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Mac Digital

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Whitby, Canada
Websites that make the phone ring, for contractors and local businesses
Mac Digital is a one-person web studio in Whitby, Ontario, run by Seann MacDougall. One person designs the brand, writes the code, wires the automation and answers the phone, so there is no account manager between you and the work. What the studio does: Websites for contractors, trades and local businesses: Starter $1,200, Professional $2,200 and Premium $3,900 CAD one-time, live 1–2 weeks after your logo, photos and content arrive, with 12 months of hosting included. A one-page Launch Page is $199. Google Business Profile setup and management, plus directory profiles. Local SEO and AI search visibility, from $300 CAD a month. Social media posting, follow-up automation and custom tools such as instant estimators. Missy, an AI receptionist that answers the calls you can't take on a job. She always tells callers she is an AI. Trades are the specialty: roofing, HVAC, plumbing, electrical, arborists, landscaping and renovation. Clinics, shops, salons and practices get the same system. The studio's rules: every price is published, there are no link farms or guaranteed backlink packages, reviews are real and published with permission, and custom tools ship as code you own.
1 person in their team
Speaks English
4 projects in their portfolio
Works remotely across the globe
Sortlist member since 2026
Founded in 2023
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Services

8 services offered by Mac Digital

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  • Description
    Websites for contractors, trades and local businesses, built by one person who designs and codes them. Three published packages: $1,200, $2,200 or $3,900 CAD one-time, live 1–2 weeks after your logo, photos and content arrive, with 12 months of hosting included. Every site is mobile-first, with click-to-call, quote forms, service-area pages and schema so it can be found on Google. A one-page Launch Page is $199 CAD.
    Skills in Website Creation (7)
    Landing Page DesignSmall Business Web DesignWebsite RedesignResponsive DesignWeb DesignNextJSWebsite Creation
    Works in Website Creation (4)
    GiftedHands Plumbing: commercial plumber website rebuild - Website Creation
    Retro Records: record dealer website, show calendar and SMS assistant - Website Creation
    Urban Contracting & Arborist: website, social posting and video - Website Creation
    905 Roofing Inc.: roofing contractor website and lead capture - Website Creation
    Clients in Website Creation (4)
    GiftedHands Plumbing Inc.Construction | regional
    Retro RecordsRetail | regional
    Urban Contracting & Arborist Inc.Construction | local
    905 Roofing Inc.Construction | regional

    Learn more about Website Creation


  • Description
    Local SEO for contractors and local businesses in Durham Region and across Ontario: Google Business Profile, service-area pages, on-page fixes, schema, and visibility in AI search answers. From $300 CAD a month, growth plan $750 CAD a month, cancel with 30 days' notice. No link farms, private blog networks or guaranteed backlink packages: real citations and real local mentions.
    Skills in SEO (6)
    Local SEOOn-Page SEOGoogle My BusinessGoogle Search ConsoleSEO auditGenerative Engine Optimization
    Works in SEO (2)
    GiftedHands Plumbing: commercial plumber website rebuild - SEO
    905 Roofing Inc.: roofing contractor website and lead capture - SEO
    Clients in SEO (2)
    GiftedHands Plumbing Inc.Construction | regional
    905 Roofing Inc.Construction | regional

    Learn more about SEO


  • Description
    Social media posting for contractors and local businesses that are too busy on the job to post. Each month: 8 posts and 1 short video edit made from the photos and clips your crew sends, captions written for local homeowners, and review responses. A private upload page lets job photos and videos come straight from the phone. $500 CAD a month, cancel with 30 days' notice. Urban Contracting & Arborist in Durham Region is a current client.
    Skills in Social Media (3)
    Social MediaSocial Media ManagementSocial Media Marketing
    Work in Social Media (1)
    Urban Contracting & Arborist: website, social posting and video - Social Media
    Client in Social Media (1)
    Urban Contracting & Arborist Inc.Construction | local

    Learn more about Social Media


  • Description
    Brand identity for contractors and local businesses, priced up front in CAD: cleanup of your existing logo for $150, or a full identity package with a primary mark, lockups, colour, type and a one-page brand guide for $799. Add-ons include branded estimate and invoice templates ($199) and review QR cards and yard-sign QR designs ($99), so the brand on the truck, the site and the invoice all match.
    Skills in Branding & Positioning (3)
    Logo DesignBrandingBrand Identity Design

    Learn more about Branding & Positioning


  • Description
    Custom tools built around how a contractor or local business actually runs, when an off-the-shelf product does not fit: instant estimators and calculators, booking and dispatch flows, client and internal portals, dashboards, and integrations with Jobber, Housecall Pro and similar tools. The instant roof estimator, which turns a website visit into a qualified lead with the address already filled in, is $900 CAD on a Starter or Professional site. Portals, dashboards and integrations are scoped per build with a written number before work begins, and you own the code.
    Skills in Web Application (5)
    Node.jsReact DevelopmentAPI DevelopmentDashboard DesignWeb Application Development
    Work in Web Application (1)
    Retro Records: record dealer website, show calendar and SMS assistant - Web Application
    Client in Web Application (1)
    Retro RecordsRetail | regional

    Learn more about Web Application


  • Description
    Missy is the studio's AI receptionist for contractors, clinics, salons, cafes and any business that misses calls. She answers on your existing number through conditional call forwarding, 24/7, tells every caller she is an AI, books real slots in your Google Calendar inside the rules you set, and texts you a job card with the name, address, what they need and any emergency keywords. Missy is $179 CAD a month with 100 handled calls, Missy Pro is $349 with 300, and extra calls are $1.25 each with an optional hard cap. 30 days free, no contract, keep your number. Missy is new and has no paying customers yet; caller data stays in Canada.
    Skills in Artificial Intelligence (7)
    Natural Language ProcessingArtificial IntelligenceChatbotsAI Customer ServiceCRM automationAI AgentsConversational AI

    Learn more about Artificial Intelligence


  • Description
    Meta retargeting and seasonal ads for contractors and local businesses: ads that follow up with people who already visited your site, and seasonal pushes before your busy season. $199 CAD a month plus ad spend, which the platform bills to your own ad account with no markup. Google Ads for local services are available too. Monthly plans cancel with 30 days' notice, and a monthly reporting call is free inside any plan over $500 a month.
    Skills in Online Advertising (3)
    Google AdvertisingFacebook AdsRetargeting

    Learn more about Online Advertising


  • Description
    Hosting and care for the sites the studio builds. Every website package includes 12 months of free hosting from launch. After that: Hosting only, $25 CAD a month or $250 a year, on a Cloudflare setup with SSL, security and backups; or the Hosting & care plan, $65 a month, which adds up to an hour of small edits a month (text, photos, hours, prices, news posts) done within 2 business days. Domains are $79 for the first year and setup, with renewals at the registrar's cost and no markup. Nothing renews without your OK, and you own the site either way.
    Skills in Website Administration (3)
    Web Hosting ManagementWebsite MaintenanceDomain Management

    Learn more about Website Administration

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Team

1 member in Mac Digital's team

StoryBuilt by a builder, not a sales organization. Seann MacDougall runs Mac Digital in Whitby to give contractors and local businesses websites that make the phone ring, with every price published and no account manager in between. He designs the brand, writes the code, wires the automation and answers the phone.
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  • Headquarter61 Chipperfield Crescent, Whitby, ON, Canada

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