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Federate

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Brussels, Belgium
Make it memorable.
At Federate, we help brands become impossible to ignore through distinctive positioning, bold creative direction, and campaigns designed to leave a lasting impression. Branding, communication, advertising but never by the book. We don’t operate like a traditional agency or supplier. We work as long-term partners: strategically involved, creatively ambitious, and deeply invested in the brands we build. Founded in Brussels by a Fleming and a Walloon, Federate is naturally bilingual, bicultural, and shaped by the complexity of Belgium and Europe. When your brand needs to resonate across different audiences, cultures, and sensitivities, that becomes a real strategic advantage.
8 people in their team
Speaks French, English, Dutch
42 projects in their portfolio
1 collaboration started on Sortlist
Works remotely across the globe
Sortlist member since 2014
Founded in 2013
1 award conferred
5/5
(3 reviews)

Services

7 services offered by Federate

Service name
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  • Description
    We create brands from scratch, going from positioning and naming to visual identity, tone of voice, storytelling and complete brand experiences. Whether it’s building a new brand or redefining an existing one, we help you create a clear, distinctive and memorable positioning.
    Skills in Branding & Positioning (21)
    BrandingBrand PositioningCorporate IdentityVisual IdentityBrand StrategyBrand IdentityCorporate BrandingOnline BrandingRebrandingBrand Management+11
    Works in Branding & Positioning (19)
    BX1 Rebranding - Branding & Positioning
    New identity (Made In Catherine) - Branding & Positioning
    New identity (Nutradia) - Branding & Positioning
    New identity (Pop Line) - Branding & Positioning
    Reviews in Branding & Positioning (2)
    Michel Lagasse
    Guillaume Desclée
    Clients in Branding & Positioning (3)
    BX1Media | regional
    Made In CatherineTravel & Leisure | international
    NutradiaFood | international
    Learn more about Branding & Positioning
  • Description
    We turn brand strategies into creative campaigns across print, digital, social media, outdoor and video. From creative concepts and copywriting to production and media execution, we create advertising designed to generate visibility, engagement and real impact.
    Skills in Advertising (20)
    Brand PositioningCreative ConceptPrint and PosterPrint AdvertisingRadio AdvertisingAdvertising CampaignCreativeCreative AdvertisingPublicité TV/cinéma/Print/affichage/radio et onlineTV Commercials+10
    Works in Advertising (28)
    Awareness Campaign - Spring (Immoweb) - Advertising
    New identity (Wallonie Cyclable) - Advertising
    Awareness Campaign - Cyclo Fashion Show (WaCy) - Advertising
    Awareness Campaign - Baraki Bike (WaCy) - Advertising
    Review in Advertising (1)
    Olivier Debehogne
    Clients in Advertising (2)
    ImmowebReal Estate | national
    Wallonie CyclableGovernment & Administration | regional
    Learn more about Advertising
  • Description
    We create impactful outdoor campaigns through billboards, posters, guerrilla activations and large-scale visual concepts. Designed to capture attention in the real world, strengthen brand awareness and create memorable experiences beyond digital screens.
    Skills in Outdoor Advertising (4)
    Poster CampaignGuerrilla MarketingOut Of Home AdvertisingBus Advertising
    Works in Outdoor Advertising (4)
    Awareness Campaign - Spring (Immoweb) - Outdoor Advertising
    New identity (Wallonie Cyclable) - Outdoor Advertising
    Campaign "Belgium's favourite app" (itsme®) - Outdoor Advertising
    Campaign - Awareness (Fluxys) - Outdoor Advertising
    Clients in Outdoor Advertising (4)
    ImmowebReal Estate | national
    Wallonie CyclableGovernment & Administration | regional
    itsme®Software & Computer Services | international
    FluxysEnergy & Oil | national
    Learn more about Outdoor Advertising
  • Description
    We build digital campaigns across Meta, Google, YouTube and social platforms with a strong focus on creativity, targeting and performance. From content creation and paid media strategy to performance tracking and optimization, we design campaigns that generate measurable results.
    Skills in Online Advertising (5)
    Digital AdvertisingSocial Media AdvertisingPaid MediaOnline Video AdvertisingSocial Media Advertising
    Works in Online Advertising (5)
    Awareness Campaign - Spring (Immoweb) - Online Advertising
    Awareness Campaign - Cyclo Fashion Show (WaCy) - Online Advertising
    Awareness Campaign - Baraki Bike (WaCy) - Online Advertising
    Campaign "Belgium's favourite app" (itsme®) - Online Advertising
    Clients in Online Advertising (3)
    ImmowebReal Estate | national
    Wallonie CyclableGovernment & Administration | regional
    itsme®Software & Computer Services | international
    Learn more about Online Advertising
  • Description
    We design visual identities that give brands a clear, recognizable and memorable presence. From logos and typography to brand guidelines, color systems and visual direction, we create identities built to stay consistent across every touchpoint.
    Skills in Graphic Identity (8)
    IllustrationLogo DesignIdentity DesignCorporate BrandingRebrandingTypographyBrand GuidelinesLogo Branding
    Works in Graphic Identity (15)
    New identity (Made In Catherine) - Graphic Identity
    New identity (Nutradia) - Graphic Identity
    New identity (Pop Line) - Graphic Identity
    New identity (Wallonie Cyclable) - Graphic Identity
    Clients in Graphic Identity (3)
    Made In CatherineTravel & Leisure | international
    NutradiaFood | international
    Wallonie CyclableGovernment & Administration | regional
    Learn more about Graphic Identity
  • Description
    We design creative assets across print and digital, going from social media content and presentations to editorial, campaign and marketing materials. Every design is created to combine aesthetics, clarity and strategic consistency while strengthening the overall brand image.
    Skills in Graphic Design (6)
    Creative ConceptPrint DesignLogo DesignCreative DesignLogo Graphic DesignPowerpoint Presentation Design
    Works in Graphic Design (4)
    BX1 Rebranding - Graphic Design
    New identity (Made In Catherine) - Graphic Design
    New identity (Nutradia) - Graphic Design
    New identity (Pop Line) - Graphic Design
    Clients in Graphic Design (3)
    BX1Media | regional
    Made In CatherineTravel & Leisure | international
    NutradiaFood | international
    Learn more about Graphic Design
  • Description
    We bring ideas to life through motion design, creating engaging animations that capture attention and communicate messages with clarity. From explainer videos and social media content to brand animations and product showcases, we craft dynamic visuals that make your brand more memorable and impactful across every platform.
    Skills in Motion Design (3)
    Motion Design 3DLogo Motion DesignDigital Animation
    Work in Motion Design (1)
    BX1 Rebranding - Motion Design
    Client in Motion Design (1)
    BX1Media | regional
    Learn more about Motion Design
In need of one of those services?

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Team

8 members in Federate's team

Federate cover
StoryFederate was founded by a Flemish & a Walloon. Needless to say that we speak more than one language in our office and know how to talk to both sides of our small country. Being based in Brussels, we're also familiar with the many cultures inside the capital of Europe. In our view, a vital asset when you're a consumer.
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Awards

Federate was awarded 1 time

Belgium Chocolate Awards 20242024-11-01Chocolate Business Gift

Reviews

3 reviews for Federate

5/5
(3 reviews)
OD
Olivier DebehogneSales, Marketing & Transformation Director at Keytrade Bank
ServiceAdvertising
SectorBanking & Financials
5/5

Agence avec leadership fort , réel partenaire impliqué pour ses clients dans une logique de long terme. Volet analyse rigoureux et pertinent et innovante dans ses créations

ServiceAdvertising
SectorBanking & Financials
GD
Guillaume DescléeCEO at Abbove
ServiceBranding & Positioning
SectorBanking & Financials
5/5

We had the privilege to collaborate with Federate on our company rebranding. Thanks to our very effective collaboration we managed to smoothly evolve our brand and identify from PaxFamilia to Abbove. Great team, great work and great values!

ServiceBranding & Positioning
SectorBanking & Financials
ML
Michel LagasseCEO at Bike Square
ServiceBranding & Positioning
SectorTransportation
5/5

Toute bonne agence, avec de vrais pros passionnés et à l'écoute de leurs Clients (fait rarissime!): GO, ça ne pourra que bien se passer!

ServiceBranding & Positioning
SectorTransportation
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Contact

Contact details of Federate

Details

  • HeadquarterBrussels, Belgium