Glocalities International B.V.

Amsterdam, Netherlands

Think global, act local.

Glocalities is a market research company that unlocks the human experience by profiling your target audience based on values, lifestyle, psychology, and trends - as well as socio-demographic information. We are based in Amsterdam and operate at a global level. Our expertise is values-based target audience identification. Helping our clients in aligning their strategies more effectively with consumer needs unlocks many new possibilities for growth. Consumer behaviour, trends, and opinions around the globe are shaped by deeply-embedded value orientations. We deliver an in-depth understanding of your international target audience and practical advice for marketing and communications. Glocalities research uses the latest insights in behavioural psychology, cross-cultural values research, segmentation, and marketing research. We deliver practical insights into the motivational drivers of your target audience and unlock their lifestyle and experience on a deeper level. Our psychographic research approach offers many new insights and inspiration for activation. As a marketing consulting agency our work always starts with a deeper understanding of your target audience as the beginning of your journey through deep dives, custom research, or the World of Glocalities application. To optimize the impact of the insights and implement them effectively within your organization, we can combine them with the following services: Strategic workshops (translating the data into strategic decisions within your organization) Product development workshop (identify new product development possibilities) Partnership workshop (brands, celebrities/ influencers that resonate with your target audience) Campaign development (develop messaging that resonates with your target audience) Persona development (creating a data-based persona that reflects your target audience) World of Glocalities Application training (how to use the tool) and so on.

15 people in their team

Speaks English

Sortlist member since 2022

Founded in 2018

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Services

6 services offered by Glocalities International B.V.

Description
As a marketing research company, our work always starts with a deeper understanding of your target audience as the beginning of your journey through deep dives, custom research, or the World of Glocalities application. To optimize the impact of the insights and implement them effectively within your organization, we can combine them with the following services:
Strategic workshops (translating the data into strategic decisions within your organization)
Product development workshop (identify new product development possibilities)
Partnership workshop (brands, celebrities/ influencers that resonate with your target audience)
Campaign development (develop messaging that resonates with your target audience)
Persona development (creating a data-based persona that reflects your target audience)
World of Glocalities Application training (how to use the tool)
etc.
Skills in Content Strategy (6)
BrandingStorytellinggender marketingProduct MarketingSustainable MarketingMessage framing
Learn more about Content Strategy
Description
As a marketing research company, our work always starts with a deeper understanding of your target audience as the beginning of your journey through deep dives, custom research, or the World of Glocalities application. To optimize the impact of the insights and implement them effectively within your organization, we can combine them with the following services:
Strategic workshops (translating the data into strategic decisions within your organization)
Product development workshop (identify new product development possibilities)
Partnership workshop (brands, celebrities/ influencers that resonate with your target audience)
Campaign development (develop messaging that resonates with your target audience)
Persona development (creating a data-based persona that reflects your target audience)
World of Glocalities Application training (how to use the tool)
etc.
Skills in Advertising (5)
campaign strategyBrandingmarketing campaigntrends monitoringtrend insights
Learn more about Advertising
Description
As a marketing research company, our work always starts with a deeper understanding of your target audience as the beginning of your journey through deep dives, custom research, or the World of Glocalities application. To optimize the impact of the insights and implement them effectively within your organization, we can combine them with the following services:
Strategic workshops (translating the data into strategic decisions within your organization)
Product development workshop (identify new product development possibilities)
Partnership workshop (brands, celebrities/ influencers that resonate with your target audience)
Campaign development (develop messaging that resonates with your target audience)
Persona development (creating a data-based persona that reflects your target audience)
World of Glocalities Application training (how to use the tool)
etc.
Skills in Innovation (5)
concept testingBrandinginnovative marketingconcept developmentnew product development
Learn more about Innovation
Description
No description provided for this service.
Skills in Marketing (1)
Marketing Research
Learn more about Marketing
Description
No description provided for this service.
Learn more about Influencer Marketing
Description
No description provided for this service.
Learn more about Market Research

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Contact

Contact details of Glocalities International B.V.

Details

https://glocalities.com/

HeadquarterMarnixkade 109F, 1015 ZL Amsterdam, Netherlands

Glocalities International B.V.

Services

6 services offered by Glocalities International B.V.

Team

15 members in Glocalities International B.V.'s team

Awards