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GROUPE CARAMEL

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Saint-Sébastien-sur-Loire, France
DECELERATE WEAK SIGNALS TO BUILD STRONG STRATEGIES
Since 2001, Caramel has been supporting its clients in Trends, Strategy, Marketing, Design, and Retail. A team of 15 multidisciplinary collaborators combining their talents for the same objectives: CREATE, SURPRISE, TRANSCEND So that together, we can build strong strategies and bring the brands of tomorrow to life. The Caramel Group, based in France and Mauritius, covers the ready-to-wear and distribution, luxury, cosmetics, lifestyle, industry, and agri-food sectors.
15 people in their team
Speaks French, English
57 projects in their portfolio
17 collaborations started on Sortlist
Works remotely across the globe
Sortlist member since 2022
Founded in 2001
4.79/5
(24 reviews)
Open website

Services

9 services offered by GROUPE CARAMEL

Service name
Experience level
Related reviews
Starting from
  • Description
    Creation de packaging en forme et en volume Arbre de Segmentation Charte packaging
    Skills in Packaging (15)
    Packaging DesignBranding PositioningGraphic PackagingEmballage de produitRetail PackagingCustom PackagingSustainable PackagingPackingFood PackagingNon-food Packaging+5
    Works in Packaging (38)
    TENDANCES SOCIO STYLE RIVIEA&BAR - Packaging
    NOVACHILD TENDANCES - Packaging
    ACCOMPAGNEMENT DURALEX - Packaging
    WEISHARDT LANCEMENT PRODUIT - Packaging
    Reviews in Packaging (3)
    Simon LEBRUN
    EMILIE RAUTUREAU
    Peggy Parisot
    Clients in Packaging (4)
    LAVAFIELDSIndustrial Goods & Services | international
    NOVACHILDIndustrial Goods & Services | national
    DURALEXIndustrial Goods & Services | national
    WEISHARDTPharmaceuticals & Biotech | international
    Learn more about Packaging
  • Description
    Une marque remarquable = un positionnement marketing clair et singulier (exprimé dans le cadre d'une plateforme de marque) + une identité forte et séduisante. Du naming, de la plateforme de marque, de la création d'identité (corporate ou produit).
    Skills in Branding & Positioning (30)
    Corporate IdentityVisual IdentityBrand IdentityBrand DevelopmentCorporate BrandingBrand ManagementLuxury BrandingKey VisualBrand Consultingbranding+20
    Works in Branding & Positioning (45)
    TENDANCES SOCIO STYLE RIVIEA&BAR - Branding & Positioning
    NOVACHILD TENDANCES - Branding & Positioning
    ACCOMPAGNEMENT DURALEX - Branding & Positioning
    VIGNERONS DE BUZET - Branding & Positioning
    Reviews in Branding & Positioning (4)
    Isabelle Le Graët
    Anne-Laure SERUZIER
    LACHARLOTTE
    Gaëlle ROLLAND
    Clients in Branding & Positioning (4)
    LAVAFIELDSIndustrial Goods & Services | international
    NOVACHILDIndustrial Goods & Services | national
    DURALEXIndustrial Goods & Services | national
    VIGNERONS DE BUZETBeverage | national
    Learn more about Branding & Positioning
  • Description
    Le marketing, c'est comment vous attirez → Votre stratégie d'acquisition, vos canaux, votre ciblage. → C'est le plan pour amener les bons clients jusqu'à vous. → Sans marketing, personne ne sait que vous existez.
    Skills in Marketing (23)
    Direct MarketingMarketing StrategyGreen MarketingLuxury MarketingB2B MarketingConsumer MarketingMultichannel MarketingRetail MarketingMarketing ConsultingTelemarketing+13
    Works in Marketing (40)
    TENDANCES SOCIO STYLE RIVIEA&BAR - Marketing
    NOVACHILD TENDANCES - Marketing
    MAISON BERGER PARIS TENDANCES - Marketing
    CAHIER DE TENDANCES 26/27 - Marketing
    Clients in Marketing (4)
    LAVAFIELDSIndustrial Goods & Services | international
    NOVACHILDIndustrial Goods & Services | national
    MAISON BERGER PARISLuxury Goods & Jewelry | international
    MOSCALBAMarketing & Advertising | international
    Learn more about Marketing
  • Description
    La communication, c'est comment vous parlez → Vos messages, vos contenus, votre ton, vos supports. → C'est l'exécution visible de votre stratégie. → Sans communication, votre marketing reste muet.
    Skills in Graphic Identity (3)
    Identity Designconception de logoConception charte graphique
    Works in Graphic Identity (30)
    TENDANCES SOCIO STYLE RIVIEA&BAR - Graphic Identity
    PACKAGING LEROY MERLIN - Graphic Identity
    ANIMATION FESTIVAL DES PAINS - Graphic Identity
    WATCHES & JEWELRY’S - Graphic Identity
    Reviews in Graphic Identity (3)
    Tabitha OUATTARA
    Lynda RICHARD
    BANSARD Philippe
    Clients in Graphic Identity (4)
    LAVAFIELDSIndustrial Goods & Services | international
    ADEO LEROY MERLINRetail | international
    FESTIVAL DES PAINSFood | national
    WATCHES & JEWELRY’SLuxury Goods & Jewelry | international
    Learn more about Graphic Identity
  • Description
    Nous réalisons environ 600 Packs par an : créa et/ou éxé - Volumes et/ou décors Avec des process créatifs précis et une parfaite maîtrise des contraintes techniques. Possibilités de gérer les déclinaisons, les shoots, les tests conso, le multi langues, les adaptations pays (mannequins, types d’habitats…), test d’impression, photogravure… Écriture de Chartes Pack
    Skills in Graphic Design (30)
    PackagingIllustrationLogo DesignTypographyCreative DesignMerchandisingdesigncharte packagingdéclinaisonsgraphisme+20
    Works in Graphic Design (42)
    TENDANCES SOCIO STYLE RIVIEA&BAR - Graphic Design
    NOVACHILD TENDANCES - Graphic Design
    ACCOMPAGNEMENT DURALEX - Graphic Design
    WEISHARDT LANCEMENT PRODUIT - Graphic Design
    Reviews in Graphic Design (4)
    DESPAIGNE Aude
    CAUDOUX
    SYLVAIN LEFORT
    HINGANT
    Clients in Graphic Design (4)
    LAVAFIELDSIndustrial Goods & Services | international
    NOVACHILDIndustrial Goods & Services | national
    DURALEXIndustrial Goods & Services | national
    WEISHARDTPharmaceuticals & Biotech | international
    Learn more about Graphic Design
  • Description
    Nous rédigeons des cahiers de tendances et accompagnons les entreprises dans leur stratégie d'innovation
    Skills in Innovation (3)
    Business IntelligenceInternational Innovationprospective
    Works in Innovation (3)
    CAHIER DE TENDANCES 26/27 - Innovation
    SONOCO ETUDE PROSPECTIVE SOCIOCULTURELLE - Innovation
    MARRIOTT MAURITIUS - Innovation
    Review in Innovation (1)
    Valérie LECOANET
    Clients in Innovation (3)
    MOSCALBAMarketing & Advertising | international
    SONOCOIndustrial Goods & Services
    MARRIOTT MAURITIUSLuxury Goods & Jewelry | international
    Learn more about Innovation
  • Description
    La communication, c'est comment vous parlez → Vos messages, vos contenus, votre ton, vos supports. → C'est l'exécution visible de votre stratégie. → Sans communication, votre marketing reste muet.
    Skills in Content Strategy (5)
    StorytellingContent AdvertisingTarget Audience DefinitionMultilingual ContentSpecification Writing
    Works in Content Strategy (25)
    PACKAGING LEROY MERLIN - Content Strategy
    ANIMATION FESTIVAL DES PAINS - Content Strategy
    CAHIER DE TENDANCES ALIMENTAIRES HORIZON 2027 - Content Strategy
    TENDANCES ADAPTEES PLASTINAX - Content Strategy
    Clients in Content Strategy (4)
    ADEO LEROY MERLINRetail | international
    FESTIVAL DES PAINSFood | national
    GROUPE CARAMELMarketing & Advertising | international
    PLASTINAX EYEWEARClothing & Accessories | international
    Learn more about Content Strategy
  • Description
    Nous vous proposons des études sur mesure pour tester, lancer ou relancer vos produits et services
    Skills in Market Research (3)
    Market Expansionfocus groupeétude shopper
    Works in Market Research (7)
    TENDANCES SOCIO STYLE RIVIEA&BAR - Market Research
    NOVACHILD TENDANCES - Market Research
    MAISON BERGER PARIS TENDANCES - Market Research
    CAHIER DE TENDANCES 26/27 - Market Research
    Clients in Market Research (4)
    LAVAFIELDSIndustrial Goods & Services | international
    NOVACHILDIndustrial Goods & Services | national
    MAISON BERGER PARISLuxury Goods & Jewelry | international
    MOSCALBAMarketing & Advertising | international
    Learn more about Market Research
  • Description
    La communication, c'est comment vous parlez → Vos messages, vos contenus, votre ton, vos supports. → C'est l'exécution visible de votre stratégie. → Sans communication, votre marketing reste muet.
    Skills in Corporate Communication (4)
    Corporate PublishingInternal CommunicationPublic AffairsCrisis communication
    Works in Corporate Communication (3)
    CAMPAGNE LEVEE DE FONDS POUR DURALEX - Corporate Communication
    NOUVELLE IDENTITÉ POUR COTEAUX NANTAIS - Corporate Communication
    ACCOMPAGNEMENT DURALEX - Corporate Communication
    Clients in Corporate Communication (2)
    DURALEXOthers | national
    COTEAUX NANTAISFood
    Learn more about Corporate Communication
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Team

15 members in GROUPE CARAMEL's team

GROUPE CARAMEL cover
StoryLe Groupe Caramel est un groupe indépendant, né en 2001. Caramel est implanté à Nantes, Paris et dans le Gers pour la France et à Albion pour l'ile Maurice. Le Groupe c'est 4 domaines de compétences pluridisciplinaires : la Tendance, la Stratégie de marque, le Marketing, le Design et le Retail.
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Reviews

24 reviews for GROUPE CARAMEL

4.79/5
(24 reviews)
Review summary
AI Generated
Client-centric and attentive
Highly responsive and available
Strong creativity and innovation
Constructive communication and collaboration
Reliable project management

Client-Centric Approach

Clients consistently praise the agency's attentive listening, adaptability, and tailored solutions, highlighting a strong focus on understanding and meeting client needs.

Responsiveness & Availability

The agency is frequently commended for its quick responses, availability, and ability to meet deadlines, ensuring smooth project progress and client satisfaction.

Creativity & Innovation

Reviewers value the agency's creative ideas, innovative solutions, and ability to stay ahead of trends, which contribute to impactful and original project outcomes.

PP
Peggy ParisotResponsable Marketing at Inélis
ServicePackaging
SectorFood
5/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?L'agence travaille sur le branding et le développement des packagings de nos produits

What did you enjoy the most during your collaboration?L'agence est flexible, s'adapte bien à tous les projets et travaille dans un délai raisonnable

Peggy Parisot recommends this agency

ServicePackaging
SectorFood
SA
SALVETAT ARNAUDnotaire associé at NOVEA NOTAIRES
ServiceBranding & Positioning
Team1 - 10
5/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?recherche de nom de marque et accompagnement dans la réflexion de communication

What did you enjoy the most during your collaboration?la qualité de réflexion de mes interlocuteur et leur pertinence

SALVETAT ARNAUD recommends this agency

ServiceBranding & Positioning
Team1 - 10
SN
Soizic NAIZETCheffe de produits at Francodex Santé Animale
ServiceBranding & Positioning
SectorPets
Team11 - 50
5/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?Nous avons fait appel à l'agence Caramel pour la création d'une nouvelle marque de produits pour jardineries : création de nom + création de logo + création de l'identité visuelle.

What did you enjoy the most during your collaboration?L'agence a été très réactive, a adapté son budget au nôtre sans impacter la qualité du travail. Les échanges sont agréables et faciles !

Soizic NAIZET recommends this agency

ServiceBranding & Positioning
SectorPets
Team11 - 50
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Contact

Contact details of GROUPE CARAMEL

Details

https://www.groupecaramel.com
  • HeadquarterGROUPE CARAMEL, Rue de la Libération, Saint-Sébastien-sur-Loire, France
  • 81 Rue Réaumur, 75002 Paris, France
  • Campanès, 32330 Lagraulet-du-Gers, France
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