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Counter Collective
Storytelling for innovative and ambitious brands
We are Counter Collective We are storymakers, we build stories, we tell stories and we spread stories. Stories that touch, that influence people and move them to action. Our stories help brands, businesses and other types of organisations with their visibility, customer awareness, and profile building. In short: with tangible results and new business leads. Two agencies in one In 2019 we merged two agencies, counter content & counter creatives, into one. Combining both teams, their experience and their skills. Our agency is led by Raymond Bresching and Barry Menger. It relies on a core team of professionals with decades of combined experience. In addition, the agency has access to a carefully selected pool of preferred professional partners, highly skilled freelancers and seasoned advisors. Counter Content strategy, pr, storytelling, content marketing, communication, content creation, social media, events & workshops. www.countercontent.nl for more information. Counter Creatives strategy, branding, creative concepts, campaigns, visual design, video production, animations, website development & digital marketing. www.countercreatives.nl for more information. 12 people in their team
Speaks Dutch, English, German
28 projects in their portfolio11 collaborations started on Sortlist
Works remotely across the globe
Sortlist member since 2017
Founded in 2012
1 award conferred4.74/5
Services
19 services offered by Counter Collective
Description We are the link between brands and media outlets, journalists, bloggers and influencers.Skills in Public Relations (PR) (36) International Public RelationsStorytellingPublic RelationsMedia StrategyMedia OutreachPublic AffairsMedia RelationsCrisis ManagementPress ReleaseMedia Monitoring+26Works in Public Relations (PR) (25) Reviews in Public Relations (PR) (8) L. van der HorstJelte AltenaMartine PeetersLinda de WolfClients in Public Relations (PR) (25) MET AMSTravel & Leisure | nationalTeenit B.V.Banking & Financials |CDDNSoftware & Computer Services | nationalXGIMITechnology Hardware & Equipment | international
Learn more about Public Relations (PR)Description Together with our creative partner, Counter Creatives, we offer brand strategies, positioning advice and we create brand identities from scratch.Skills in Branding & Positioning (69) brand buildingcorporate identity designcampaign managementmentall advertisingbranding marketingbusiness brandingBrand Identity Designbranding positioningBrand Narrativetone voice documentation+59Works in Branding & Positioning (8) Reviews in Branding & Positioning (4) Jeanette FranszPeter RampNienke AussemsAnoekClients in Branding & Positioning (8) Block PartyOthers | internationalKahawatu FoundationNon-profit | internationalHome ExchangeTravel & Leisure | internationalSteniaReal Estate | national
Learn more about Branding & PositioningDescription Concept, design and realization of your responsive website and app. Whether it's for WordPress, a custom website, Android, iOS or Windows Phone, we got you.Skills in Website Creation (31) Search Engine OptimizationWebdesignWebsite OntwikkelingWebsite ontwerpMobile SEOWeb application developmentweb app designwebsite ontwikkelingUser Experiencecreate a website+21Works in Website Creation (6) Review in Website Creation (1) Diana de BruinClients in Website Creation (6) ALD AutomotiveAutomotive | internationalTiming UitzendteamHuman Resources | nationalCDDNSoftware & Computer Services | nationalSteniaReal Estate | national
Learn more about Website CreationDescription We offer integrated advertising campaigns. We start off with a strategy where we integrate paid, owned, earned and shared media to push the right buttons with your targeted audience and meet your objectives.Skills in Advertising (25) BedrijfsreclameBetaalde MediaDigitale ReclameReclame Campagneonline marketing campaignearned valuecontent marketing strategydigital marketing servicesreclamecampaign management+15Works in Advertising (4) Clients in Advertising (4) ALD AutomotiveAutomotive | nationalSamen Voor Biodiversiteit/Stichting Deltaplan BiodiversiteitsherstelNon-profit | nationalHome ExchangeTravel & Leisure | internationalSteel BlueClothing & Accessories | national
Learn more about AdvertisingDescription In our strategies the client's story and (business) objectives are leading. In a brief plan we distinguish goals, target group, chances and threats, a marketing/communication mix, planning and budget. As from there we produce relevant, compelling content to meet our client's objectives which we distribute via owned, paid, earned and shared media. Whether it's to build a brand, increase brand awareness or, just plain and simple, attract new leads or customers, Counter Content is your ticket to success.Skills in Content Strategy (19) Media PlanningBrand AwarenessStrategic PlanningMedia Planning and BuyingContent DevelopmentStrategic MarketingOnline Contentbrand buildingstrategic thinkingbudget optimization+9Works in Content Strategy (16) Clients in Content Strategy (16) MourikIndustrial Goods & Services | internationalHome ExchangeTravel & Leisure | internationalMourikIndustrial Goods & Services | internationalXGIMITechnology Hardware & Equipment | international
Learn more about Content StrategyDescription We'll help you make the best use of social media for your company. Together we create a plan to reach your audience with the right tone of voice, the right content, on the right platform, at the right time. We offer social media management, social content creation and social advertising for Facebook, Instagram and LinkedIn.Skills in Social Media (25) Sociale MarketingSocial Media DesignSocial Media Researchinstagram marketingsocial media promotionB2B Social mediaSocial Media Buyingsocial media consultantsocial media growthPublicidad instagram+15Works in Social Media (5) Clients in Social Media (5) HeijmansConstruction | nationalTiming UitzendteamHuman Resources | nationalSteniaReal Estate | nationalMourikIndustrial Goods & Services | international
Learn more about Social MediaDescription We can develop application based solution. Expertise here in lies more so in Design, User Inferface, Customer Journey.Skills in Mobile App (1) App DesigningWork in Mobile App (1) Client in Mobile App (1) CDDNSoftware & Computer Services | national
Learn more about Mobile AppDescription We create copy in all forms.Skills in Copywriting (15) Translation ServicesCopywriting AdvertisingPersuasive CopywritingNarrative CopywritingAcademisch SchrijvenText AnalyticsCreative WritingContent EditionContent CurationDigital Copywriting+5Works in Copywriting (11) Clients in Copywriting (11) Samen Voor Biodiversiteit/Stichting Deltaplan BiodiversiteitsherstelNon-profit | nationalEasyparkOthers | internationalNIOAutomotive | internationalNIOAutomotive | international
Learn more about CopywritingDescription Our skilled design team can create any visual, both conceptual or within an existing framework. We offer digital and non-digital design.Skills in Graphic Design (42) Intuitive DesignE-Book DesignMockup DesignGraphic Chart DesignCanvas OntwerpConceptual DesignGraphic FrameGraphic ArtPitch Deck DesignUser Centric Design+32Works in Graphic Design (4) Clients in Graphic Design (4) MourikIndustrial Goods & Services | internationalKahawatu FoundationNon-profit | internationalSteniaReal Estate | nationalCDDNSoftware & Computer Services | national
Learn more about Graphic DesignDescription We offer design for logo's from scratch, rebranding and/or solution within existing brand guidelines.Skills in Graphic Identity (1) Identity DesignWorks in Graphic Identity (2) Clients in Graphic Identity (2) Kahawatu FoundationNon-profit | internationalSteniaReal Estate | national
Learn more about Graphic Identity
Team
12 members in Counter Collective's team
StoryWe are Counter Collective. We are storymakers, we build stories, we tell stories and we spread stories. Stories that touch, that influence people and move them to action. Our stories help brands, businesses and other types of organisations with their visibility, customer awareness, and profile building.
Awards
Counter Collective was awarded 1 time
Most Succesful Campaign2020-1-1
Reviews
13 reviews for Counter Collective
4.74/5
(13 reviews)
AN
AnoekCommunicatiespecialist at Combiwel voor Kinderen
ServiceBranding & Positioning
SectorEducation
Team51 - 200
What was the objective behind your collaboration?Onze samenwerking is heel breed: aan de ene kant werken we strategisch samen, zetten we lijnen uit voor de positionering, imago en branding. Aan de andere kant is het ook heel praktisch en daardoor zichtbaar: website creatie, video productie, PR, etc. Het doel van alles is om ons als (intensieve)samenwerkingspartner voor scholen in beeld te brengen om Amsterdammertjes samen de basis voor een mooie toekomst te geven.
What did you enjoy the most during your collaboration?Het plan is om op sympathieke wijze zichtbaar te zijn zodat we samen Amsterdammertjes de basis voor een mooie toekomst kunnen geven. Wat hierbinnen het meest tastbaar is, is het taalevent dat we recent met elkaar hebben georganiseerd. Alles vanuit onze samenwerking kwam daar mooi in samen en het is heel leuk om te zien wat de reacties hierop waren. Hoewel het delen van de video's voor het IKC journaal ons ook altijd weer trots maakt! Counter weet onze visie onwijs goed te vertalen.
Anoek recommends this agency
NA
Nienke AussemsMarketing manager at Stichting Marketing Zaanstreek
ServiceBranding & Positioning
SectorTravel & Leisure
Team1 - 10
What was the objective behind your collaboration?Counter Collective has developed our corporate identity and creates our offline campaign material in accordance with the corporate identity.
What did you enjoy the most during your collaboration?We have a honest transparent collaboration. Counter Collective is approachable, reliable and thinks along. During these past few years we have built a steady relationship where I always feel they do their very best to createw something that matches our expectations and goals.
Nienke Aussems recommends this agency
JC
Jessica CambouPR Manager at HomeExchange
ServicePublic Relations (PR)
What was the objective behind your collaboration?HomeExchange organized an “Open Homes” day, where more than 150 members of the platform open their homes to others who are interested in the concept of HomeExchange and have questions about home exchanging. Thanks to PR, Counter Collective helped us to inspire and to inform the general public about the launch of this event by proposing a comprehensive, qualitative and ambitious strategy, enabling us to achieve over 70 media mentions in a variety of high-quality newspapers and magazines.
What did you enjoy the most during your collaboration?The investment and responsiveness of the consultants, as well as the creativity of the content for journalists.
Jessica Cambou recommends this agency
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