Mintent
Mintent is a Content Marketing Platform used by mid-sized and large teams to plan, produce, publish and measure marketing content. The simple yet sophisticated platform helps marketers more precisely align messages with customer buying cycles, manage concurrent editorial calendars and content marketing workflows to achieve higher returns on their content investment. Mintent is a private company based in Vancouver and Barrie, Canada.
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Services
6 services offered by Mintent
Description Mintent's social media specialists will provide your business with a unique blend of brand journalism and multimedia storytelling to create meaningful engagement with your customers, across multiple platforms.
We develop a targeted social media strategy that will define realistic social media goals and objectives to align with your business objectives. The strategy will focus on using relevant platforms and posting engaging and targeted content to connect you with existing and new customers.
The strategy will include:
Persona development
Defining social media tone & voice
Tactical plan with action items, metrics, and measurable outcomes
Community Management
Mintent social media specialists act as your company’s social representative. In this role, Mintent will actively monitor your social media accounts and engage with your audience to ensure high response ratings are maintained, which in turn assists in extending the reach of your posts.Skills in Social Media (2) StorytellingSocial Media Management
Learn more about Social MediaDescription Mintent's social media specialists will provide your business with a unique blend of brand journalism and multimedia storytelling to create meaningful engagement with your customers, across multiple platforms.
We develop a targeted social media strategy that will define realistic social media goals and objectives to align with your business objectives. The strategy will focus on using relevant platforms and posting engaging and targeted content to connect you with existing and new customers.
The strategy will include:
Persona development
Defining social media tone & voice
Tactical plan with action items, metrics, and measurable outcomes
Community Management
Mintent social media specialists act as your company’s social representative. In this role, Mintent will actively monitor your social media accounts and engage with your audience to ensure high response ratings are maintained, which in turn assists in extending the reach of your posts.
Social Content Calendar
Creating a social media editorial calendar within Mintent's powerful content marketing platform will help to organize and curate content to align with strategic goals. Using a social media content calendar is a critical way to ensure there is a steady cadence of content for posting and engagement occurring across your social media accounts. Mintent factors in intelligence about your industry, seasonal factors, special events, as well as social media posting frequency best practices in order to develop the optimal social posting cadence for your organization's goals.
Mintent social media specialists publish and schedule posts on each social media platform according to the defined Social Media Tactical Plan. Additionally, this will include posting of ads, boosting / like campaigns and other implementation as related to paid advertising strategies.
Paid Search Advertising
Social media channels are increasingly becoming “pay-to-play”. In order to reach and engage with your target audience, you will often need to start using them as advertising platforms by boosting your posts to see greater success.
From advertising copy to graphics to audience targeting, our team will create engaging ads that will show a return on your investment.
We will never guess or gamble with your advertising budget. We make decisions based on the performance data of your campaigns, or, if your business is new to paid social campaigns, we will use benchmarking from other client engagements and data from advertisers in your space. We will also use A/B and split testing to optimize your campaigns and solidify the best audience response.
Learn more about Digital StrategyDescription No description provided for this service.
Learn more about MarketingDescription No description provided for this service.
Learn more about Influencer MarketingDescription No description provided for this service.
Learn more about Community ManagementDescription No description provided for this service.
Learn more about Advertising
Team
25 members in Mintent's team
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Contact
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Details
https://getmintent.com/
- Headquarter150 Dunlop St E, Barrie, ON L4M 6H1, Canada
- 100-535 Thurlow St, Vancouver, BC V6E 3L2, Canada