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Brandification
Mitarbeitende sind das meistunterschätzte Geheimnis, um eine starke Marke aufzubauen. Jedoch kennen laut aktuellen Untersuchungen 75% der Mitarbeitenden die eigenen Markenwerte nicht. Oft fehlt es an Innovationen, Ideen und Tools, um Mitarbeitende permanent und effektiv zur Marke zu aktivieren. Gängige Maßnahmen wie Präsenztrainings, E-Learnings und Intranet sind meist nur punktuell wirksam und wenig nachhaltig. Häufig ist die Digitalisierung in den Bereichen Kosten-, Projekt- und Prozessmanagement weit vorangeschritten – im Brand Management dagegen noch nicht. Dabei ist der Markenwert in vielen Fällen der wichtigste Unternehmenswert und macht im Schnitt 40% aus. Brandification ist ein Nürnberger BrandTech-Unternehmen fokussiert auf digitales Brand Education & Optimization, um Mitarbeitende mit Tech-Lösungen erfolgreich und nachhaltig in Markenbotschafter*innen zu verwandeln.
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Services
2 services offered by Brandification
Description No description provided for this service.
Skills in Branding & Positioning (5) Softwarebrand trainingmarkenimplementierung brand implementationbrand educationbrand onboarding
Learn more about Branding & PositioningDescription No description provided for this service.
Skills in Digital Strategy (8) Digital Strategydigital trainingdigital innovationdigital expertisebrand trainingbrand educationDigitale InnovationDigital
Learn more about Digital Strategy
Team
10 members in Brandification's team
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Details
https://brandification.com/
- HeadquarterBucher Straße 5, Nürnberg, Deutschland