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Informaat

Laren, Netherlands
Designing digital products with purpose — values at the heart of every solution.
Informaat — strategic design grounded in values Informaat is a strategic design agency that turns values-driven strategy into meaningful concepts and digital design. The team focuses on products and services that matter to people and supports organisations to make positive impact. Core services Values-driven strategy, concept development and digital product & service design focused on impact, awareness and transition. Approach Informaat designs with heads and hearts: combining values-led strategy, collaborative co-creation and iterative design to align societal and business goals. Why Informaat Decades of practice and close cooperation with clients like PostNL, the municipality of Amsterdam, ING, NS and several ministries demonstrate their ability to deliver responsible, meaningful outcomes. Get in touch They help organisations ready to transform values into tangible, positive change.
33 people in their team
Speaks English, Dutch
Sortlist member since 2025
Founded in 1984
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Services

2 services offered by Informaat

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  • Description
    We craft values-centered UX and interfaces through co-creation and iterative testing, shaping humane digital products that balance public responsibility and user needs.
    Skills in Ergonomy (UX/UI) (2)
    Interaction DesignInterface Design

    Learn more about Ergonomy (UX/UI)


  • Description
    We translate values into clear visual systems and infographics, combining strategic brand thinking and intuitive design to increase awareness and societal impact.
    Skills in Graphic Design (4)
    Infographic DesignCorporate DesignIntuitive DesignDesign Innovation

    Learn more about Graphic Design

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Team

33 members in Informaat's team

StoryWe are Informaat, a strategic design agency founded in 1984 and based in the Netherlands. For decades we've combined rigorous thinking and human-centered creativity to build digital products and services that truly matter. We design with our heads and hearts: starting from values-driven strategy, we shape concepts and designs that create positive impact, awareness or transition. Working closely with clients such as PostNL, the municipality of Amsterdam, ING, NS and various ministries taught us how to balance public responsibility and business goals. Through collaboration, iteration and empathy we turn complexity into clear, humane solutions — always aiming for lasting, valuable change.
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Contact

Contact details of Informaat

Details


  • Headquarter32 Seinstraat, 1223DA Hilversum, Nederland

  • 32 Seinstraat, 1223DA Hilversum, Nederland