Includenow

Amsterdam, Netherlands

Inclusivity in media: aware, capable, and connecting

Includenow — mission Includenow strives for an inclusive media and advertising industry and supports marketing and communication professionals in this transition. They focus on increasing awareness and capability within teams. Core The organization works to move people from 'unconsciously incompetent' to 'consciously competent' by motivating, connecting, inspiring, and facilitating. Approach Includenow believes in collaboration: it creates space for conversations, helps make barriers visible, and stimulates sustainable behavioral change within organizations. Value Through a practical, empathetic approach, Includenow helps professionals achieve greater representation, accessibility, and conscious policy. Contact For those who want to make the industry more inclusive, Includenow offers a supportive network and concrete guidance.

3 people in their team

Speaks English, Dutch

Sortlist member since 2025

Founded in 2018

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2 services offered by Includenow

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Description

We ontwikkelen geïntegreerde multiculturele reclamecampagnes die bewustwording vergroten, teams motiveren en praktisch begeleiden naar 'bewust bekwaam' in inclusieve mediacreatie.

Skills in Advertising (2)

Integrated Advertising

Multicultural Advertising

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Description

We adviseren en trainen marketingteams in minderhedenmarketing: motiveren, verbinden en faciliteren van duurzame, inclusieve strategieën die bewust bekwaamheid binnen teams vergroten.

Skills in Marketing (1)

Minority Marketing

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Team

3 members in Includenow's team

Story

Wij zijn Includenow, een groep professionals die in 2018 in Amsterdam begon omdat we de media- en reclamewereld inclusiever wilden zien. We zagen hoe talenten en verhalen wegvielen door onbewuste patronen en besloten daar iets aan te doen. Onze missie is duidelijk: mensen van onbewust onbekwaam naar bewust bekwaam brengen. Dat doen we door te motiveren, te verbinden, te inspireren en te faciliteren — altijd in samenwerking met marketing- en communicatiespecialisten. Het werk is soms confronterend, maar juist die eerlijkheid brengt verandering. Elke kleine vooruitgang toont dat inclusie niet vrijblijvend is, maar een praktische, noodzakelijke verbetering van onze industrie. We blijven leren, aanpassen en anderen meenemen in die beweging.

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Details

Headquarter244-1 Herengracht, 1016BT Amsterdam, Nederland