
    Digital Media Advertising

    Learn more about Advertising


  • Description
    Nous élaborons une stratégie digitale alliant ciblage précis, contenus et campagnes Ads, priorisant la data, les tests et KPI clairs pour guider la croissance.
    Skills in Digital Strategy (3)
    Digital Media MarketingMarketing digitalWeb marketing

    Learn more about Digital Strategy


  • Description
    Nous développons plans marketing centrés sur conversion: contenus optimisés, calendrier éditorial et suivi des indicateurs pour transformer investissements médias en leviers mesurables.
    Skills in Marketing (1)
    Marketing Services

    Learn more about Marketing


  • Description
    Spécialistes du performance marketing, nous optimisons budgets médias avec tests A/B, reporting transparent et ajustements rapides pour améliorer CPA et ROAS.
    Skills in Online Advertising (1)
    Performance Marketing

    Learn more about Online Advertising

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Team

6 members in Play And Perf's team

StoryNous sommes Play And Perf, une agence marketing installée à Paris et née en 2023. Dès le départ, notre conviction a été simple : les campagnes publicitaires gagnent en puissance quand elles s’appuient sur du contenu pertinent. Nous aimons expérimenter — tester des formats, affiner des audiences, mesurer les signaux qui comptent — pour transformer des impressions en trajectoires de croissance. Les débuts n’ont pas été faciles : budgets serrés, marchés concurrents, exigences de ROI élevées. Mais ces contraintes nous ont rendu agiles et pragmatiques. Aujourd’hui nous aidons des entreprises à orchestrer Ads et contenus avec clarté et exigence, toujours guidés par la data et par l’envie de voir nos actions produire un vrai impact.
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Details


  • Headquarter75000;75001;75002;75003;75004;75005;75006;75007;75008;75009;75010;75011;75012;75013;75014;75015;75016;75017;75018;75019;75020;75116 Paris, France