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id8

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Marietta, United States
id8 is an evidence-based branding firm that helps mid-market organizations grow, pivot, and prepare for major transitions through research-driven strategy and creative. Specializing in M&A Brand Consulting, Rebranding, and brand evolution, id8 uses data—not opinions—to align stakeholders, clarify market opportunities, and create messaging and design systems that drive measurable results. From brand audits and naming to packaging, digital, and marketing communications, id8 delivers strategic clarity and creative that fuels long-term growth.
11 people in their team
Speaks English
3 projects in their portfolio
Works remotely across the globe
Sortlist member since 2022
Founded in 2001
6 awards conferred

Services

8 services offered by id8

Description
We will collaborate with you to identify the optimal place in your market that allows you to capitalize on your strengths, your competitors weaknesses and the market’s felt/unfelt needs. As part of this process, we will help shape the manner with which you create meaningful value and secure your space in your marketplace. In addition to interviews and discussions with your internal team, we will be conducting interviews with customers and a survey of target demographic to contrast to provide context and data on your current market position. The Positioning and Messaging process includes: Key Stakeholder Interviews: 7-8 Interviews (approx. 20-30 min) to help determine what/how to communicate the positioning & messaging Situational Summary Creation of Individual Customer Personas (2-5) Core Messaging Example: External Message > Internal Dialogue Core Messaging with Pillars (differentiators) and supporting facts and proof points Competitive Matrix with Window of Opportunity Positioning Statement (long and short) with key unique points Tone of Voice Brand Personality
Skills in Branding & Positioning (9)
Branding & Positioning
Corporate Branding
Branding
Branding Marketing
Branding Positioning
Business Branding
Logo Branding
Product branding and positioning
Corporate Messaging and Positioning
Works in Branding & Positioning (3)
Modernizing a Historic Community - Branding & Positioning
Strengthening Brand Equity Through Rebranding - Branding & Positioning
Rebranding Georgia Department of Labor - Branding & Positioning
Review in Branding & Positioning (1)
David Edmonson
Clients in Branding & Positioning (3)
Visit MariettaTravel & Leisure | regional
KistlerConstruction | national
Georgia Department of LaborGovernment & Administration | local
Learn more about Branding & Positioning
Description

No description provided for this service.

Works in Graphic Identity (2)
Modernizing a Historic Community - Graphic Identity
Rebranding Georgia Department of Labor - Graphic Identity
Clients in Graphic Identity (2)
Visit MariettaTravel & Leisure | regional
Georgia Department of LaborGovernment & Administration | local
Learn more about Graphic Identity
Description

No description provided for this service.

Work in Market Research (1)
Rebranding Georgia Department of Labor - Market Research
Review in Market Research (1)
Mike Cosentino
Client in Market Research (1)
Georgia Department of LaborGovernment & Administration | local
Learn more about Market Research
Description

No description provided for this service.

Works in Corporate Communication (2)
Strengthening Brand Equity Through Rebranding - Corporate Communication
Rebranding Georgia Department of Labor - Corporate Communication
Clients in Corporate Communication (2)
KistlerConstruction | national
Georgia Department of LaborGovernment & Administration | local
Learn more about Corporate Communication
Description
Our graphic design team accurately represents the character and personality of the brand in an engaging and relevant way. We explore and curate colors, style, illustrations, and fonts to create a complete, custom design that engages with your clients. Our method includes a discovery process to review both the internal perspective as well as your competitive market space as a means of gathering research insights that will lead to the most effective design decisions. Client completes Discovery Questionnaire and returns it to id8 prior to start of design. Alternately, a brief interview can be conducted to address Discovery questions. Project includes: • Company, industry, and competitive research, inclusive of relevant styles and trends • Sketching and conceptualizing multiple graphic design concepts based on the discovery documents and research • Development of two (2) concepts, presented to the client with corresponding methodology • Up to three (3) rounds of revisions for refinement • Finalizing artwork in various formats to deliver to the client for use digitally, email, website, advertising, or printed materials like flyers, brochures or presentation decks.
Skills in Graphic Design (21)
Graphic Design
Billboard Advertising
Billboard Design
Brand Design
Creative Graphic Design
Display Marketing
Display Marketing
Graphic Advertising
Advertising Banners Design
Branding Graphic Design
Works in Graphic Design (2)
Modernizing a Historic Community - Graphic Design
Rebranding Georgia Department of Labor - Graphic Design
Review in Graphic Design (1)
Kim Lane-Torrez
Clients in Graphic Design (2)
Visit MariettaTravel & Leisure | regional
Georgia Department of LaborGovernment & Administration | local
Learn more about Graphic Design
Description
Packaging Design Includes: Logo Design of the retail brand Creation of conceptual artwork for the logo Includes two (2) different concepts for logo Includes two rounds of revisions Preparation of final logo file in multiple formats, colors, sizes for use in print and digital​​​​​​​ Graphic Design of the Retail Packaging containing the product Creation of conceptual artwork for the retail packaging design for the product Includes two (2) different concepts for the packaging design The resulting packaging design will be one that elevates excitement and curiosity about the product inside Front of the design should highlight the product, brand name and benefits Back should explain the product itself, how to use it, and the adaptability of the product
Skills in Packaging (9)
Creative Graphic Design
Print Design
Product Branding
Branding Graphic Design
Creative Branding
Graphic Packaging
Creative Packaging
Product Packaging
Packaging design
Learn more about Packaging
Description

No description provided for this service.

Skills in Marketing (1)
Marketing Consulting
Works in Marketing (2)
Modernizing a Historic Community - Marketing
Strengthening Brand Equity Through Rebranding - Marketing
Review in Marketing (1)
Mariana Lopez
Clients in Marketing (2)
Visit MariettaTravel & Leisure | regional
KistlerConstruction | national
Learn more about Marketing
Description

No description provided for this service.

Work in Content Strategy (1)
Strengthening Brand Equity Through Rebranding - Content Strategy
Client in Content Strategy (1)
KistlerConstruction | national
Learn more about Content Strategy
In need of one of those services?

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Team

11 members in id8's team

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Storyid8 was built on a simple belief: a brand should tell the truth about what makes a company worth choosing. We help leaders uncover that truth, unite their teams around it, and turn it into real business momentum.
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Awards

id8 was awarded 6 times

Printing & Imaging Association of Georgia Best of Category2026-09-01S-3 Promotional Design
Printing & Imaging Association of Georgia Best of Category2026-09-01S-3 Promotional Design
Georgia Tourism Excellence Award2026-04-01Marketing Strategy
Davey Award2025-01-31Website Redesign: General-Construction: Kistler

Reviews

4 reviews for id8

5/5

(4 reviews)
ML
Mariana LopezMarketing Coordinator at Bravaldo Capital Advisors
Service
Marketing
Mariana Lopez recommends this agency

What was the objective behind your collaboration?

We brought the agency on to handle the ongoing maintenance and upkeep of our website, making sure everything stayed secure, updated, and running smoothly without us having to manage it internally. We needed a reliable partner who could take that off our plate.

What did you enjoy the most during your collaboration?

Their responsiveness stood out the most. Any time we had an update or an issue come up, they addressed it quickly and communicated clearly along the way. It gave us peace of mind knowing our site was in good hands and being looked after consistently.

5/5

Budget
Quality
Schedule
Collaboration
DE
David EdmonsonPresident at Variux
Service
Branding & Positioning
Sector
Software & Computer Services
Team
1 - 10
David Edmonson recommends this agency

What was the objective behind your collaboration?

Building a brand position statement to streamline my marketing efforts on a cohesive message.

What did you enjoy the most during your collaboration?

The unique and interesting perspective their team was able to draw from my clients.

5/5

Budget
Quality
Schedule
Collaboration
MC
Mike CosentinoFounder at Big Peach Running Co.
Service
Market Research
Sector
Retail
Team
51 - 200
Mike Cosentino recommends this agency

What was the objective behind your collaboration?

The agency helped us with crucial marketplace research, as we finalize organizational priorities and allocate resources accordingly.

What did you enjoy the most during your collaboration?

The team at id8 ensured they knew our business as consultants, collaborators and consumers. I know they're vested and cheering for us!

5/5

Budget
Quality
Schedule
Collaboration
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Contact

Contact details of id8

Details

  • Headquarter30 South Park Square Northeast suite 202, Marietta, Georgia 30060, USA

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