Elemental Web Solutions (Pty) Ltd
Agency expert in Website Creation, Web Application.
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About Elemental Web Solutions (Pty) Ltd
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Elemental Web Solutions is a web development company based in South Africa and Holland. For over 10 years we have been providing world-class custom web development and related services to numerous companies, in various countries.
Having serviced clients from different industries and countries since 2004, Elemental has the experience, credentials, and expertise to successfully develop custom, highly complex, scalable web applications.
Elemental was founded in 2004, in Cape Town, South Africa. The company's primary focus back then and even today is still very much on web development, especially custom solutions.
Elemental has forged strong relationships with clients, agencies, and organisations around the world, resulting in work being done on some of the biggest brands in the world, such as Heineken, Adidas, Red Bull, BMW, Mini, to name a few.
In 2014, Elemental expanded its operations and opened an office in The Netherlands, to service the European market.
Focus & Culture
The culture at Elemental is fast paced and exciting due to the various types of projects and technologies we work with.
We love what we do. This is evident in the work we produce for many of the world's leading brands and the excellent relationships we have without clients.
The focus is to constantly produce award winning, world class web applications, that are highly complex and developed according to our client's bespoke requirements.
What we do
Web Application Development, Website Design & Development, E-Commerce Solutions, Scoping & Wireframing, SEO, PPC, Email & Domain Hosting and Facebook and Email Campaigns
Awards or Nominations
We are active in different sectors
- Website Design and Development We design and develop websites that look exceptional, are professional, easy to use and responsive, meaning they work on devices, such as desktop computers, mobile phones, and tablets. These websites are tailor made to your requirement to ensure that people engaging with your website and brand have a great user experience, are able to access the correct information timeously and enquire about your products or services. In many cases, a content management system is integrated within the website to allow you to manage your website's content as and when you please.
- Web Application Development Web applications are tailor-made programs that run within a web browser. They are the online tools that make your business work smarter, and more profitable! Each web application is custom-designed to be completely secure and development to your functional requirements. There is no limit to what a web application can do to streamline crucial areas within your business. At elemental, we use the latest techniques and technologies to transform the pain points in your organisation into streamlined business solutions. Scalability is of utmost importance to ensure that these systems are able to grow with future demands and increased functionality.
Interested by our service? Contact us now!
A few metrics about the agency
Check the latest works made for our clients
Adidas - Website/MobiOctober 2016
Adidas - Website/Mobi
Adidas 3Stripes is an exclusive club that gives it's members access to a range of loyalty benefits.
Elemental was briefed by a Cape Town based marketing company to develop the Adidas 3Stripes website and mobi site, which would serve as a portal for clients to register, login, activate their 3Stripes card and get access to a variety of loyalty aspects, such as events, competitions and news.
What we did
The website designs were provided to us from our client in PSD format. We firstly converted these designs into HTML and CSS, then we carried out extensive cross browser testing to ensure the website was compatible with all major web browsers.
The custom web development included the functionality to allow the user to register and login to their own client portal, as well as update their details, enter competitions, browse and view content.
A centralised 3rd party system was responsible for the activation's of the 3Stripes cards, therefore both the website and mobi site were required to integrate with this software in order to facilitate the realtime activation of the loyalty card.
BOOM! Another Successful project..
The 3Stripe website and mobi site now allow consumers to further engage with the brand, giving them access to loyalty features. It also allows the brand to get more detailed consumer information due to the user's in store activity being tracked through the card.
These websites reinforce brand loyalty and further promote brand exposure through the clean interfaces and user friendly usability.
Perier Website - Design & DevelopmentAugust 2016
Perier Website - Design & Development
What the Client wanted
Perier is a company based in Almere, Netherlands, specialising in preparation and packaging of high quality meat products. This family owned business has been operational for the last 45 years, selling their products locally to hospitality trade, caterers and institutions.
Perier approached our Netherlands branch to completely redo their outdated website and breathe fresh life into their online presence.
The entitled a completely new look and feel, together with a content management system (CMS), which would allow the m to manage content when necessary.
Due to the amount of people using mobile devices such as tablets and smartphones, the website needed t work across these devices providing users with a consistent experience.
We set out understanding the company, its processes, culture and how they conducted business. With this knowledge we started with the look and feel of the website, creating the interface designs for the various pages.
From a technology point of view Wordpress was the best fit for this client and this project.
The designs were converted into a custom theme and integrated into the platform. Additional functionality, such as interactive sliders, newsletter subscription and contact forms were developed and implemented.
We then installed, configured and created various plugins on the site to enhance functionality, improve SEO and allow the client to be able to fully manage their website.
BOOM! Another successful project
Perier's website is now viewable on mobile phones and tablets. Clients are now able to send enquiries from their devices, creating even more business, traffic to their site and awareness of their brand.
L'Oreal - Beauty Contest Web ApplicationSeptember 2016
L'Oreal - Beauty Contest Web Application
Elemental Web Solutions was appointed to build a web application for L'Oreal Paris through a 3rd party advertising company.
The web application was to be responsive and allow users to enter a competition by inputting certain information as well as uploading their receipts for products they had purchased. Each receipt would allow the user an entry into the competition.
The competition ran for 10 weeks and the highest spenders were awarded with daily, weekly and a grand prize.
How the product took shape
We initially created the interface designs based on the look and feel of the brand and similar campaigns.
Once the website designs were approved we set about developing the functionality of the web application, which included the front-end (public facing) interface and the admin interface (back-end).
The front end was built responsively which allowed users on their mobile phones and tablets to enter the competition (as well as the normal desktop method). Testing occurred with various smart devices across all major web browsers.
A custom back-end content management system too was created for the administrators to change certain content as well as view all entries, download purchase receipts and allocate winners to prizes.
BOOM! Another successful project
The web application was designed to look elegant yet be really easy to use across a variety of devices. This was achieved resulting in a pleasant user-experience and numerous entries into the web application.
Administrators are able to view all entry details in real-time and allocate winners to prizes through the powerful back-end, which again was designed to be extremely easy to use yet be highly functional.
The overall campaign was a success with technology making it easier for all parties to participate in the competition.
Heineken - Open your CIty - Mobile Web ApplicationAugust 2016
Heineken - Open your CIty - Mobile Web Application
Elemental was briefed by M & C Saatchi Abel, to create a mobile web application for a campaign called Heineken - Open your City.
Heineken aims to inspire South Africans to live worldly adventures by unlocking the secrets of their cities, finding and sharing new locations.
The mobile platform allows users to sign in with their social media accounts, view and experience other user's adventures as well as create their own.
Each adventure would consist of between one and three locations, with the user describing each location's hidden secret, accompanied by uploaded photos and geo-tagging the location.
The highest awarded users stood a chance to win monthly prizes, the ultimate prize being a 72 hour holiday in Shanghai, China.
What we created
We developed mobile user interface for all screens within the platform, based on the supplied designs. Various UX (User eXperience) techniques were implemented to ensure a pleasant user journey.
Phone detection was integrated to ensure that only mobile devices were able to engage with the platform.
We used geolocation to detect a user and to pin point them and the hotspots that were within the vicinity.
Mobile image uploads by users required manipulation, to ensure they were optimised to a favourable quality and size.
One of the key features was the tracking of points that users accumulated throughout the campaign. This was accomplished by social media interaction and a custom built mechanism to track and tally points.
BOOM! Another successful project
The mobile web application provided a user friendly platform that enabled users from around the country to participate. Tons of user content was generated and the platform became a great source of travel inspiration.
Social media integration ensured that many adventures were shared across these channels resulting in new users joining the campaign and vast brand and campaign exposure.
A high emphasis on UX (User eXperience) meant that users could easily understand the process of joining, creating adventures, taking adventures and gaining points, which is a critical for any mobile platform.
As a result of this successful campaign, Elemental Web Solutions and M&C Saatchi Abel won a Bronze Bookmark Award for the category "Use of User Generated content".
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Office Manager at Elemental Web Solutions (Pty) Ltd
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