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Pautas Global

Las Rozas, Spain
Young creativity, real experience: marketing that connects
Identity Pautas Global is a 21st-century agency, young, dynamic, and creative with over twenty years of experience in the marketing and advertising sector. Founded in 1996 and based in Madrid, the company is characterized by maintaining a contemporary attitude towards communication challenges, without renouncing the experience accumulated over two decades of work. Key Services The agency focuses its activity on marketing and advertising, offering an integrated approach that ranges from strategic brand definition to campaign execution. Its proposal is based on designing relevant messages and planning actions consistent with the client's objectives, always seeking impact and clarity in communication. Approach and Methodology Pautas Global combines creativity with a practical approach: it analyzes the client's context, designs meaningful communication proposals, and implements them with flexibility. The agency prioritizes active listening and co-creation with clients to ensure that each campaign responds to real needs. Throughout its trajectory, it has known how to incorporate new tools and channels while preserving a distinctive creative line. Differentiators What distinguishes Pautas Global is the mix between a young attitude —dynamism, curiosity, and creativity— and over twenty years of professional experience. This balance allows them to offer agile yet well-founded solutions, with a contemporary sensibility and the practical knowledge that only experience provides. Its headquarters in Madrid place it in a vibrant environment where Spanish market trends and opportunities converge. Closing With a clear vision: to build effective communication that adds value, Pautas Global invites those seeking a creative and experienced partner in marketing and advertising to explore collaborations that generate impact and sustainable results.
2 people in their team
Speaks English, Spanish
Sortlist member since 2025
Founded in 1996
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Services

2 services offered by Pautas Global

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  • Description
    Creamos campañas publicitarias integradas desde Madrid, combinando creatividad joven y veinte años de experiencia; co‑creamos mensajes digitales y offline con ejecución orientada al impacto.
    Skills in Advertising (2)
    Creative AdvertisingDigital Media Advertising

    Learn more about Advertising


  • Description
    Definimos estrategias de marca y planes de marketing basados en escucha activa y co‑creación, adaptando soluciones digitales y offline para resultados sostenibles.
    Skills in Marketing (2)
    Marketing ConsultingMarketing Services

    Learn more about Marketing

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Team

2 members in Pautas Global's team

StorySomos Pautas Global, una agencia del siglo XXI nacida en Madrid en 1996. Aunque nos definimos como "joven", esa juventud procede de una actitud: dinamismo, curiosidad y creatividad que hemos cultivado durante más de veinte años en el sector del marketing y la publicidad. Hemos vivido la transformación del medio al digital y aprendimos a adaptarnos sin perder el rigor estratégico. Nos motiva convertir ideas en mensajes que conectan: hubo proyectos complejos y momentos de reinvención, pero siempre salimos con más aprendizaje. Nuestro equipo combina energía con experiencia y afronta cada reto con la misma pasión: crear comunicación eficaz, memorable y preparada para los cambios del mercado.
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Details


  • Headquarter10 Calle de Atridas, 28232 Las Rozas, España