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Berkeley Kommunikation

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Munich, Germany
Tech-PR agency for consistent storytelling
Berkeley Kommunikation is the tech-PR agency for consistent storytelling. As a bridge-builder the agency connects PR, marketing and sales, using its strategic storytelling methodology to translate complex technologies into clear, compelling messages. The result is narratives that resonate with both people and AI systems, build trust and strengthen corporate reputation. Drawing on the methodological expertise of the Berkeley Storytelling Academy and data-driven insights from its sister company, Arlington Research, Berkeley Kommunikation develops and delivers campaigns that deliver measurable results under its agency-wide motto, The Power of Story. Headquartered in Munich, Berkeley Kommunikation is part of the globally operating Berkeley Communications Group. For more information, visit www.berkeleypr.com/de.
18 people in their team
Speaks German, English
9 projects in their portfolio
2 collaborations started on Sortlist
Works remotely across the globe
Sortlist member since 2019
Founded in 2017
8 awards conferred


Services

8 services offered by Berkeley Kommunikation

Service name
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  • Description
    Wir verbinden datengetriebene Insights und die Möglichkeiten der KI mit unserer langjährigen Expertise und unserem Storytelling-Ansatz. So erzeugen wir authentische Geschichten und PR-Strategien, die sowohl Menschen als auch KI-Maschinen erreichen.
    Skills in Public Relations (PR) (15)
    International Public RelationsDigital CommunicationOnline Public RelationsPR CampaignsPR StrategyBrand StorytellingPress KitPublic RelationsB2B Public RelationsDigital Public Relations+5
    Works in Public Relations (PR) (9)
    Flip the switch: Industrial AI für den deutschen Mittelstand - Public Relations (PR)
    Zendure: Innovative Energiespeicher auf dem deutschen Markt etablieren - Public Relations (PR)
    Coursera: Strategischer Markenaufbau für den deutschen Markt - Public Relations (PR)
    Wie wir tisoware zur Debatte der Arbeitszeiterfassung positionierten - Public Relations (PR)
    Reviews in Public Relations (PR) (2)
    Anne Mickler
    Ronny Winkler
    Clients in Public Relations (PR) (4)
    ProalphaIndustrial Goods & Services | national
    ZendureTechnology Hardware & Equipment
    CourseraHuman Resources
    proalpha/tisowareHuman Resources

    Learn more about Public Relations (PR)


  • Description
    Wir verbinden datengetriebene Insights und die Möglichkeiten der KI mit unserer langjährigen Expertise und unserem Storytelling-Ansatz, um Contents zu erstellen, die sowohl von Menschen als auch KI-Maschinen wahrgenommen werden.
    Skills in Content Strategy (8)
    Content StrategyBranded ContentContent DevelopmentAI MarketingSEO Content CreationStorytellingSocial Content StrategyContent Creation
    Works in Content Strategy (5)
    Mit starken Inhalten den Mittelstand bei grüner Transformation helfen - Content Strategy
    RobCo - Marktführerschaft in der modularen Robotik - Content Strategy
    Kaspersky in der Business Presse - Content Strategy
    Cybermobbing-Experiment für Kaspersky - Content Strategy
    Clients in Content Strategy (4)
    proalpha/ENITIndustrial Goods & Services
    RobCoTechnology Hardware & Equipment
    Kaspersky GmbHSoftware & Computer Services | international
    KasperskySoftware & Computer Services | international

    Learn more about Content Strategy


  • Description

    No description provided for this service.

    Skills in Branding & Positioning (8)
    Brand CreationInternational BrandingBrand StorytellingB2B BrandingBrand NarrativeB2C PositioningB2B PositioningMessaging

    Learn more about Branding & Positioning


  • Description
    Unsere Contents basieren auf unserer Berkeley-Storytelling-Formel - egal ob von unseren Autoren oder unserem Berkeley-Storytelling-GPT erstellt.
    Skills in Copywriting (4)
    Content DevelopmentContent MarketingStorytellingNarrative Copywriting
    Works in Copywriting (3)
    Wie wir tisoware zur Debatte der Arbeitszeiterfassung positionierten - Copywriting
    Mit starken Inhalten den Mittelstand bei grüner Transformation helfen - Copywriting
    RobCo - Marktführerschaft in der modularen Robotik - Copywriting
    Clients in Copywriting (3)
    proalpha/tisowareHuman Resources
    proalpha/ENITIndustrial Goods & Services
    RobCoTechnology Hardware & Equipment

    Learn more about Copywriting


  • Description
    KI-unterstützte Content- und Storyerstellung Customized Storytelling GPTs auf Anfrage
    Skills in Artificial Intelligence (3)
    ChatGPT ConsultingAI StrategyGenerative AI

    Learn more about Artificial Intelligence


  • Description
    Wir helfen dabei, dass Sie nicht nur von Menschen sondern auch von KI-Maschinen gefunden werden. Dank unserer GEO-Audit-Methode werden Sie auch bei Suchanfragen in ChatGPT, Perplexity und Co. gefunden.

    Learn more about SEO


  • Description

    No description provided for this service.

    Works in Corporate Communication (4)
    Flip the switch: Industrial AI für den deutschen Mittelstand - Corporate Communication
    Coursera: Strategischer Markenaufbau für den deutschen Markt - Corporate Communication
    Mit starken Inhalten den Mittelstand bei grüner Transformation helfen - Corporate Communication
    RobCo - Marktführerschaft in der modularen Robotik - Corporate Communication
    Clients in Corporate Communication (4)
    ProalphaIndustrial Goods & Services | national
    CourseraHuman Resources
    proalpha/ENITIndustrial Goods & Services
    RobCoTechnology Hardware & Equipment

    Learn more about Corporate Communication


  • Description

    No description provided for this service.

    Work in Event (1)
    Flip the switch: Industrial AI für den deutschen Mittelstand - Event
    Client in Event (1)
    ProalphaIndustrial Goods & Services | national

    Learn more about Event

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Team

18 members in Berkeley Kommunikation's team

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Awards

Berkeley Kommunikation was awarded 8 times

Stevie Awards2023-01-01Gold Stevie Gewinner für Kommunikations- oder PR-Kampagne (low Budget) für Suntory
PR Report Awards2020-11-01Finalist für Integrierte Kommunikation und Content-Strategie für Kaspersky
PR Report Awards2020-11-01Finalist bei Smart PR für Kaspersky
European Excellence Awards2022-12-01Shortlist für Agency of the Year

Reviews

3 reviews for Berkeley Kommunikation

4.92/5
(3 reviews)
RW
Ronny WinklerHead of Corporate Communications at Proalpha Group GmbH
ServicePublic Relations (PR)
SectorSoftware & Computer Services
Team1001 - 5000
5/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?Ziel war es, neben dem Grundrauschen in den Fachpublikationen vor allem die Schlagzahl in Tier 1 Wirtschaftsmedien zu erhöhen und damit Reputation und Thought Leadership in der Außenwahrnehmung zu verbessern. Berkeley hat maßgeblich dazu beigetragen, dass wir es geschafft haben, mit den großen ERP-Playern wie etwa SAP nunmehr auf Augenhöhe wahrgenommen zu werden.

What did you enjoy the most during your collaboration?Die Art und Weise der Zusammenarbeit, die geprägt ist von Respekt, Kreativität und Vertrauen. Berkeley ist ein echter Sparringspartner, mit dem man sich die Bälle (auch gleichzeitig) zielführend zuspielen kann.

Ronny Winkler recommends this agency


ServicePublic Relations (PR)
SectorSoftware & Computer Services
Team1001 - 5000

MK
Maximilian KrauseGeschäftsführer at PAGES Media GmbH
SectorMarketing & Advertising
4.75/5
Verified review
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?Zusammen mit Berkeley Kommunikation konnten wir großartige Filmproduktionen für Kunden umsetzen.

What did you enjoy the most during your collaboration?Die professionelle Zusammenarbeit, klare Kommunikation sowie konkreten Zielvorstellungen haben uns beeindruckt und wir konnten somit wunderbar zusammenarbeiten. Gerne wieder!

Maximilian Krause recommends this agency


SectorMarketing & Advertising

AM
Anne MicklerCorporate Communications Manager DACH at Kaspersky Labs GmbH
ServicePublic Relations (PR)
SectorSoftware & Computer Services
Team1001 - 5000
5/5
Verified review
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?Country-specific qualitative and quantitative KPIs with regards to media coverage. Extend company, B2B and B2C mindshare in the DACH region. Future-driven B2B and B2C communication campaigns. Solid external senior consultancy services

What did you enjoy the most during your collaboration?Their proactive, flexible and positive "can-do" approach stood out. Good project management skills. Practical, easy to implement, very targeted solutions. Effective and speedy communication. Punctual delivery of tasks. Positive response to feedback.

Are there any areas for improvements?Enhancing power of B2C communications would be a plus.

Anne Mickler recommends this agency


ServicePublic Relations (PR)
SectorSoftware & Computer Services
Team1001 - 5000
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Contact

Contact details of Berkeley Kommunikation

Details


  • HeadquarterBerkeley Kommunikation, Theresienhöhe, Munich, Germany