Loica

West Hollywood, United States

2D, 3D, design, live action, AI and music. One studio, from the idea to the screen.

Loica has designed and animated for some of the world's biggest networks and brands: TNT, Nat Geo, Discovery's Shark Week, Adult Swim's Rick and Morty, ABC, TCM, Disney XD, Cisco, Mattel and Mitsubishi Electric. We are directors, designers, animators, editors and producers under one roof, turning a client's need into an idea and carrying it all the way to a finished piece: 3D and 2D animation, motion graphics, broadcast branding and post-production. We keep evolving. Today we combine AI with our filmmaking craft, which lets us go further and faster without losing what matters most: direction. The tools change; the eye behind them is what makes the work good. US company in Los Angeles, studio in Santiago, Chile.

10 people in their team

Speaks English, Spanish

9 projects in their portfolio

Sortlist member since 2026

Founded in 2006

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Services

7 services offered by Loica

Description
AI-assisted production, directed by people who know filmmaking. Our music video CIELO and the BTG Pactual campaign combine AI-generated imagery with our own design, animation and post, and buyers noticed: the craft underneath is what makes it work. How we work: we use AI where it adds something, for image generation, look development and speed, and our directors, designers and animators control every frame. Motion graphics, editing and finishing stay in human hands. What you can expect: the speed and range of AI with the taste and direction of an experienced studio, and honest advice on where AI helps your project and where it doesn't.
Work in Artificial Intelligence (1)
Client in Artificial Intelligence (1)
Pedro PiedraMusic
Learn more about Artificial Intelligence
Description
3D animation, modeling, lighting and rendering for broadcast, advertising and product work. Our 3D has gone on air for Nat Geo, Adult Swim's Rick and Morty and TNT, and into campaigns for Mitsubishi Electric, Cisco and Mattel. How we work: we design the look first, from art direction and styleframes to character and environment design, and only then build, animate and light. Modeling, animation, simulation, rendering and compositing all happen in-house, so the piece keeps one visual voice from start to finish. What you can expect: 3D that looks designed, not generic, delivered on schedule and ready for any screen.
Works in 3D (6)
Clients in 3D (4)
LoicaMedia
NRG EnergyEnergy & Oil
VivintHome Services
Adult SwimMedia
Learn more about 3D
Description
Video production and post-production for brands, agencies and networks: commercials, branded content, network promos and corporate films, from the idea to the finished master. How we work: we write and develop the concept with you, plan the production, shoot or build what the story needs, and finish everything in our own post: editing, VFX, color and sound. Live action, animation and AI-assisted imagery can be combined in the same piece. What you can expect: one partner for the whole film instead of several vendors, clear communication, and a result that looks like it came from a much bigger team.
Works in Video Production (4)
Clients in Video Production (4)
LoicaMedia
Pedro PiedraMusic
NRG EnergyEnergy & Oil
VivintHome Services
Learn more about Video Production
Description
Graphic identity for brands, channels, events and campaigns: logos, visual systems and brand guidelines, designed from the start to live in motion as well as in print. How we work: research, concept, a few strong directions to choose from, then refinement and a complete toolkit ready for your team. What you can expect: an identity with character, carefully crafted, that holds up everywhere it appears.
Learn more about Graphic Identity
Description
Brand and network branding: positioning, identity systems and the on-screen language that makes a brand recognizable in motion. We have built on-air branding for networks like TNT, TBS, HLN and TCM. How we work: we start by understanding the audience and what the brand needs to say, turn that into a visual idea, and develop it into a complete system of logo, typography, color, motion and sound that works on every screen. What you can expect: a brand that looks and moves with a clear point of view, and a system your team can keep using.
Works in Branding & Positioning (4)
Clients in Branding & Positioning (4)
LoicaMedia
HLNMedia
TNTMedia
TCMMedia
Learn more about Branding & Positioning
Description
Motion design is where our work began: motion graphics, 2D animation, title sequences, network promos and explainer films that make an idea clear and memorable. We have done it for TNT, TBS, HLN, TCM and Adult Swim, and for brands like Cisco and Vivint. How we work: we start from what the piece has to communicate. We write the idea, design styleframes so you see the look before anything moves, then animate, add sound and finish, with typography, rhythm and timing treated as carefully as the images. The same designers and animators stay with your project from the first call to delivery. What you can expect: motion that explains and persuades at the same time, with real design behind it, delivered on schedule in every format you need.
Works in Motion Design (8)
Clients in Motion Design (4)
LoicaMedia
Pedro PiedraMusic
NRG EnergyEnergy & Oil
Adult SwimMedia
Learn more about Motion Design
Description
Graphic design and art direction for campaigns, broadcast, digital platforms and print, done by the same designers who create our animation work. How we work: we brief carefully, design with intent and keep your brand consistent across every format you need. What you can expect: design with a clear idea behind it, strong typography and image, and files delivered ready to use.
Works in Graphic Design (2)
Clients in Graphic Design (2)
Underrated (TV series)Sports
TCMMedia
Learn more about Graphic Design