Open-Ideas Digitalización & Marketing
Digital transformation focused on Smart Tourism and Commerce
Who we are Open-Ideas Digitalización & Marketing is a consultancy based in Madrid that supports companies and administrations in digital transformation, marketing, and communication processes. Founded in 2008, the organization focuses on combining strategy, public sector knowledge, and project management capabilities to offer practical, results-oriented solutions. Main services The offering is structured around three clear lines: digital transformation; marketing and communication; and consultancy for European projects. In digital transformation, they help rethink processes and services to adapt them to digital environments. In marketing and communication, they design coherent strategies that strengthen the organization's presence and narrative. And, in a specialized capacity, they provide consultancy in the design, preparation, and execution of European projects, bringing expertise in regulations and call management. Sector specialization Open-Ideas stands out for its experience in Smart Tourism and Commerce: sectors where the combination of data, technology, and user experience can generate a direct impact on competitiveness and citizen satisfaction. This specialization allows for proposing practical interventions tailored to the real needs of the tourist destination or the commercial fabric. Approach and methodology The consultancy applies a practical and participatory approach: starting from diagnosis, it defines concrete objectives, designs scalable solutions, and supports execution. European project management is approached with administrative rigor and a focus on achieving results, connecting strategic vision with funding requirements. Differentiators Its strength lies in the combination of public and private experience, specialization in smart tourism and commerce, and the ability to manage European projects. Furthermore, its close and client-oriented communication facilitates work with municipal teams, companies, and sector organizations. Contact For more information or to propose a collaboration: info@open-ideas.es. Open-Ideas offers support from idea to execution, with solutions adapted to each context. No review yetBe the first to write one
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Services
3 services offered by Open-Ideas Digitalización & Marketing
Description Diseñamos estrategias digitales prácticas y escalables para administraciones y destinos turísticos, integrando diagnóstico, experiencia de usuario y requisitos de proyectos europeos.Skills in Digital Strategy (3) Digital ConsultingDigital Marketing ConsultingMarketing digital
Learn more about Digital StrategyDescription Implementamos soluciones de comercio electrónico para comercio local y destinos turísticos, combinando usabilidad, integración de datos y gestión operativa adaptada a convocatorias públicas.Skills in E-commerce (1) eCommerce Consulting
Learn more about E-commerceDescription Impulsamos innovación aplicada en Turismo y Comercio Inteligente, proponiendo pilotos escalables y proyectos europeos con enfoque participativo y gestión orientada a resultados.Skills in Innovation (1) Innovation Consulting
Learn more about Innovation
Team
30 members in Open-Ideas Digitalización & Marketing's team
StorySomos Open-Ideas Digitalización & Marketing, nacidos en Madrid en 2008 con la intención clara de acompañar a empresas y administraciones en su transformación digital. Desde el primer proyecto aprendimos que la tecnología sin propósito no funciona: hay que combinar estrategia, comunicación y experiencia de usuario. A lo largo de los años nos especializamos además en diseño, preparación y ejecución de proyectos europeos, y en soluciones para el Turismo y el Comercio Inteligente. Nos motiva ver cómo procesos bien planteados mejoran servicios públicos y dinamizan negocios. Sabemos hacerlo, queremos hacerlo y, sobre todo, estamos comprometidos a hacerlo a tu lado. Si necesitas un socio que entienda tanto la administración como el mercado turístico y comercial, estamos aquí: info@open-ideas.es.
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Contact
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Details
- Headquarter43 Calle de La Bañeza, 28035 Madrid, España