Krieen Sustainable Communication

What was the objective behind your collaboration?In 2011 we asked Krieen for a new logo and packaging design. But they went way further and developed the whole positioning for our brand Galenicum, along with the tagline "Believe in life". Krieen has been working with us for almost a decade bringing our brand positioning to life by creating more than 4.000 projects and materials for more than 40 countries, including online and offline communication, advertising, video, packaging and event materials among others.

What did you enjoy the most during your collaboration?Krieen always surprises us with out-of-the-box strategic thinking and great creative ideas. They are extremely passionate about what they do and their proactive attitude is very valuable, especially for long-term partnerships. They are really helping us building a unique brand in the pharma industry.

What was the objective behind your collaboration?I've had the pleasure to work with Krieen a number of times. Once we reached out to them to solve a strategic branding challenge in an important SaaS project. They had to turn a pioneering digital idea (which was hard to explain) into an understandable and engaging story.

What did you enjoy the most during your collaboration?Krieen quickly understood what the digital product was about and built a solid brand umbrella around it. They perfectly defined the brand essence and created valuable sales materials, as well as an explainer video. Having them as creative partners throughout the whole project was key to achieve our goals, specially due to their proactive attitude!!