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CICATA Agency®

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Tokyo, Japan
Transforming brands with strategy & design.
CICATA is a branding and design agency based in Tokyo. We help businesses shape their identity through strategic thinking, storytelling, and visual design. From startups to established companies, we work across industries to deliver brand experiences that are meaningful, differentiated, and lasting. Our strength lies in uncovering your essence and translating it into clear, creative communication—online, on shelf, and in every customer touchpoint.
3 people in their team
Speaks Japanese
4 projects in their portfolio
Sortlist member since 2025
Founded in 2013
4 awards conferred


Services

10 services offered by CICATA Agency®

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  • Description
    We create packaging that speaks the brand. At CICATA, packaging is not just about aesthetics — it’s a strategic tool to express your brand’s essence, differentiate in crowded markets, and drive purchase decisions. We offer end-to-end support from research and concept development to design and prototyping, often integrated with brand positioning and storytelling. Clients can expect packaging that elevates perception, supports premium pricing, and creates a consistent brand experience across all touchpoints.
    Skills in Packaging (11)
    Packaging DesignBranding PositioningGraphic PackagingRetail PackagingCustom PackagingSustainable PackagingProduct PackagingPackingFood PackagingCreative Packaging+1
    Works in Packaging (4)
    mofua – Visual Identity & Packaging for Renewal - Packaging
    Caresa – Brand Direction for Panasonic Kitchen - Packaging
    Ippodo Tea – Modern Packaging Rooted in Tradition - Packaging
    Detsu Me – Branding for a Contemporary Dates Brand - Packaging
    Clients in Packaging (4)
    AQUA CorporationRetail | national
    Panasonic Housing Solutions Co., Ltd.Industrial Goods & Services | national
    Ippodo Tea Co., Ltd.Food | international
    BASAFood | national

    Learn more about Packaging


  • Description
    We don’t just design. We define meaning through visuals. At CICATA, graphic design is an extension of strategy — every visual element carries intention and emotion. We collaborate closely with clients to transform insights into identity, and concepts into communication. Our work spans from logos and brochures to social media design and visual systems, always with consistency, clarity, and creativity at the core.
    Skills in Graphic Design (22)
    Creative ConceptPrint DesignLogo DesignBrochure DesignConcept DevelopmentBrochureEditorial DesignTypographyCreative DesignBusiness Card Design+12
    Works in Graphic Design (4)
    mofua – Visual Identity & Packaging for Renewal - Graphic Design
    Caresa – Brand Direction for Panasonic Kitchen - Graphic Design
    Ippodo Tea – Modern Packaging Rooted in Tradition - Graphic Design
    Detsu Me – Branding for a Contemporary Dates Brand - Graphic Design
    Clients in Graphic Design (4)
    AQUA CorporationRetail | national
    Panasonic Housing Solutions Co., Ltd.Industrial Goods & Services | national
    Ippodo Tea Co., Ltd.Food | international
    BASAFood | national

    Learn more about Graphic Design


  • Description
    We help brands find their voice and position with clarity. At CICATA, we specialize in strategic branding and positioning through deep research, storytelling, and visual identity design. Our process is collaborative and insight-driven, allowing us to define your brand’s core, differentiate it in the market, and connect emotionally with your audience. From startups to heritage companies, we craft meaningful brand experiences that resonate, endure, and grow.
    Skills in Branding & Positioning (19)
    BrandingCorporate IdentityVisual IdentityBrand IdentityLuxury BrandingBrand NamingBrand DesignKey VisualBrand Identity DesignCorporate Identity Design+9
    Works in Branding & Positioning (3)
    mofua – Visual Identity & Packaging for Renewal - Branding & Positioning
    Caresa – Brand Direction for Panasonic Kitchen - Branding & Positioning
    Detsu Me – Branding for a Contemporary Dates Brand - Branding & Positioning
    Review in Branding & Positioning (1)
    AL ABTHAN BASIL
    Clients in Branding & Positioning (3)
    AQUA CorporationRetail | national
    Panasonic Housing Solutions Co., Ltd.Industrial Goods & Services | national
    BASAFood | national

    Learn more about Branding & Positioning


  • Description
    Designing the face of your brand with purpose and precision. We craft cohesive visual identity systems — logos, color palettes, typography, and beyond — that express your brand’s core and build recognition over time. Our designs are scalable, flexible, and rooted in strategy, ensuring consistency across all brand touchpoints.
    Skills in Graphic Identity (1)
    Identity Design
    Works in Graphic Identity (4)
    mofua – Visual Identity & Packaging for Renewal - Graphic Identity
    Caresa – Brand Direction for Panasonic Kitchen - Graphic Identity
    Ippodo Tea – Modern Packaging Rooted in Tradition - Graphic Identity
    Detsu Me – Branding for a Contemporary Dates Brand - Graphic Identity
    Clients in Graphic Identity (4)
    AQUA CorporationRetail | national
    Panasonic Housing Solutions Co., Ltd.Industrial Goods & Services | national
    Ippodo Tea Co., Ltd.Food | international
    BASAFood | national

    Learn more about Graphic Identity


  • Description
    Words that carry meaning and move people. We develop brand language that is authentic, clear, and compelling — from taglines and product names to brand stories and web content. Whether you need tone-of-voice guidelines or sharp campaign copy, we make sure your message connects.
    Skills in Copywriting (1)
    Creative Writing
    Works in Copywriting (3)
    mofua – Visual Identity & Packaging for Renewal - Copywriting
    Caresa – Brand Direction for Panasonic Kitchen - Copywriting
    Detsu Me – Branding for a Contemporary Dates Brand - Copywriting
    Clients in Copywriting (3)
    AQUA CorporationRetail | national
    Panasonic Housing Solutions Co., Ltd.Industrial Goods & Services | national
    BASAFood | national

    Learn more about Copywriting


  • Description
    Turning brands into digital experiences. We design and build websites that translate your brand into intuitive, beautiful, and functional digital environments. Our process includes UX/UI design, content structure, and development to ensure a seamless and engaging user journey.
    Skills in Website Creation (5)
    Responsive Web DesignSmall Business Web DesignFront End DevelopmentWebsite DesignWeb Design
    Works in Website Creation (2)
    Caresa – Brand Direction for Panasonic Kitchen - Website Creation
    Detsu Me – Branding for a Contemporary Dates Brand - Website Creation
    Clients in Website Creation (2)
    Panasonic Housing Solutions Co., Ltd.Industrial Goods & Services | national
    BASAFood | national

    Learn more about Website Creation


  • Description
    Design that lives beyond the screen. We design printed materials that feel as good as they look — brochures, lookbooks, packaging inserts, posters, and more. Each piece is crafted with attention to detail and aligned with your brand, delivering tactile experiences that resonate.
    Skills in Print (7)
    Print AdvertisingDigital PrintingInvitation PrintingCatalog and Brochure PrintingOffset PrintingLabel PrintingCustom Embossing
    Works in Print (4)
    mofua – Visual Identity & Packaging for Renewal - Print
    Caresa – Brand Direction for Panasonic Kitchen - Print
    Ippodo Tea – Modern Packaging Rooted in Tradition - Print
    Detsu Me – Branding for a Contemporary Dates Brand - Print
    Clients in Print (4)
    AQUA CorporationRetail | national
    Panasonic Housing Solutions Co., Ltd.Industrial Goods & Services | national
    Ippodo Tea Co., Ltd.Food | international
    BASAFood | national

    Learn more about Print


  • Description
    Making your brand visible, human, and shareable. We create social content that reflects your brand’s personality and speaks your audience’s language. From content strategy to design and copy, we ensure that every post builds recognition, connection, and engagement.
    Skills in Social Media (4)
    Social Media MarketingSocial Media ManagementSocial Media ContentSocial Media Planning
    Works in Social Media (2)
    Caresa – Brand Direction for Panasonic Kitchen - Social Media
    Detsu Me – Branding for a Contemporary Dates Brand - Social Media
    Clients in Social Media (2)
    Panasonic Housing Solutions Co., Ltd.Industrial Goods & Services | national
    BASAFood | national

    Learn more about Social Media


  • Description
    Advertising with meaning, not just visibility. We design advertising campaigns that are rooted in brand strategy — not just to get seen, but to connect. From concept development to visual execution and messaging, we create ads that reflect who you are and what you stand for. Whether digital or print, our approach ensures your brand speaks clearly and memorably.
    Skills in Advertising (3)
    Social AdvertisingAdvertising CampaignWeb Advertising
    Works in Advertising (2)
    Caresa – Brand Direction for Panasonic Kitchen - Advertising
    Detsu Me – Branding for a Contemporary Dates Brand - Advertising
    Clients in Advertising (2)
    Panasonic Housing Solutions Co., Ltd.Industrial Goods & Services | national
    BASAFood | national

    Learn more about Advertising


  • Description
    Photography that captures not just what you see — but what you feel. We create brand-aligned photography that enhances storytelling and elevates perception. From product shots to brand campaigns and art direction for e-commerce or printed materials, we design images that communicate atmosphere, emotion, and intent. Each shoot is carefully directed to ensure consistency with your visual identity and messaging.
    Skills in Photography (11)
    Food PhotographyProduct PhotographyPhoto EditingCommercial PhotographyCorporate PhotographyPhoto ShootingCreative PhotographyOutdoor PhotographyPhoto RetouchProfessional Photography+1
    Works in Photography (2)
    Caresa – Brand Direction for Panasonic Kitchen - Photography
    Detsu Me – Branding for a Contemporary Dates Brand - Photography
    Clients in Photography (2)
    Panasonic Housing Solutions Co., Ltd.Industrial Goods & Services | national
    BASAFood | national

    Learn more about Photography

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Team

3 members in CICATA Agency®'s team

CICATA Agency® cover
StoryCICATA was founded with a desire to create brands that truly resonate. As a small team of designers and strategists, we work closely with clients to uncover their essence and craft clear, impactful communication. We value honesty, depth, and long-term thinking — because branding is not just about how it looks, but how
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Awards

CICATA Agency® was awarded 4 times

Indigo Design Award Gold Winner in Packaging Design for Graphic Design2018-06-01Packaging
Indigo Design Award Gold Winner in Branding for Graphic Design2018-06-01Branding
AWWWARDS - Honorable Mention2022-11-01WEB
FWA - FWA OF THE DAY2022-12-01Web

Reviews

1 review for CICATA Agency®

5/5
(1 reviews)
AA
AL ABTHAN BASILCEO at BASA Inc.
ServiceBranding & Positioning
SectorE-commerce
Team1 - 10
5/5
Verified review
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?We collaborated with the agency to build a complete brand and digital presence for Detsu Me, a premium Saudi dates brand in Japan. This included strategy, branding, packaging, and a custom Shopify website tailored to the Japanese market.

What did you enjoy the most during your collaboration?We appreciated their deep curiosity and commitment—they asked thoughtful questions, pushed our thinking, and treated the brand like their own. The balance between creative vision and strategic clarity was exceptional.

Are there any areas for improvements?Some parts of the process took longer due to how thorough they are, but the outcome made it worth it. Slightly tighter timelines would help in future projects.

AL ABTHAN BASIL recommends this agency


ServiceBranding & Positioning
SectorE-commerce
Team1 - 10
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Contact

Contact details of CICATA Agency®

Details


  • HeadquarterJapan, 〒107-0062 Tokyo, Minato City, Minamiaoyama, 7-chōme−13−28 CAPRICE201