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OGAKI

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New York, United States
The social-first agency for beauty.
OGAKI is a social-first influencer marketing and social media agency working exclusively with beauty brands. We partner with emerging and established companies to design and lead influencer programs, social media strategies, and creator-led commerce initiatives that drive measurable business outcomes. Our work sits at the intersection of creators and brand-owned social. OGAKI leads high-volume creator programs across TikTok, Instagram, and YouTube, developing social content strategies, creative frameworks, and scalable execution models that align influencer activity with always-on social channels. We support both organic and paid social efforts, ensuring creator content and brand storytelling work together to drive performance. Clients partner with OGAKI as a strategic extension of their internal teams. We bring deep beauty industry expertise, creative judgment, and performance accountability across influencer marketing, social media, and creator commerce—helping beauty brands scale through creators without compromising brand integrity or long-term equity.
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Services

3 services offered by OGAKI

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  • Description
    OGAKI approaches influencer marketing as a strategic growth channel, not a one-off activation. We begin by aligning on business goals, audience, and platform priorities, then design a creator strategy that integrates seamlessly with brand-owned social and commerce initiatives. Our methodology combines thoughtful creator selection, clear creative frameworks, and ongoing performance measurement to ensure programs are both culturally relevant and commercially effective. Clients can expect OGAKI to lead the full lifecycle of influencer programs—from creator identification and recruitment to campaign execution, optimization, and reporting. We operate as a strategic extension of internal teams, managing high-volume creator ecosystems across TikTok, Instagram, and YouTube, while ensuring content aligns with brand standards and platform-native best practices. The result is influencer marketing that drives measurable impact while protecting long-term brand equity.
    Skills in Influencer Marketing (12)
    Instagram InfluencerSocial Media InfluencerInfluencer RecruitmentYoutube InfluencersMicro InfluencersInfluencer StrategyTiktok InfluencersMacro influencersInfluencer SelectionInfluencer Content Production+2
    Works in Influencer Marketing (3)
    Influencer-Led Social Launch for T3 Micro - Influencer Marketing
    Social-First Influencer & Affiliate Launch for Jillian Dempsey Beauty - Influencer Marketing
    Influencer-Led Brand Building & Commerce Program for Omorovicza - Influencer Marketing
    Clients in Influencer Marketing (3)
    T3 MicroBeauty | national
    Jillian DempseyBeauty | national
    OmoroviczaBeauty | national

    Learn more about Influencer Marketing


  • Description
    OGAKI approaches social media as a strategic growth channel designed to work in tandem with influencer marketing and creator-led commerce. We begin by defining platform roles, content pillars, and success metrics, creating a social media playbook, then develop social strategies and creative frameworks that align brand-owned channels with creator activity. Our methodology prioritizes platform-native storytelling, consistency, and performance measurement across Instagram and TikTok. Clients can expect OGAKI to lead social media strategy, content development, and ongoing optimization as a strategic extension of their internal teams. We manage always-on social execution, support organic and paid amplification, and continuously refine content based on performance insights. The result is social media that strengthens brand presence, supports influencer programs, and drives measurable growth without compromising brand integrity.
    Skills in Social Media (7)
    Social Media StrategySocial Media MarketingSocial Media PlanningSocial Media Video ProductionSocial Media AnalysisSocial Media ContentSocial Media Monitoring
    Works in Social Media (2)
    Influencer-Led Social Launch for T3 Micro - Social Media
    Social-First Influencer & Affiliate Launch for Jillian Dempsey Beauty - Social Media
    Clients in Social Media (2)
    T3 MicroBeauty | national
    Jillian DempseyBeauty | national

    Learn more about Social Media


  • Description
    OGAKI approaches content strategy as the foundation for effective influencer marketing and social media performance. We begin by defining audience insights, platform roles, and content pillars, then develop social-first frameworks that guide both creator content and brand-owned channels. Our methodology prioritizes platform-native storytelling, product education, and consistency across always-on and launch-driven initiatives. Clients can expect OGAKI to lead content planning, messaging frameworks, and creative direction that align influencers and internal teams around a shared strategy. We ensure content is designed for discoverability, shareability, and performance, with ongoing optimization informed by engagement and conversion signals. The result is a cohesive content system that supports influencer programs, strengthens brand presence, and drives measurable growth across key social platforms.
    Skills in Content Strategy (5)
    StorytellingSocial Content StrategyContent AdvertisingShareable ContentTarget Audience Definition
    Works in Content Strategy (3)
    Influencer-Led Social Launch for T3 Micro - Content Strategy
    Social-First Influencer & Affiliate Launch for Jillian Dempsey Beauty - Content Strategy
    Influencer-Led Brand Building & Commerce Program for Omorovicza - Content Strategy
    Clients in Content Strategy (3)
    T3 MicroBeauty | national
    Jillian DempseyBeauty | national
    OmoroviczaBeauty | national

    Learn more about Content Strategy

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Team

20 members in OGAKI's team

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Awards

OGAKI was awarded 3 times

Beauty Matter Best Social Media + Influencer Agency2025-10-01
The PR Net NextGen Digital Agency Of The Year2025-02-01
Business Insider Top 15 Boutique Agencies In the US2023-08-01

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Details


  • Headquarter6 St Johns Ln, New York, NY, USA